Is OneSignal worth the price?
OneSignal offers a very generous free tier, allowing up to 10,000 subscribers, which is excellent for startups and small projects.
The Growth tier at $99/month for unlimited subscribers and advanced features provides strong value, while the Professional tier at $249/month seems reasonable for larger teams needing more robust analytics and support. This pricing structure is fair and scales well, making it best for businesses from small startups to large enterprises.
Pricing Plans
Free TrialFree
Free
Get started
- 10,000 subscribers
- Push notifications
- Basic segments
- Basic analytics
Growth
$99/month
For growing apps
- Unlimited subscribers
- Email & SMS
- A/B testing
- Journeys
- Advanced segments
Professional
$249/month
For teams
- Everything in Growth
- Advanced analytics
- Priority support
- Multiple apps
Enterprise
Custom
For large scale
- Everything in Professional
- Dedicated support
- Custom SLAs
- SSO
Hidden Costs & Gotchas
Overage fees not specified for Growth/Professional
SMS/Email costs might be extra beyond platform fee
Higher support tiers locked behind Professional/Enterprise
Which Plan Do You Need?
Startups needing free push notifications
Growing apps requiring email/SMS
Enterprises with custom support needs
How OneSignal Compares to Competitors
Compared to Braze, which often starts at several hundred dollars per month for basic features, OneSignal's $99/month Growth plan offers significantly more accessible entry for unlimited subscribers. While Twilio Segment offers similar functionality, its pricing can quickly escalate based on MTUs, making OneSignal a more predictable and often more affordable option for messaging-focused needs.
OneSignal Pricing FAQ
How much does OneSignal cost?
OneSignal starts at $99/month on the Growth plan. It offers 2 paid tiers ranging from $99/month up to $249/month. A free plan is also available with limited features.
Does OneSignal have a free plan?
Yes. OneSignal offers a free plan called "Free". It includes: 10,000 subscribers, Push notifications, Basic segments.
Does OneSignal offer a free trial?
Yes, OneSignal offers a free trial. No credit card is typically required to start the trial, though this may vary.
What is the cheapest OneSignal paid plan?
The cheapest paid plan for OneSignal is "Growth" at $99/month. Key features include: Unlimited subscribers, Email & SMS, A/B testing.