Alternatives
Best OneSignal alternatives in 2026
Data compiled by Toolradar Updated How we rate
Cite this list: Toolradar, best OneSignal alternatives 2026, toolradar.com/alternatives/onesignal
8 direct alternatives to OneSignal, compared on pricing, features, and best-for use cases. Pick the right replacement without the marketing fluff.
Quick answer
- Braze is the top alternative to OneSignal on our list, followed by Customer.io and MoEngage.
- 3 of the 8 alternatives have a free plan, starting with Knock.
- Highest rated: Knock, 4.6 out of 5 from 148 ratings, Sep 2026.
- 8 alternatives
- 3 with a free plan
Top 3 alternatives to OneSignal
Braze
#1 Top pickCustomer engagement platform for cross-channel campaigns
Pricing
Contact sales
4.4 /5 across SourceForge and G2 · 1,806 ratings, Sep 2026
Our take
Best overall
Customer.io
#2Automated messaging based on user behavior
Starting price
From $100 /mo
Cheapest paid plan, monthly, as of October 2026
4.5 /5 across G2 and Capterra · 988 ratings, Sep 2026
Our take
Most affordable
MoEngage
#3Insights-led customer engagement platform
Pricing
Contact sales
4.5 /5 on G2 · 523 ratings, Mar 2026
OneSignal vs 8 alternatives
| Tool | Starting price (Oct 2026) | Free plan | Rating |
|---|---|---|---|
 | Price: $99/mo | Free plan: Yes | n/a |
| Price: Contact sales | Free plan: No | 4.4 out of 5, from 1,806 ratings across SourceForge and G2 (1,806) |
| Price: $100/mo | Free plan: No | 4.5 out of 5, from 988 ratings across G2 and Capterra (988) |
| Price: Contact sales | Free plan: No | 4.5 out of 5, from 523 ratings on G2 (523) |
 | Price: Contact sales | Free plan: No | 4.4 out of 5, from 887 ratings across G2 and Capterra (887) |
 | Price: $250/mo | Free plan: Yes | 4.6 out of 5, from 148 ratings on G2 (148) |
 | Price: Free + paid | Free plan: Yes | 4.2 out of 5, from 106 ratings across G2 and Capterra (106) |
 | Price: Free + paid | Free plan: Yes | 4.5 out of 5, from 59 ratings on G2 (59) |
 | Price: Contact sales | Free plan: No | 4.0 out of 5, from 83 ratings on G2 (83) |
Why people consider alternatives to OneSignal
OneSignal is a customer messaging platform known for its generous free tier and easy setup for push notifications. While it started as a push notification service, OneSignal now offers email, SMS, and in-app messaging.
Teams most often switch away when one of these starts to bite:
- Pricing at scale as usage or premium tiers add up.
- Missing integrations with the rest of your stack.
- Performance or scale limits as your needs grow.
- A specific feature gap you have hit in marketing automation.
The 8 alternatives below cover the same core job (marketing automation) with different trade-offs.
OneSignal by the numbers
Toolradar data: OneSignal's entry paid plan ($99/mo, billed monthly) ranks #5 of 8 for price among the Push Notifications tools with a verified entry price and no stated unit, where the median is $74/mo. It is listed as an alternative to 9 other tools on Toolradar, ranking #4 of 16 in Push Notifications. As of Oct 2026.
| Metric | OneSignal | Peer median | Position (1 is best) |
|---|---|---|---|
| Entry paid plan | $99/mo, billed monthly | $74/mo | #5 of 8 tools with no stated price unit, verified price |
| Free plan | Yes | 12 of 16 have one | n/a |
| Listed as an alternative to | 9 tools | 3 | #4 of 16 |
Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Push Notifications data · How we compute this. Advertising and placement fees are not inputs to any position.
Cite this: Toolradar, “OneSignal by the numbers”, Oct 2026.
Marketing Automation leaderboards from Toolradar data
Toolradar ranks Marketing Automation tools on one measure at a time, only where at least 8 tools have data. As of Oct 2026.
Lowest entry price, plans with no stated unit
Cheapest standard paid plan per month (annual prices divided by 12), read on vendor pages and compared only with tools priced on the same basis.
Counted among 149 tools with no stated price unit, verified price.
| # | Tool | Entry plan |
|---|---|---|
| 1 | LadderFlow | $1.58/mo, billed yearly |
| 2 | Repostit | $4/mo, billed yearly |
| 3 | Moosend | $7/mo, billed monthly |
| 4 | Multilogin | $7.08/mo, billed yearly |
| 5 | Brevo | $9/mo, billed monthly |
Lowest entry price, per-user plans
Cheapest standard paid plan per month (annual prices divided by 12), read on vendor pages and compared only with tools priced on the same basis.
Counted among 8 tools priced per user, verified price.
| # | Tool | Entry plan |
|---|---|---|
| 1 | EngageBay | $14.99/user/mo, billed monthly |
| 2 | Nutshell | $16/user/mo, billed monthly |
| 3 | Top Producer | $25/user/mo, billed monthly |
| 4 | Insightly | $29/user/mo, billed monthly |
| 5 | Vero | $54/user/mo, billed monthly |
A position exists only when at least 8 tools have data for that metric. 157 of 351 Marketing Automation tools have a verified price; the others publish none we could read (often "contact sales"). Advertising and placement fees are not inputs to any position. Visit counts include visits from every source. How we compute this. Cite this: Toolradar, “Marketing Automation leaderboards”, Oct 2026. Data licensed CC BY 4.0. All Marketing Automation statistics.
8 alternatives to OneSignal
Ranked by G2 and Capterra ratings, media mentions, and editor review, plus how directly they replace OneSignal.
- 1
Braze
Contact Battle-tested at scaleCustomer engagement platform for cross-channel campaigns
4.4 /5 across SourceForge and G2 · 1,806 ratings, Sep 2026
Price not published
- 2
Customer.io
PaidAutomated messaging based on user behavior
4.5 /5 across G2 and Capterra · 988 ratings, Sep 2026
From $100/mo, billed monthly
- 3
MoEngage
PaidInsights-led customer engagement platform
4.5 /5 on G2 · 523 ratings, Mar 2026
Price not published
- 4
Iterable
ContactGrowth marketing platform for cross-channel campaigns
4.4 /5 across G2 and Capterra · 887 ratings, Sep 2026
Price not published
- 5
Knock
Free planCustomer engagement infrastructure for product-led growth, enabling cross-channel messaging and data activation.
4.6 /5 on G2 · 148 ratings, Sep 2026
From $250/user/mo, billed monthly; free plan available
- 6
Leanplum
Free planSupercharge customer lifetime value with an all-in-one customer engagement platform.
4.2 /5 across G2 and Capterra · 106 ratings, Sep 2026
Free plan available; paid prices not published
- 7
Courier
Free planThe multichannel notification platform for transactional and lifecycle messages.
4.5 /5 on G2 · 59 ratings, Sep 2026
Free plan available; paid prices not published
- 8
Airship
PaidMobile-first customer engagement platform
4.0 /5 on G2 · 83 ratings, Mar 2026
Price not published
Frequently asked questions
What is the best alternative to OneSignal?
Based on real-signal scoring (G2 and Capterra ratings, media mentions, and editorial review), the top alternatives to OneSignal are Braze, Customer.io, MoEngage. Each solves the same core job with different trade-offs on pricing, features, and integrations.
Is there a free alternative to OneSignal?
There is no fully free alternative in this list. Knock is freemium: a permanent free tier plus paid plans (Customer engagement infrastructure for product-led growth, enabling cross-channel messaging and data activation).
Why do people look for OneSignal alternatives?
Common reasons teams switch away from OneSignal: pricing that scales aggressively, missing integrations with the rest of their stack, performance or scale limits, or a specific feature gap in marketing automation. The alternatives on this page solve the same core problem with different trade-offs.
Side-by-side comparisons
In-depth comparison pages for OneSignal versus each alternative.
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