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Magic vs Keycloak: Which is Better in 2026?

Choosing between Magic and Keycloak comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: Keycloak wins this matchup. 1Password is our overall Security pick. LastPass is our free Security pick. Pick Magic if you need security.

Methodology
Editor reviewed 10 user reviews compared Pricing checked Oct 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Magic

Passwordless authentication SDK

Best for you if:

  • • You want passwordless auth

Keycloak

Open-source identity and access management

Best for you if:

  • • You want a fully free tool (Magic requires payment)
At a Glance
MagicMagic
KeycloakKeycloak
Starts at
Free Free plan
Free 100% free
Category
Security Developer Tools
Identity & Access Security
Rating
4.0/5 G2 4.0 10 reviewsn/a
Free plan
Yes Yes

Choose Magic or Keycloak?

Magic

Choose Magic if

  • You want passwordless auth
  • You want easy integration
  • You work in security, not identity & access
Keycloak

Choose Keycloak if

  • You want a fully free tool (Magic requires payment)
  • You want open source identity
  • You want self-hostable
  • You work in identity & access, not security

In-Depth Analysis

MagicMagic

Passwordless authentication SDK

Good value

Magic's pricing starts generously with a free tier for 1000 MAUs, making it accessible for small projects.

Strengths

  • Pro: Passwordless auth
  • Pro: Easy integration
  • Pro: Good documentation
  • Pro: Web3 support
  • Pro: Developer friendly

Weaknesses

  • Con: Per-user pricing
  • Con: Can get expensive
  • Con: Vendor lock-in
  • Con: Limited customization
  • Con: Better alternatives exist

Key features

Passwordless auth Web3 wallet SDK Email magic links Social login Enterprise

KeycloakKeycloak

Open-source identity and access management

Great value

Keycloak's pricing is exceptionally generous, being entirely free as an open-source solution.

Strengths

  • Pro: Open source identity
  • Pro: Self-hostable
  • Pro: Feature rich
  • Pro: No per-user cost
  • Pro: Enterprise ready

Weaknesses

  • Con: Complex to set up
  • Con: Requires maintenance
  • Con: Learning curve
  • Con: Java-based
  • Con: UI dated

Key features

Identity management SSO LDAP Social login Admin console Open source

Pricing: Magic vs Keycloak

PlanMagicKeycloak
Tier 1
Free
Free
Free
Open Source
Tier 2
$199
Auth Plus
N/A
Tier 3
$999
Widget UI
N/A

Pricing verified from each vendor's public pricing page. Compare in detail on Magic pricing and Keycloak pricing.

Key Takeaways

Keycloak

  • Completely free
  • Our pick for this comparison

Magic

  • Better fit for security

The Bottom Line

Keycloak wins this matchup. 1Password is our overall Security pick. LastPass is our free Security pick.

Frequently Asked Questions

Is Magic or Keycloak better in 2026?

Keycloak wins this matchup. 1Password is our overall Security pick. LastPass is our free Security pick. Pick Magic for security workflows (main strength: passwordless auth). Pick Keycloak for identity & access workflows (main strength: open source identity).

What are Magic and Keycloak used for?

Magic: Passwordless authentication SDK. Keycloak: Open-source identity and access management.

What does Magic cost vs Keycloak?

Magic's paid plans start at Free (Auth Plus). Keycloak is free.

What's the main difference between Magic and Keycloak?

Magic's main strength: passwordless auth. Keycloak's main strength: open source identity.

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