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About Broadsign

Broadsign is a comprehensive platform designed to connect out-of-home (OOH) media owners and advertising buyers. It provides tools for media owners to manage their OOH networks, sell inventory, and boost profitability, while enabling agencies and brands to create and execute contextual and targeted programmatic digital out-of-home (pDOOH) campaigns. The platform facilitates the planning, management, and transaction of OOH advertising across a global network of over 2.8 million signs in 107 countries. For media owners, Broadsign offers solutions for content and network management, automated campaign scheduling, player management, and proof-of-play reporting. For agencies and brands, it provides access to a vast inventory catalog across various venue types like airports, billboards, malls, and transit hubs, allowing them to reach audiences at scale with programmatic and guaranteed campaigns. The platform supports advanced targeting options, including demographics, points of interest, and moment-based triggers like weather or financial data, ensuring campaigns are highly relevant and effective.