AppsFlyer in the Media
4 mentions across press, blogs, and newsletters
May 2026
How mobile’s measurement playbook is solving the web’s fragmentation problem
Ran Avrahamy, Chief Marketing Officer, AppsFlyer Web marketers have spent years building performance measurement on a foundation that is increasingly hard to trust. Cookies are unreliable, platform self-reporting is contradictory and AI-generated discovery is eating into observable traffic. And the
Performance CTV’s Coming Supply Bottleneck Won’t Be Fixed by More Inventory
Alex Yip, Director of Product Strategy, AppsFlyer While performance teams often find good results in initial tests with CTV, things often break down when they start scaling campaigns up to serious budgets. The key issue here, says Alex Yip, Director of Product Strategy at AppsFlyer, is that the sub
March 2026
AppsFlyer Web SDK used to spread crypto stealer JavaScript code
Malicious JavaScript code delivered by the AppsFlyer Web SDK hijacked cryptocurrency, potentially in a supply-chain attack. [...]
90% fans shop during cricket season; 1 in 5 seek AI recommendations: Report
A new report by InMobi, Glance and AppsFlyer highlights how Indian cricket fans increasingly use multiple screens and engage in shopping during the cricket season. <
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See AppsFlyer in context: The SaaS Press Index 2026
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