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Malicious JavaScript code delivered by the AppsFlyer Web SDK hijacked cryptocurrency, potentially in a supply-chain attack. [...]
A new report by InMobi, Glance and AppsFlyer highlights how Indian cricket fans increasingly use multiple screens and engage in shopping during the cricket season. <
Yahoo pulls IAB board memberships, following job cuts as PE-owner reportedly reconsiders ad tech investments.
Cricket in India is now a multi-screen, full-funnel growth opportunity, finds the Decoding Indian Cricket Fans: Consumer and Marketing Trends 2026
Cricket in India has always been a high-impact moment for brands. It brings un
Google's app conversion attribution just
Influencer Marketing is no longer fighting for budget. It’s fighting for proof.  U.S. brands were projected to spend more than $10 billion on sponsored content in 2025, yet nearly a third of marketers cited measuring creator performance as their top roadblock. At the same time, 61% of marketers
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It's official: ChatGPT has launched ads and the test will expand in the coming weeks. But don't ask the LLM for details, unless you're looking for misinformation. The post I Aske