Forter
UnclaimedIdentity Intelligence for the AI Era to stop fraud and abuse, approve more payments, and improve customer experiences.
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TL;DR - Forter
- Uses AI and a vast Identity Graph to detect and prevent fraud and abuse.
- Improves payment conversion rates and optimizes dispute management.
- Provides real-time protection across the customer journey for global brands.
Pricing: Paid only
Best for: Enterprises & pros
Score: 86/100
Pros & Cons
Pros
- Fraud prevention
- E-commerce focus
- Enterprise ready
- Active development
- Good features
Cons
- Expensive
- Enterprise focus
- Learning curve
- Per-decision pricing
- Support varies
Key Features
Fraud preventionIdentity protectionChargeback guaranteeReal-time decisionsMachine learningE-commerce focus
Pricing Plans
Custom
Contact Sales
- Transaction-based pricing
- 100% chargeback guarantee
- Real-time fraud detection
- Approval rate SLAs
- Enterprise support
About Forter
By Toolradar Team·
Forter provides an Identity Intelligence platform designed to combat fraud and abuse in digital commerce. It leverages a vast Identity Graph with over 1.8 billion known identities and an AI Decision Engine built on extensive data to provide real-time protection across the entire customer journey. The platform aims to help businesses know who they are doing business with, enabling them to approve more legitimate transactions and enhance customer experiences.
Forter offers a comprehensive suite of solutions including Account Protection, Fraud Management, Payment Optimization, Dispute Management, and Abuse Prevention. It integrates with major platforms like AWS, Salesforce, and Shopify, and operates globally across 180+ countries. The platform is ideal for leading brands seeking to improve conversion rates, reduce fraud losses, win more disputes, and foster customer loyalty by ensuring trusted interactions.
Founded by Michael Reitblat and Liron Damri, Forter was created to address the limitations of manual fraud review processes. Their experience at PayPal, where they saw the success of AI-powered fraud detection, inspired them to build a fully automated platform that makes decisions based on a complete understanding of identity, ultimately restoring trust in digital commerce.
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Forter FAQ
What is Forter?
Forter is a digital commerce trust platform that provides Identity Intelligence for the AI Era. It helps brands stop fraud and abuse, approve more payments, and improve customer experiences across the purchase journey.
What products does Forter offer?
Forter offers Fraud Management for real-time detection, Payment Optimization for PSD2 compliance, Account Protection against takeovers, Dispute Management for chargeback automation, and Abuse Prevention.
How does Forters identity intelligence work?
Forter maintains an identity graph with knowledge of over 1.8 billion known identities, meaning new customers are often already recognized. It uses an AI decision engine built on extensive datasets for protection.
Who uses Forter?
Forter serves leading e-commerce and digital platforms including Wayfair, Priceline, Asics, eBay, and Instacart, helping them balance fraud prevention with conversion optimization.
Source: forter.com