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Lusha

UnclaimedEditor reviewed

B2B sales intelligence platform with verified contact data and AI insights

Sales IntelligenceLead GenerationCRMSales Engagement
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Reviews onG2Capterra
2010 reviews tracked

The Bottom Line

Entry price

From $36/mo (free plan available)

Biggest pro

B2B contact data

Biggest con

Privacy concerns

TL;DR - Lusha

  • Lusha is a B2B contact data platform for sales prospecting
  • It provides verified email addresses and phone numbers for leads
  • Free tier with 5 credits/month, paid plans from $49/month
Pricing: Free plan available
Best for: Growing teams
4.2/5 across review platforms

What is Lusha?

Editorial review
Lusha is a B2B sales intelligence platform trusted by 1.5 million users, providing accurate contact and company data to accelerate revenue generation. The platform offers 300+ million verified business contacts with emails, direct phone numbers, and company context. Key features include a Chrome extension for capturing leads from LinkedIn, real-time buying signals (job changes, funding, hiring), CRM auto-enrichment, AI-powered lead recommendations, and automated prospecting workflows. Lusha also provides email automation, call recording with AI analysis, and API access. The platform ensures compliance with GDPR, CCPA, and SOC 2 standards. Users report 3X more outbound leads and 25% more deals.

Available on: Web, Chrome

how we evaluateSourcelusha.com ↗

Pros & Cons

Pros

  • B2B contact data
  • Browser extension
  • Good accuracy
  • CRM integration
  • Fair pricing

Cons

  • Privacy concerns
  • Data accuracy varies
  • Credit-based
  • GDPR concerns
  • Better alternatives exist

Ratings Across the Web

4.2(2,010 reviews)
G21,614 reviews
4.3/5
Capterra396 reviews
4/5

Ratings aggregated from independent review platforms. Learn more

Key Features

B2B dataContact infoCompany insightsIntegrationsAPICompliance

Pricing Plans

Pricing checked May 29, 2026

Free

Free

Getting started

  • 5 credits/month
  • Chrome extension
  • Basic features
  • Email enrichment

Pro

$36/per user/month

Sales reps

  • 40 credits/month
  • CRM integrations
  • List management
  • Team features

Premium

$59/per user/month

Growing teams

  • 80 credits/month
  • All Pro features
  • Analytics
  • Priority support

Scale

null

Large teams

  • Unlimited credits
  • API access
  • SSO
  • Dedicated support
Calculate your costView full pricing

How Lusha's pricing compares

At $36/mo, Lusha is mid-range of its 5 direct competitors ($34 to $134/mo across the set).

Hunter
$34
Lusha
$36
Clearbit
$45
Apollo.io
$99
Seamless.AI
$99
Clay
$134

Entry paid plan, monthly. Pricing checked May 29, 2026.

Reviews

4.2/5

Across 2,010 verified user reviews on G2, Capterra

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Best Lusha Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →
Apollo.io logo
Apollo.ioFreemium

Find leads, enrich data, and automate outreach

4.7
Hunter logo
HunterFreemium

Email finder and verification for outreach

4.5
Seamless.AI logo
Seamless.AIFreemium

AI-powered sales software to find leads, book appointments, and close more sales.

4.3
Clearbit logo
ClearbitPaid

Business intelligence data for sales and marketing

4.4
Clay logo
ClayPaid

Supercharge sales & marketing with enriched lead data

4.8
ZoomInfo logo
ZoomInfoPaid

B2B data and intelligence to power your go-to-market teams

4.1
Cognism logo
CognismPaid

B2B sales intelligence platform

4.2
See all Sales Intelligence tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

All Lusha alternatives7+ tools ranked, pricing + verdict per pickLusha vs Apollo.ioHead-to-head: features, pricing, who winsLusha vs HunterHead-to-head: features, pricing, who winsLusha vs Seamless.AIHead-to-head: features, pricing, who wins

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Lusha FAQ

How does Lusha ensure compliance with data privacy regulations like GDPR and CCPA?

Lusha is certified by European independent auditors ePrivacyseal GmbH for GDPR compliance and audited and validated by TrustArc for CCPA compliance. It also holds ISO 31700 certification for privacy by design and has a SOC 2 Type II Report.

Can Lusha integrate with existing CRM and marketing automation tools?

Yes, Lusha is designed to plug directly into CRMs, marketing automation tools, and internal systems. This helps maintain data consistency and reduces enrichment sprawl across different platforms.

What are some specific pre-built workflows, or 'Lusha Plays,' available for GTM teams?

Lusha offers pre-built workflows such as 'Job-change reactivation,' 'Salesforce account auto-updates with Lusha Signals,' 'Auto-enrich incomplete HubSpot contacts,' and 'Intercom to Salesforce enrichment.' These plays automate tasks like lead qualification, account updates, and contact enrichment.

How does the Lusha Chrome Extension assist in prospecting?

The Chrome Extension allows users to reveal verified contact and company details directly while browsing LinkedIn and other supported sites. These details can then be sent to a CRM with a single click.

What is the purpose of the Lusha Workspace?

The Lusha Workspace centralizes CRM data, Lusha-enriched data, and buying signals. This allows users to effectively decide which people and companies to prioritize and where leads should be directed.

Source: lusha.com

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