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Moz Pro vs Nightwatch.io: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Moz Pro and Nightwatch.io side by side. This page compares data; it is not a hands-on review.

On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 958 user reviews compared Pricing checked Oct 26, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Moz Pro

SEO software for smarter marketing

Best for you if:

  • • You want domain Authority metric

Nightwatch.io

Track search rankings and AI brand mentions in one platform

Best for you if:

  • • You want rank tracking and AI visibility in one tool
At a glance: Moz Pro vs Nightwatch.io
At a Glance
Moz Pro Moz Pro
Nightwatch.io Nightwatch.io
Starts at
From $39/mo, billed monthly Starter plan
From €79/mo, billed monthly Starter plan
Category
SEO Tools Marketing
SEO Tools Brand Monitoring
Rating
4.4/5 G2 4.3 · Capterra 4.5 958 reviews n/a
Free plan
No No
Watch out for
Overage fees for exceeding keyword/crawl limits n/a

Choose Moz Pro or Nightwatch.io?

Moz Pro

Choose Moz Pro if

  • You want domain Authority metric
  • You want educational resources
Nightwatch.io

Choose Nightwatch.io if

  • You want rank tracking and AI visibility in one tool
  • You want white-label reports are included on every plan, according to Nightwatch

In-Depth Analysis

Moz Pro Moz Pro

SEO software for smarter marketing

Fair value

Moz Pro's pricing is on the higher side compared to some market alternatives, especially at the Starter ($39) and Standard ($99) tiers which offer limited campaigns and keywords.

Watch out

Overage fees for exceeding keyword/crawl limits

Strengths

  • Pro: Domain Authority metric
  • Pro: Educational resources
  • Pro: Beginner friendly

Weaknesses

  • Con: Smaller link index
  • Con: Less data than competitors

Key features

SEO software Keyword research Site audits Rank tracking Backlink analysis On-page optimization

Nightwatch.io Nightwatch.io

Track search rankings and AI brand mentions in one platform

Good value

Nightwatch's pricing is fair for its dual SEO and AI visibility tracking, especially the Agency tier at €399/month for 100 sites and 500 AI prompts.

Strengths

  • Pro: Rank tracking and AI visibility in one tool
  • Pro: White-label reports are included on every plan, according to Nightwatch
  • Pro: The Agency plan covers 100 websites

Weaknesses

  • Con: Prices are listed in euros only, with no USD prices
  • Con: The page says unlimited seats apply on every plan but the Starter card does not list them, so confirm with Nightwatch
  • Con: No free plan is listed

Key features

Daily rank tracking across Google, Bing, YouTube, DuckDuckGo and Yahoo Stored SERP snapshot behind each check AI answer tracking across ChatGPT, Claude, Gemini and Perplexity Citation Intelligence linking ranking changes to AI citation changes Scheduled white-label reports on every plan Unlimited team seats

Plans and prices: Moz Pro vs Nightwatch.io

Plans and prices of Moz Pro and Nightwatch.io, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Moz Pro
  • Starter: $39/mo, billed monthly
  • Standard: $99/mo, billed monthly
  • Medium: $179/mo, billed monthly
  • Large: $299/mo, billed monthly
moz.com/pricing read Oct 26, 2026
Nightwatch.io
  • Starter: €79/mo, billed monthly
  • Professional: €159/mo, billed monthly
  • Agency: €399/mo, billed monthly
  • Enterprise: Custom pricing
nightwatch.io/pricing read Oct 21, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Moz Pro pricing and Nightwatch.io pricing.

Key Takeaways

Moz Pro

  • Choose if you want SEO software for smarter marketing

Nightwatch.io

  • Choose if you want track search rankings and AI brand mentions in one platform

What the data shows

On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

  • Only Moz Pro has a published user rating (4.4/5 from 958 reviews); Nightwatch.io has none we can show.
  • Entry prices are not ranked, they are charged on different bases: Moz Pro $39/mo, billed monthly; Nightwatch.io €79/mo, billed monthly.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Moz Pro and Nightwatch.io compare in 2026?

On the data below the two are close or not directly comparable, so we do not name a winner for this pair. Only Moz Pro has a published user rating (4.4/5 from 958 reviews); Nightwatch.io has none we can show. Entry prices are not ranked, they are charged on different bases: Moz Pro $39/mo, billed monthly; Nightwatch.io €79/mo, billed monthly.

What are Moz Pro and Nightwatch.io used for?

Moz Pro: SEO software for smarter marketing. Nightwatch.io: Track search rankings and AI brand mentions in one platform.

What does Moz Pro cost vs Nightwatch.io?

Moz Pro's cheapest paid plan is Starter at $39/mo, billed monthly. Nightwatch.io's cheapest paid plan is Starter at €79/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Oct 26, 2026.

What's the main difference between Moz Pro and Nightwatch.io?

Moz Pro's main strength: domain Authority metric. Nightwatch.io's main strength: rank tracking and AI visibility in one tool.

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