Mailchimp vs Getresponse: Which is Better in 2026?
Choosing between Mailchimp and Getresponse comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Mailchimp is our overall pick for email marketing workflows. Pick Getresponse if you need its specific feature set.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Mailchimp
Grow your business with email, SMS, and AI marketing
Best for you if:
- • You want to try before committing
- • Leading email marketing platform with AI-powered automation, used by millions of businesses worldwide
- • Free plan supports up to 250 contacts and 500 emails/month; paid plans offer various tiers
Getresponse
Email marketing, landing pages, and webinars in one platform
Best for you if:
- • GetResponse is an email marketing platform with automation and landing page builders
- • It provides email campaigns, autoresponders, webinars, and e-commerce tools
| At a Glance |  Mailchimp |  Getresponse |
|---|---|---|
Starts at | FreeFree tier available | $13/moStarter |
Best For | Email Marketing | Email Marketing |
Rating | 3.9/5 | 4.4/5 |
Free plan | Yes | No |
Choose Mailchimp or Getresponse?
Choose Mailchimp if
Grow your business with email, SMS, and AI marketing
- Intuitive drag-and-drop editor accessible to non-technical users
- Comprehensive free plan to get started with basic email marketing
- Powerful automation workflows rivaling dedicated automation platforms
Choose Getresponse if
Email marketing, landing pages, and webinars in one platform
- All-in-one marketing
- Webinars included
- Landing pages
| Feature | Mailchimp | Getresponse |
|---|---|---|
| Pricing Model | Freemium | Paid |
| User Rating | ★3.9/5 31,952 reviews | ★4.4/5 3,089 reviews |
| Categories | Email MarketingMarketing Automation | Email MarketingLanding Pages |
In-Depth Analysis
Mailchimp
Grow your business with email, SMS, and AI marketing
Mailchimp was once the default email marketing tool for small businesses, and its free tier was legendary.
Watch out
ALL contacts count: subscribed, unsubscribed, non-subscribed, and 'cleaned' contacts all count toward your plan limit. You pay for contacts who unsubscribed last year unless you manually archive them. This inflates costs by 20-40% for most lists
Strengths
- +Intuitive drag-and-drop editor accessible to non-technical users
- +Comprehensive free plan to get started with basic email marketing
- +Powerful automation workflows rivaling dedicated automation platforms
- +Extensive template library with mobile-responsive designs
- +Strong deliverability rates backed by Intuit infrastructure
Weaknesses
- -Free plan capped at just 250 contacts and 500 sends per month
- -Pricing scales steeply as contact lists grow beyond initial tiers
- -Advanced segmentation and multivariate testing require higher tiers
- -Phone support only available on the highest tier
- -Removing Mailchimp branding requires a paid plan
Key features
Getresponse
Email marketing, landing pages, and webinars in one platform
Getresponse offers a fair pricing structure, especially with the Starter tier at $13/month for unlimited sends.
Watch out
18% discount requires annual billing
Strengths
- +All-in-one marketing
- +Webinars included
- +Landing pages
- +Automation
- +Fair pricing
Weaknesses
- -UI can be confusing
- -Deliverability varies
- -Some features basic
- -Support response time
- -Less modern feel
Key features
Pricing: Mailchimp vs Getresponse
| Plan | Mailchimp | Getresponse |
|---|---|---|
| Tier 1 | Free Free | $13 Starter |
| Tier 2 | $13 month Essentials | $44 Marketer |
| Tier 3 | $20 month Standard | $51 Creator |
| Tier 4 | $350 month Premium | Custom Enterprise |
Pricing verified from each vendor's public pricing page. Compare in detail on Mailchimp pricing and Getresponse pricing.
Who Should Use What?
On a budget?
Mailchimp has a free tier. Getresponse is paid only.
Go with: Mailchimp
Want the highest-rated option?
Mailchimp: 3.9/5 (31,952 reviews). Getresponse: 4.4/5 (3,089 reviews).
Go with: Getresponse
Value user reviews?
Mailchimp: 31,952 reviews (3.9/5). Getresponse: 3,089 reviews (4.4/5).
Go with: Mailchimp
3 Questions to Help You Decide
What's your budget?
Mailchimp is freemium. Getresponse is paid. Mailchimp lets you start free.
What's your use case?
Both are email marketing tools. Compare their specific features to decide.
How important are ratings?
Getresponse is rated higher: 4.4/5 vs 3.9/5.
Key Takeaways
Mailchimp
- Larger review base (31,952 reviews)
- Free tier available
- Our pick for this comparison
Getresponse
- Higher user rating: 4.4/5 vs 3.9/5
The Bottom Line
Mailchimp is our pick.
Frequently Asked Questions
Is Mailchimp or Getresponse better?
Mailchimp is rated in our evaluation. Mailchimp is freemium and Getresponse is paid.
What are Mailchimp and Getresponse used for?
Mailchimp: Grow your business with email, SMS, and AI marketing. Getresponse: Email marketing, landing pages, and webinars in one platform.
What does Mailchimp cost vs Getresponse?
Mailchimp is freemium (free tier + paid plans). Getresponse is a paid tool. Visit their websites for detailed pricing.