Mailjet vs Aweber: Which is Better in 2026?
Choosing between Mailjet and Aweber comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Mailjet wins this matchup. Our overall Email Marketing pick is ActiveCampaign. Our free Email Marketing pick is SendPulse. Pick Aweber if you need its specific feature set.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Mailjet
Email marketing and transactional email
Best for you if:
- • You want a free tier before you commit
- • You want good email delivery
- • You want fair pricing
Aweber
Email marketing for small business
Best for you if:
- • You want simple email marketing
- • You want good for beginners
| At a Glance | ||
|---|---|---|
Starts at | FreeFree tier available | $15/moLite |
Best For | Email Marketing | Email Marketing |
Rating | 4.1/5 | 4.3/5 |
Free plan | Yes | No |
Choose Mailjet or Aweber?
Choose Mailjet if
Email marketing and transactional email
- You want a free tier before you commit
- You want good email delivery
- You want fair pricing
Choose Aweber if
Email marketing for small business
- You want simple email marketing
- You want good for beginners
| Feature | Mailjet | Aweber |
|---|---|---|
| Pricing Model | Freemium | Paid |
| User Rating | ★4.1/5 630 reviews | ★4.3/5 973 reviews |
| Categories | Email MarketingTransactional Email | Email MarketingMarketing Automation |
In-Depth Analysis
Mailjet
Email marketing and transactional email
Mailjet's Free tier is quite generous with 6,000 emails per month, making it a good starting point.
Strengths
- +Good email delivery
- +Fair pricing
- +Good API
- +Email editor
- +EU-based
Weaknesses
- -Support varies
- -UI could improve
- -Limited automation
- -Better alternatives exist
- -Deliverability varies
Key features
Aweber
Email marketing for small business
Aweber's pricing is on the expensive side, especially the 'Lite' tier at $15/month for only 500 subscribers and limited features, considering competitors offer more for less or even free.
Watch out
Done For You is an add-on, not core platform.
Strengths
- +Simple email marketing
- +Good for beginners
- +Reliable deliverability
- +Landing pages
- +Free tier
Weaknesses
- -Limited automation
- -Dated interface
- -Less powerful than competitors
- -Feature limited
- -Per-subscriber pricing
Key features
Pricing: Mailjet vs Aweber
| Plan | Mailjet | Aweber |
|---|---|---|
| Tier 1 | Free Free | $15 Lite |
| Tier 2 | $17 month Essential | $30 Plus |
| Tier 3 | N/A | $99 Done For You |
Pricing verified from each vendor's public pricing page. Compare in detail on Mailjet pricing and Aweber pricing.
Who Should Use What?
On a budget?
Mailjet has a free tier. Aweber is paid only.
Go with: Mailjet
Want the highest-rated option?
Mailjet: 4.1/5 (630 reviews). Aweber: 4.3/5 (973 reviews).
Go with: Aweber
Value user reviews?
Mailjet: 630 reviews (4.1/5). Aweber: 973 reviews (4.3/5).
Go with: Aweber
3 Questions to Help You Decide
What's your budget?
Mailjet is freemium. Aweber is paid. Mailjet lets you start free.
What's your use case?
Both are email marketing tools. Compare their specific features to decide.
How important are ratings?
Aweber is rated higher: 4.3/5 vs 4.1/5.
Key Takeaways
Mailjet
- Free tier available
- Our pick for this comparison
Aweber
- Higher user rating: 4.3/5 vs 4.1/5
- Larger review base (973 reviews)
The Bottom Line
Mailjet wins this matchup. Our overall Email Marketing pick is ActiveCampaign. Our free Email Marketing pick is SendPulse.
Frequently Asked Questions
Is Mailjet or Aweber better?
Mailjet is rated in our evaluation. Mailjet is freemium and Aweber is paid.
What are Mailjet and Aweber used for?
Mailjet: Email marketing and transactional email. Aweber: Email marketing for small business.
What does Mailjet cost vs Aweber?
Mailjet is freemium (free tier + paid plans). Aweber is a paid tool. Visit their websites for detailed pricing.
