Business intelligence data for sales and marketing
Visit WebsiteThe Bottom Line
Entry price
From $45/mo
Biggest pro
Good data enrichment
Biggest con
Expensive
TL;DR - Clearbit
- Clearbit is a B2B data enrichment platform that provides real-time company and contact intelligence
- It enriches leads with firmographic data, reveals website visitors, and powers personalization
- Custom pricing based on data volume and use case
What is Clearbit?
Available on: Web
Pros & Cons
Pros
- Good data enrichment
- Company data
- API quality
- HubSpot integration
- Good for sales
Cons
- Expensive
- Per-record pricing
- Data freshness varies
- HubSpot owned now
- Limited international
Ratings Across the Web
Clearbit holds an aggregate rating of 4.4 out of 5 from 663 reviews across G2 and Capterra, last checked March 18, 2026.
Ratings aggregated from independent review platforms. Learn more
Key Features
Pricing Plans
Free TrialPricing checked Aug 20, 2026
Breeze Starter
$45/month
100 credits/month
- 100 enrichment credits
- HubSpot Starter required
- Basic enrichment
Business
$1,667/month
~$20,000/year
- Higher credit volume
- API access
- Advanced enrichment
Enterprise
null
Custom pricing
- Custom credits
- Dedicated support
- Custom integrations
Is Clearbit worth the price?
Clearbit, now Breeze Intelligence by HubSpot, offers a somewhat expensive pricing model, especially for its Business tier at $1667/month for what is essentially data enrichment.
The Starter tier at $45/month for 100 credits is reasonable for very small operations, but the jump to Business is steep. This pricing is best suited for HubSpot-centric businesses with significant data enrichment needs and budget.
Hidden Costs & Gotchas
Requires existing HubSpot subscription
Credits do not roll over monthly
Significant price jump to Business tier
Enterprise tier requires custom quote
How Clearbit Compares to Competitors
Compared to ZoomInfo, which often starts in the low thousands per month for similar data enrichment and sales intelligence, Clearbit's Business tier at $1667/month is competitive, though ZoomInfo typically offers broader features. Apollo.io offers more affordable plans, with robust data and engagement features starting around $99/month, making Clearbit's Starter tier less competitive on features for the price.
How Clearbit's pricing compares
At $45/mo, Clearbit is mid-range of its 4 direct competitors ($36 to $99/mo across the set).
Entry paid plan, monthly. Pricing checked Aug 20, 2026.
Reviews
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Clearbit FAQ
How does Clearbit ensure the accuracy and coverage of its B2B data?
What specific industry categorization standards does Clearbit support for B2B data enrichment?
How does Clearbit help identify buying intent from anonymous website visitors?
Can Clearbit help streamline lead capture forms while maintaining data completeness?
How does Clearbit standardize job titles and seniority levels for better lead qualification?
Source: clearbit.com