Mailshake vs Reply.io: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Mailshake and Reply.io side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Reply.io leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Mailshake
Sales engagement for modern sales teams
Best for you if:
- • You want a tool that manages email and LinkedIn campaigns in one platform, eliminating the need to switch tools
Reply.io
Sales engagement and automation platform
Best for you if:
- • You want a free tier before you commit
| At a Glance | Mailshake | Reply.io |
|---|---|---|
Starts at | From $25/user/mo, billed yearly Starter plan | Free plan, paid from $59/mo, billed monthly Email Volume plan |
Category | Sales Engagement Email | Sales Engagement CRM |
Rating | 4.6/5 Trustpilot 4.8 · G2 4.7 · TrustRadius 4.0 1,117 reviews | 4.5/5 G2 4.6 · SourceForge 4.3 1,621 reviews |
Free plan | No | Yes |
Watch out for | Mailbox infrastructure and extra data credits can cost more. | Overage fees for email limits on Starter tier |
Choose Mailshake or Reply.io?
Choose Mailshake if
- You want a tool that manages email and LinkedIn campaigns in one platform, eliminating the need to switch tools
- You want a tool that includes robust deliverability tools like email domain setup assistant, free email warm-up, list cleaning, and an in-app copy analyzer
Choose Reply.io if
- You want a free tier before you commit
In-Depth Analysis
Mailshake
Sales engagement for modern sales teams
Mailshake Starter costs $25/user/month annually ($29 monthly), Email Outreach $45 ($49) and Sales Engagement $85 ($99).
Watch out
Mailbox infrastructure and extra data credits can cost more.
Strengths
- Pro: Manages email and LinkedIn campaigns in one platform, eliminating the need to switch tools.
- Pro: Includes robust deliverability tools like email domain setup assistant, free email warm-up, list cleaning, and an in-app copy analyzer.
- Pro: Features SHAKEspeare AI writer for generating email content, offering inspiration or full automation.
- Pro: Provides detailed analytics on opens, replies, and clicks, with a Lead Drivers dashboard and Lead Catcher to identify engaged prospects.
- Pro: Offers multi-channel outreach automation across phone, email, and social media, including LinkedIn automation and a power phone dialer.
Weaknesses
- Con: The Starter plan limits users to one email address per account and 1,500 email sends per month.
- Con: The Sales Engagement plan, which includes LinkedIn automation and phone features, is significantly more expensive than the email-only plans.
- Con: The Data Finder and Ready to Use Mailboxes features are add-ons that incur additional monthly costs.
Key features
Reply.io
Sales engagement and automation platform
Reply.io's pricing is competitive, especially with its generous free tier offering 200 emails/month and AI writing.
Watch out
Overage fees for email limits on Starter tier
Strengths
- Pro: Sales engagement
- Pro: Email automation
- Pro: Good sequences
- Pro: Fair pricing
- Pro: Active development
Weaknesses
- Con: Learning curve
- Con: Per-user pricing
- Con: Better alternatives exist
- Con: Feature gaps
- Con: Support varies
Key features
Plans and prices: Mailshake vs Reply.io
| Tool | Plans and prices | Source |
|---|---|---|
| Mailshake |
| mailshake.com/pricing read Nov 10, 2026 |
| Reply.io |
| reply.io/pricing read Nov 8, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Mailshake pricing and Reply.io pricing.
Key Takeaways
Mailshake
- Worth considering for sales engagement
Reply.io
- Has a free plan
What the data shows
On the data below, Reply.io leads on a free plan. We do not name an overall winner for this pair.
- User ratings are within 0.2 points (4.6/5 from 1,117 reviews for Mailshake, 4.5/5 from 1,621 reviews for Reply.io).
- Entry prices are not ranked, they are charged on different bases: Mailshake $25/user/mo, billed yearly; Reply.io $59/mo, billed monthly.
- Only Reply.io has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Mailshake and Reply.io compare in 2026?
On the data below, Reply.io leads on a free plan. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.6/5 from 1,117 reviews for Mailshake, 4.5/5 from 1,621 reviews for Reply.io). Entry prices are not ranked, they are charged on different bases: Mailshake $25/user/mo, billed yearly; Reply.io $59/mo, billed monthly. Only Reply.io has a free plan.
What are Mailshake and Reply.io used for?
Mailshake: Sales engagement for modern sales teams. Reply.io: Sales engagement and automation platform.
What does Mailshake cost vs Reply.io?
Mailshake's cheapest paid plan is Starter at $25/user/mo, billed yearly. Reply.io's cheapest paid plan is Email Volume at $59/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Nov 10, 2026.
What's the main difference between Mailshake and Reply.io?
Mailshake's main strength: manages email and LinkedIn campaigns in one platform, eliminating the need to switch tools. Reply.io's main strength: sales engagement.
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