DemandSense
Claim this toolSense every buyer signal to drive B2B sales and optimize ad spend across channels.
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Reviews onG2
3 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
Significantly reduces LinkedIn ad spend and improves efficiency (e.g., 50% CPC reduction, 30-40% CPM reduction reported by users).
Biggest con
No explicit pricing tiers or details are provided on the website, requiring a demo or contact for specifics.
TL;DR - DemandSense
- Identifies anonymous website visitors and LinkedIn engagement to uncover B2B buyer intent.
- Enables precise audience segmentation and multi-channel activation for targeted campaigns.
- Optimizes ad spend, especially on LinkedIn, and provides clear ROI attribution for marketing activities.
Pricing: Paid only
Best for: Enterprises & pros
What is DemandSense?
DemandSense is an all-in-one B2B demand generation platform designed to help businesses identify, engage, and convert high-intent prospects. It focuses on uncovering hidden revenue opportunities by identifying anonymous website visitors, tracking engagement across LinkedIn and your website, and revealing companies showing buying signals. The platform provides complete contact data for sales outreach and enables precise retargeting campaigns.
The platform is built around a five-step process: Sense (uncover intent), Segment (build strategic audiences), Activate (engage prospects), Analyze (measure performance), and Tune (optimize campaigns). It helps marketing teams create targeted campaigns, optimize ad spend, and prove ROI, while sales teams can identify and prioritize high-intent accounts with complete contact details. It also offers solutions for agencies to monitor multiple accounts and provide clear attribution.
DemandSense is particularly beneficial for B2B brands, including SaaS companies, IT Services, Professional Services, and Marketing Services, who want to improve their LinkedIn advertising efficiency, reduce wasted ad budget, and gain comprehensive marketing intelligence to connect marketing activities directly to revenue.
Available on: Web
Pros & Cons
Pros
- Significantly reduces LinkedIn ad spend and improves efficiency (e.g., 50% CPC reduction, 30-40% CPM reduction reported by users).
- Provides deep insights into anonymous website visitors and LinkedIn engagement.
- Offers comprehensive tools for audience segmentation and multi-channel campaign activation.
- Enables sales teams with complete contact data for high-intent prospects.
- Helps marketing teams prove ROI and connect activities directly to revenue.
Cons
- No explicit pricing tiers or details are provided on the website, requiring a demo or contact for specifics.
- The primary focus is LinkedIn, though it extends to other channels, which might be a limitation for businesses not heavily reliant on LinkedIn.
Ratings Across the Web
5(3 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
Unmask anonymous website visitors showing intentReveal companies demonstrating buying signalsAccess decision-makers from companies showing intentTrack engagement across LinkedIn and your websiteIdentify highest potential prospects using firmographic, demographic, and behavioral filtersBuild custom audiences for different campaign typesAutomate segmentation with custom rulesEnable sales team outreach with complete contact data
Pricing Plans
Free TrialPricing checked Jul 12, 2026
Basic Plan + Identified Visitors
$149 / month
Everything in all plans, plus:
- 250 Identified Visitors
- up to 500 Monthly Traffic (visitors/month)
Basic Plan + Identified Visitors
$210 / month
Everything in all plans, plus:
- 500 Identified Visitors
- up to 1,000 Monthly Traffic (visitors/month)
Basic Plan + Identified Visitors
$355 / month
Everything in all plans, plus:
- 1,250 Identified Visitors
- up to 2,500 Monthly Traffic (visitors/month)
Basic Plan + Identified Visitors
$765 / month
Everything in all plans, plus:
- 3,500 Identified Visitors
- up to 7,000 Monthly Traffic (visitors/month)
Basic Plan + Identified Visitors
$1,520 / month
Everything in all plans, plus:
- 7,500 Identified Visitors
- up to 15,000 Monthly Traffic (visitors/month)
Included in all plans
- Ad Scheduling
- Audience Tuning
- Frequency Capability
- Advanced Reporting
How DemandSense's pricing compares
At $149/mo, DemandSense is the most premium of its 4 direct competitors.
Entry paid plan, monthly. Pricing checked Jul 12, 2026.
Reviews
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DemandSense FAQ
How does DemandSense help B2B companies optimize their advertising efforts?
DemandSense helps B2B companies optimize advertising by identifying anonymous website visitors and tracking engagement across LinkedIn, allowing for precise retargeting campaigns. This approach can significantly reduce LinkedIn ad spend and improve efficiency, with users reporting substantial reductions in CPC and CPM.
What kind of user benefits most from DemandSense?
DemandSense is particularly beneficial for B2B brands, including SaaS companies, IT Services, Professional Services, and Marketing Services. It helps these organizations improve LinkedIn advertising efficiency, reduce wasted ad budget, and gain comprehensive marketing intelligence to link marketing activities directly to revenue.
How does DemandSense compare to a platform like ZoomInfo?
DemandSense focuses on uncovering hidden revenue opportunities by identifying anonymous website visitors and tracking LinkedIn engagement, providing complete contact data for sales outreach. While ZoomInfo also offers sales intelligence, DemandSense emphasizes optimizing ad spend and proving ROI through its five-step process: Sense, Segment, Activate, Analyze, and Tune.
What are the primary limitations of DemandSense?
A primary limitation is that explicit pricing tiers or details are not publicly provided, requiring direct contact for specifics. Additionally, while it extends to other channels, its primary focus is LinkedIn, which might be a trade-off for businesses not heavily reliant on that platform.
How is DemandSense priced?
DemandSense is a paid product, and it does not include a permanently free tier. Specific pricing details are not explicitly provided and require contacting the company for more information.
Can DemandSense help sales teams identify high-intent prospects?
Yes, DemandSense enables sales teams to identify and prioritize high-intent accounts by revealing companies showing buying signals and providing complete contact data for outreach. This allows sales to focus on prospects who are already engaged and showing interest.
How does DemandSense assist agencies in managing multiple client accounts?
DemandSense offers solutions for agencies to monitor multiple accounts effectively. It helps agencies provide clear attribution for marketing efforts, demonstrating the direct connection between activities and revenue for their clients.
Source: demandsense.com