Informed Repricer
UnclaimedAutomated repricing software for Amazon and Walmart sellers to maximize Buy Box ownership and profit.
Visit WebsiteReviews onG2Capterra
17 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
Significantly increases Buy Box ownership (average 63%) and profit (50%).
Biggest con
No free tier, only a 14-day free trial.
TL;DR - Informed Repricer
- Automates Amazon and Walmart product repricing 24/7 to win and maintain the Buy Box.
- Uses advanced algorithms and machine learning to maximize profit by intelligently raising prices.
- Offers a variety of proven and customizable strategies for different selling scenarios like private label and arbitrage.
Pricing: Paid only
Best for: Enterprises & pros
4.2/5 across review platforms
What is Informed Repricer?
Informed Repricer is a powerful, automated repricing software designed for professional Amazon and Walmart sellers. It utilizes advanced algorithms, refined over 15 years, to constantly adjust product prices 24/7, ensuring competitiveness, maximizing profit, and increasing Buy Box ownership. The platform aims to prevent price wars by intelligently raising prices when possible, rather than solely driving them down.
The software offers a range of automated strategies, from proven algorithms like 'Get The Buy Box' and 'Optimal Price' (using machine learning) to 'Private Label' for maintaining sales velocity without direct competition. Sellers also have the flexibility to build and customize their own repricing strategies. Informed Repricer is suitable for various business models including Online Arbitrage, Private Label, Online Retailers, and Dropshippers, helping them increase revenue, profit, and order volume.
Key benefits include significant increases in Buy Box ownership (average 63% in two weeks), revenue (30%), and profit (50%). It integrates with popular tools like InventoryLab and Webscraperapp and supports over 20 international Amazon marketplaces, along with Walmart Marketplace. The platform emphasizes ease of setup, full control over strategies, and dedicated expert support.
Available on: Web
Pros & Cons
Pros
- Significantly increases Buy Box ownership (average 63%) and profit (50%).
- Prevents price wars by intelligently raising prices when possible, not just lowering them.
- Offers both proven automated strategies and full customization options.
- Supports multiple marketplaces including Amazon (international) and Walmart.
- Provides unlimited listings and users with its main pricing plan.
Cons
- No free tier, only a 14-day free trial.
- The Foundation plan has a revenue cap, limiting its use for growing businesses.
- Some advanced features like Amazon Business Repricing and Priority Support are add-ons with additional costs.
Ratings Across the Web
4.2(17 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
24/7 Automated RepricingBuy Box Optimization (Get The Buy Box algorithm)Profit Maximization (Optimal Price algorithm, Reprice Upwards)Price Reset and Smart Max features to prevent price warsPrivate Label algorithm for sales velocity maintenanceCustomizable Repricing StrategiesIntegration with InventoryLab, Webscraperapp, and other toolsSupport for 20+ International Amazon Marketplaces and Walmart
Pricing
Paid
Informed Repricer offers paid plans. Visit their website for current pricing details.
Reviews
4.2/5
Across 17 verified user reviews on G2, Capterra
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Informed Repricer FAQ
How does Informed Repricer prevent a 'race to the bottom' in pricing?
Informed Repricer utilizes its 'Price Reset' and 'Smart Max' features, alongside algorithms designed to 'Reprice Upwards' and 'Raise the Buy Box price'. This approach focuses on maximizing profit by increasing prices when competition allows, rather than solely driving them down, thereby preventing continuous price reductions.
What is the 'Optimal Price' algorithm and how does it differ from 'Get The Buy Box'?
The 'Optimal Price' algorithm uses machine learning to determine the best price for maximum profit, adapting to various competitive landscapes. In contrast, the 'Get The Buy Box' algorithm is specifically designed to win and maintain Buy Box ownership by adjusting prices to be competitive within that specific context.
Can I use Informed Repricer for my private label products where there is no direct competition?
Yes, Informed Repricer offers a 'Private Label' algorithm specifically designed for scenarios without direct competition. This algorithm helps find the optimal price to maximize profits while consistently maintaining sales velocity for your private label items.
What is the difference between the 'Expansion' and 'Foundation' pricing plans?
The 'Expansion' plan offers unlimited listings, users, and all repricing features for a flat monthly fee. The 'Foundation' plan is a discounted option for early-stage sellers, providing essential tools but is exclusively available to businesses generating less than $5,000 in Gross Monthly Revenue.
Does Informed Repricer support repricing for Amazon Business listings?
Yes, Informed Repricer offers an 'Amazon Business Repricing' add-on. This provides specific repricing strategies tailored for the unique dynamics of the Amazon Business marketplace, available for an additional monthly fee.
How quickly does Informed Repricer update prices on marketplaces?
Informed Repricer is designed for instant repricing. It makes automatic price changes 24/7/365 without artificial delays, ensuring your listings are always competitive and optimized.
Source: informed.co