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The Bottom Line

Price
From $1,500/year. Compare plans

Key facts

  • Cognism provides up-to-date, quality B2B contact data, specializing in European coverage with a focus on mobile numbers and decision-makers.
  • Its Diamond Data® offers phone-verified contacts to boost connect rates and reduce research time for sales development representatives (SDRs).
  • The platform includes Sales Companion for prospecting strategy, Data-as-a-Service for integrating B2B data, and Signal Data to identify buying signals and personalize outreach.

Pros

  • High data quality
  • GDPR compliant
  • Phone verification

Cons

  • European focus
  • Premium pricing

What is Cognism?

Cognism is a B2B sales intelligence platform providing verified contact data, intent signals, and sales triggers. Helps sales teams find and engage decision-makers.

Available on: Web

Ratings Across the Web

4.5 (1,634 reviews)

Cognism holds an aggregate rating of 4.5 out of 5 from 1,634 reviews across TrustRadius, G2 and Capterra, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

  • Contact database
  • Intent data
  • Phone-verified mobiles
  • GDPR compliant
  • Chrome extension
  • CRM sync

Pricing Plans

Pricing checked Oct 3, 2026. Source: cognism.com, read Oct 3, 2026

Cognism plans and prices, checked October 2026
Plan Price Details
Platinum

$1,500/user/year

  • 25M contacts
  • Email & phone data
  • Chrome extension
+1 more
  • CRM integrations
Diamond Popular

$2,500/user/year

  • 50M contacts
  • Mobile-verified phones
  • Intent data
+1 more
  • AI segmentation

Is Cognism worth the price?

Fair value

Cognism's pricing, starting at $1500/user/year for Platinum and $2500/user/year for Diamond, is on the expensive side compared to many B2B data providers.

While the Diamond tier offers advanced features like intent data, the per-user annual cost can quickly add up for larger teams. This pricing is best suited for established sales teams with significant budget and a high ROI expectation from sales intelligence.

Hidden Costs & Gotchas

Potential minimum seat requirements

Full Cognism pricing: every plan, hidden costs and alternatives

How Cognism's pricing compares

Cognism starts at $125/mo, billed yearly. Its direct competitors are priced on a different basis (per user, or in another currency), so each entry price below is shown with its own unit and currency and is not ranked against the others.

Cognism
$125/mo, billed yearly
$49/seat/mo, billed yearly
$99/user/mo, billed monthly
$74/mo, billed monthly
$45/mo, billed monthly
$36/user/mo, billed monthly
$167/mo flat, whole organisation, billed monthly

Entry paid plan, monthly price (billing term shown per row), in each tool's own currency. Pricing checked Oct 3, 2026.

Email me when Cognism changes its price

One email per change, found on the vendor's own pricing page. Unsubscribe any time.

Cognism by the numbers

Toolradar data: Cognism's entry paid plan ($125/mo, billed yearly) ranks #30 of 39 for price among the Sales Intelligence tools with a verified entry price and no stated unit, where the median is $59/mo. It is listed as an alternative to 33 other tools on Toolradar, ranking #9 of 128 in Sales Intelligence. As of Nov 2026.

Cognism compared with 128 Sales Intelligence tools on Toolradar, as of Nov 2026
Metric Cognism Peer median Position (1 is best)
Entry paid plan $125/mo, billed yearly $59/mo #30 of 39 tools with no stated price unit, verified price
Free plan No 41% have one n/a
Listed as an alternative to 33 tools 2 #9 of 128
User rating 4.5/5 (across the web, 1,634 ratings) 4.5/5 #24 of 69 (joint) tools with 20+ reviews
Compare-page visits, last 30 days 34 visits 36 #13 of 24 tools with 20+ compare-page visits

Listed as an alternative to: #9 on 2026-10-16 to #9 on 2026-11-02 (rank among 128 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Sales Intelligence data · How we compute this. Advertising and placement fees are not inputs to any position. Visit counts include visits from every source.

Cite this: Toolradar, “Cognism by the numbers”, Nov 2026.

Reviews

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4.5/5

Across 1,634 verified user reviews on G2, Capterra, TrustRadius

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Cognism FAQ

How does Cognism assist with lead generation?

Cognism helps with lead generation by providing verified contact data, intent signals, and sales triggers. This information allows sales teams to identify and engage with potential decision-makers more effectively.

Which teams benefit most from using Cognism?

Sales teams benefit most from using Cognism, as it is designed to help them find and engage decision-makers. The platform's features support sales engagement and lead generation efforts.

How is Cognism priced?

Cognism is a paid product and does not include a permanently free tier. Its pricing model is considered premium, reflecting its focus on high data quality and compliance.

What kind of data quality can users expect from Cognism?

Users can expect high data quality from Cognism, as it offers verified contact data and phone verification. The platform also emphasizes GDPR compliance, ensuring reliable and legally sound data.

What are the main limitations of using Cognism?

A main limitation of Cognism is its European focus, which may affect its utility for businesses primarily targeting other regions. Additionally, it operates on a premium pricing model.

How does Cognism compare to ZoomInfo?

Cognism differentiates itself from competitors like ZoomInfo through its strong emphasis on GDPR compliance and phone verification, contributing to high data quality. It is specifically noted for its European focus.

How does Cognism pricing compare with other Sales Intelligence tools?

Cognism's entry paid plan ($125/mo, billed yearly) ranks #30 of 39 for price among the Sales Intelligence tools with a verified entry price and no stated unit, where the median is $59/mo. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Nov 2026.

Source: cognism.com

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