Airship

Name: Airship
Brand: Airship
Rating: 3.9 (87 reviews)

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Mobile-first customer engagement platform

Paid plans only

Paid Marketing Automation SMS Marketing Push Notifications Email

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3.9 (87 across the web)

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Reviews on G2 Capterra

87 reviews tracked

The Bottom Line

Updated Sep 29, 2026

Price: Paid plans only. Compare plans

Key facts

Mobile-first customer engagement platform
Pioneer in push notifications
Enterprise-focused with mobile wallet support

Pros

Mobile engagement pioneer
Enterprise reliability
Strong mobile features
Good for large brands
Mobile wallet support

Cons

Expensive
Less modern interface
Complex setup
Better alternatives for smaller companies

What is Airship?

Airship (formerly Urban Airship) is a mobile-first customer engagement platform that pioneered push notifications. The company has evolved into a full customer engagement suite offering push, in-app, email, SMS, and mobile wallet passes. Airship is known for enterprise reliability and sophisticated mobile capabilities like message center and app-inbox features. Used by major brands like Alaska Airlines, The Home Depot, and USA TODAY for their mobile engagement strategies.

Available on: Web

Data compiled by Toolradar Pricing checked Sep 29, 2026 · How we evaluate

Source airship.com

Ratings Across the Web

3.9 (87 reviews)

Airship holds an aggregate rating of 3.9 out of 5 from 87 reviews across G2 and Capterra, last checked October 22, 2026.

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Push notifications
In-app messaging
Message center
Mobile wallet
Email campaigns
SMS messaging
Journey orchestration
AI optimization

Pricing Plans

Pricing checked Sep 29, 2026. Source: airship.com/contact, read Sep 29, 2026

Airship plans and prices, checked September 2026
Plan	Price	Details
Enterprise	Custom	Contact sales Full platform access Multi-channel messaging Journey orchestration +3 more Show less Mobile wallet Dedicated support Custom SLAs

View full pricing

Is Airship worth the price?

Fair value

Airship's enterprise-only pricing, requiring a custom quote, suggests it's an expensive solution tailored for large organizations.

Hidden Costs & Gotchas

Implementation and onboarding fees

Potential overage charges for high usage

Full Airship pricing: every plan, hidden costs and alternatives

Airship by the numbers

Airship compared with 16 Push Notifications tools on Toolradar, as of Nov 2026
Metric	Airship	Peer median	Position (1 is best)
Free plan	No	12 of 16 have one	n/a
Listed as an alternative to	7 tools	3	#6 of 16 (joint)
User rating	3.9/5 (across the web, 87 ratings)	4.5/5	#10 of 11 tools with 20+ reviews

Listed as an alternative to: #6 on 2026-10-16 to #6 on 2026-11-02 (rank among 16 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. All Push Notifications data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “Airship by the numbers”, Nov 2026.

Reviews

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3.9/5

Across 87 verified user reviews on G2, Capterra

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Best Airship Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →

Braze Paid

Customer engagement platform for cross-channel campaigns

4.4

CleverTap Paid

All-in-one customer engagement platform

4.5

MoEngage Paid

Insights-led customer engagement platform

4.5

Iterable Paid

Growth marketing platform for cross-channel campaigns

4.4

Leanplum Freemium

Supercharge customer lifetime value with an all-in-one customer engagement platform.

4.2

OneSignal Freemium

Customer messaging platform for push and more

See all marketing automation tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

All Airship alternatives 6+ tools ranked, pricing + verdict per pick Airship vs Braze Head-to-head: features, pricing, who wins Airship vs CleverTap Head-to-head: features, pricing, who wins Airship vs MoEngage Head-to-head: features, pricing, who wins

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Airship FAQ

How does Airship support a comprehensive mobile marketing strategy?

Airship provides a full customer engagement suite that includes push notifications, in-app messaging, email, SMS, and mobile wallet passes. This allows brands to create integrated and multi-channel experiences for their mobile users. It is designed to help major brands like Alaska Airlines and The Home Depot manage their mobile engagement.

Which teams would benefit most from using Airship?

Airship is best suited for large brands and enterprise-level marketing teams that require robust mobile engagement capabilities and enterprise reliability. It supports sophisticated mobile features like message centers and app-inbox functionalities. Smaller companies might find better alternatives due to its complexity and cost.

What kind of limitations should potential users consider with Airship?

Potential users should be aware that Airship can be expensive and has a complex setup process. Its interface may also be considered less modern compared to some other platforms. Smaller companies might find it to be more than they need.

How is Airship priced?

Airship is a paid product and does not offer a permanently free tier. Its pricing model is designed for enterprise-level clients and reflects its comprehensive features and reliability. This makes it a significant investment for businesses.

Can Airship help manage customer engagement beyond push notifications?

Yes, Airship has evolved beyond its pioneering role in push notifications to offer a full customer engagement suite. This includes in-app messaging, email, SMS marketing, and mobile wallet passes. It provides a unified platform for various communication channels.

How does Airship compare to a competitor like Braze?

Airship is known for its enterprise reliability and sophisticated mobile capabilities, having pioneered push notifications. While both are customer engagement platforms, Airship is particularly recognized for its strong mobile features and mobile wallet support, catering to large brands.

Source: airship.com

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