Knock
Claim this toolCustomer engagement infrastructure for product-led growth, enabling cross-channel messaging and data activation.
Visit WebsiteThe Bottom Line
Entry price
Free plan available, paid tiers above
Biggest pro
Comprehensive cross-channel messaging capabilities
Biggest con
Pricing for higher volumes can become significant with per-message/user costs
TL;DR - Knock
- Developer-first platform for building cross-channel customer messaging.
- Unifies real-time data to trigger personalized and timely communications.
- Offers robust tooling for developers including SDKs, CLI, and version control.
What is Knock?
Available on: Web
Pros & Cons
Pros
- Comprehensive cross-channel messaging capabilities
- Strong developer-first approach with SDKs, CLI, and AI IDE integration
- Robust data integration and personalization features
- High scalability and reliability (99.99% uptime, handles hundreds of millions of messages)
- Compliance with HIPAA, SOC2, GDPR, CCPA
Cons
- Pricing for higher volumes can become significant with per-message/user costs
- Enterprise features like advanced security and support require custom quotes
- Requires technical integration for full utilization of developer tools
Ratings Across the Web
Knock holds an aggregate rating of 4.6 out of 5 from 148 reviews across G2, last checked September 17, 2026.
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Pricing Plans
Pricing checked Sep 10, 2026
Developer
$0 / month
- 10K messages
- 500 guide active users
- Unlimited notification workflows
- Unlimited broadcasts
- Unlimited delivery channels
- Unlimited team members
- Batch and delay notifications
- Built-in multi-tenancy
Starter
$250 / month
- 50K messages
- Prepaid usage, then $.005 per message
- 2.5K guide active users
- Prepaid usage, then $.05 per user
- Everything in Developer
- Remove Knock branding
Enterprise
Contact us
- Flexible volume-based pricing
- Discounts available for high-volume customers
- Monthly notified user pricing available
- Everything in Starter
- Per-customer branding and preferences
- Translation (i18n) support
- Send analytics data to any data warehouse
- Send observability data to Datadog
Is Knock worth the price?
Knock's pricing is quite generous, especially with its Developer tier offering 10K messages and 500 active users for free.
The Starter tier at $250/month provides a significant jump in volume but introduces usage-based overage fees. This structure is best for startups and growing companies needing robust notification infrastructure.
Hidden Costs & Gotchas
Overage fees apply for messages and users on Starter.
How Knock's pricing compares
At $250/mo, Knock is the most premium of its 2 direct competitors.
Entry paid plan, monthly. Pricing checked Sep 10, 2026.
Reviews

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Still deciding?
Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.
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Knock FAQ
How does Knock support real-time data activation for messaging?
Which teams benefit most from using Knock?
How does Knock compare to Iterable for cross-channel messaging?
What kind of messaging journeys can be built with Knock?
Does Knock include a free tier?
What are the main trade-offs when considering Knock?
Can Knock integrate with existing development workflows?
Source: knock.app