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Leanplum vs OneSignal: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Leanplum and OneSignal side by side. This page compares data; it is not a hands-on review.

On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 106 user reviews compared Pricing checked Oct 14, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Leanplum

Supercharge customer lifetime value with an all-in-one customer engagement platform.

Best for you if:

  • • You want comprehensive suite for customer engagement

OneSignal

Customer messaging platform for push and more

Best for you if:

  • • You want generous free tier
At a glance: Leanplum vs OneSignal
At a Glance
Leanplum Leanplum
OneSignal OneSignal
Starts at
Free plan
Free plan, paid from $99/mo, billed monthly Growth plan
Category
Marketing Automation AI Assistants
Marketing Automation Push Notifications
Rating
4.2/5 G2 4.2 · Capterra 4.1 106 reviews n/a
Free plan
Yes Yes

Choose Leanplum or OneSignal?

Leanplum

Choose Leanplum if

  • You want comprehensive suite for customer engagement
  • You want strong focus on personalization and AI-driven intelligence
OneSignal

Choose OneSignal if

  • You want generous free tier
  • You want easy to implement

In-Depth Analysis

Leanplum Leanplum

Supercharge customer lifetime value with an all-in-one customer engagement platform.

Strengths

  • Pro: Comprehensive suite for customer engagement
  • Pro: Strong focus on personalization and AI-driven intelligence
  • Pro: Offers advanced analytics and experimentation capabilities
  • Pro: Supports omni-channel communication
  • Pro: Scalable and interoperable with other systems

Weaknesses

  • Con: Pricing details are not fully transparent without a demo
  • Con: No free tier available, only a trial

Key features

Omni-Channel Campaign Orchestration (email, in-app, etc.) Audience Segmentation (behaviors, interests, geography, demographics) Experimentation, Measurement, and Optimization Hyper-Personalization (event triggers, dynamic inputs, geofencing) Automated Segmentation (RFM analysis) Advanced Analytics (pivots, flows)

OneSignal OneSignal

Customer messaging platform for push and more

Good value

OneSignal offers a very generous free tier, allowing up to 10,000 subscribers, which is excellent for startups and small projects.

Strengths

  • Pro: Generous free tier
  • Pro: Easy to implement
  • Pro: Multi-channel support
  • Pro: Good documentation
  • Pro: Affordable paid plans

Weaknesses

  • Con: Less sophisticated than Braze
  • Con: Limited analytics
  • Con: Basic segmentation
  • Con: Support can be slow

Key features

Push notifications (web & mobile) Email messaging SMS messaging In-app messaging Segmentation A/B testing

Plans and prices: Leanplum vs OneSignal

Plans and prices of Leanplum and OneSignal, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Leanplum No plan prices on file leanplum.com
OneSignal
  • Free: Free
  • Growth: $99/mo, billed monthly
  • Professional: $249/mo, billed monthly
  • Enterprise: Custom pricing
onesignal.com read Oct 14, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Leanplum pricing and OneSignal pricing.

Key Takeaways

Leanplum

  • Choose if you want supercharge customer lifetime value with an all-in-one customer engagement platform

OneSignal

  • Choose if you want customer messaging platform for push and more

What the data shows

On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

  • Only Leanplum has a published user rating (4.2/5 from 106 reviews); OneSignal has none we can show.
  • OneSignal starts at $99/mo, billed monthly; Leanplum has no public paid plan price on file.
  • Both have a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Leanplum and OneSignal compare in 2026?

On the data below the two are close or not directly comparable, so we do not name a winner for this pair. Only Leanplum has a published user rating (4.2/5 from 106 reviews); OneSignal has none we can show. OneSignal starts at $99/mo, billed monthly; Leanplum has no public paid plan price on file. Both have a free plan.

What are Leanplum and OneSignal used for?

Leanplum: Supercharge customer lifetime value with an all-in-one customer engagement platform. OneSignal: Customer messaging platform for push and more.

What does Leanplum cost vs OneSignal?

Leanplum has no public paid-plan price on file. OneSignal's cheapest paid plan is Growth at $99/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 14, 2026.

What's the main difference between Leanplum and OneSignal?

Leanplum's main strength: comprehensive suite for customer engagement. OneSignal's main strength: generous free tier.

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