Mailerlite vs Sendy: Which is Better in 2026?
Choosing between Mailerlite and Sendy comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Mailerlite is our overall pick for email marketing workflows. Pick Sendy if you need its specific feature set.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Mailerlite
Simple, affordable email marketing for growing businesses
Best for you if:
- • You want to try before committing
- • MailerLite is an email marketing platform for small businesses and creators
- • It provides email campaigns, automation, and landing pages with simplicity
Sendy
Send newsletters 100x cheaper via Amazon SES with this self-hosted email application.
Best for you if:
- • Self-hosted email newsletter application.
- • Sends bulk emails via Amazon SES for significantly lower costs ($1 per 10,000 emails).
| At a Glance |  Mailerlite |  Sendy |
|---|---|---|
Starts at | FreeFree tier available | $69/moOne-time purchase |
Best For | Email Marketing | Email Marketing |
Rating | 4.7/5 | 4.1/5 |
Free plan | Yes | No |
Choose Mailerlite or Sendy?
Choose Mailerlite if
Simple, affordable email marketing for growing businesses
- Affordable email marketing
- Good free tier
- Easy to use
Choose Sendy if
Send newsletters 100x cheaper via Amazon SES with this self-hosted email application.
- Significantly lower email sending costs compared to traditional platforms.
- No monthly fees based on subscriber count.
- High deliverability rates through Amazon SES.
| Feature | Mailerlite | Sendy |
|---|---|---|
| Pricing Model | Freemium | Paid |
| User Rating | ★4.7/5 1,179 reviews | ★4.1/5 41 reviews |
| Categories | Email MarketingMarketing Automation | Email MarketingNewsletter Tools |
In-Depth Analysis
Mailerlite
Simple, affordable email marketing for growing businesses
Strengths
- +Affordable email marketing
- +Good free tier
- +Easy to use
- +Landing pages included
- +Automation
Weaknesses
- -Less powerful automation
- -Basic segmentation
- -Support response time
- -Limited for advanced users
- -Some features removed
Key features
Value 90/100. Mailerlite's pricing is very fair and generous, especially with its robust free tier.
Watch out: Subscriber count dictates tier price, not just features.
Sendy
Send newsletters 100x cheaper via Amazon SES with this self-hosted email application.
Strengths
- +Significantly lower email sending costs compared to traditional platforms.
- +No monthly fees based on subscriber count.
- +High deliverability rates through Amazon SES.
- +Comprehensive features for managing email campaigns.
- +Ability to manage multiple brands and clients with white-labeling.
Weaknesses
- -Requires technical knowledge for self-hosting and setup.
- -One-time purchase fee for the software itself.
- -Reliance on Amazon SES for email sending, which requires separate setup and costs.
Key features
Value 95/100. Sendy's one-time purchase of $69 is incredibly fair and generous, especially considering it offers unlimited subscribers and a comprehensive feature set.
Watch out: Requires Amazon SES account and costs
Pricing: Mailerlite vs Sendy
| Plan | Mailerlite | Sendy |
|---|---|---|
| Tier 1 | $0 Free | $69 One-time purchase |
| Tier 2 | $10/month Growing Business | N/A |
| Tier 3 | $20/month Advanced | N/A |
| Tier 4 | Custom Enterprise | N/A |
Pricing verified from each vendor's public pricing page. Compare in detail on Mailerlite pricing and Sendy pricing.
Who Should Use What?
On a budget?
Mailerlite has a free tier. Sendy is paid only.
Go with: Mailerlite
Want the highest-rated option?
Mailerlite: 4.7/5 (1,179 reviews). Sendy: 4.1/5 (41 reviews).
Go with: Mailerlite
Value user reviews?
Mailerlite: 1,179 reviews (4.7/5). Sendy: 41 reviews (4.1/5).
Go with: Mailerlite
3 Questions to Help You Decide
What's your budget?
Mailerlite is freemium. Sendy is paid. Mailerlite lets you start free.
What's your use case?
Both are email marketing tools. Compare their specific features to decide.
How important are ratings?
Mailerlite is rated higher: 4.7/5 vs 4.1/5.
Key Takeaways
Mailerlite
- Higher user rating: 4.7/5 vs 4.1/5
- Larger review base (1,179 reviews)
- Free tier available
- Our pick for this comparison
Sendy
- Choose if you want send newsletters 100x cheaper via Amazon SES with this self-hosted email application
The Bottom Line
Mailerlite is our pick.
Frequently Asked Questions
Is Mailerlite or Sendy better?
Mailerlite is rated in our evaluation. Mailerlite is freemium and Sendy is paid.
What are Mailerlite and Sendy used for?
Mailerlite: Simple, affordable email marketing for growing businesses. Sendy: Send newsletters 100x cheaper via Amazon SES with this self-hosted email application..
What does Mailerlite cost vs Sendy?
Mailerlite is freemium (free tier + paid plans). Sendy is a paid tool. Visit their websites for detailed pricing.