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Informed Repricer

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Automated repricing software for Amazon and Walmart sellers to maximize Buy Box ownership and profit.

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Reviews onG2Capterra
17 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Significantly increases Buy Box ownership (average 63%) and profit (50%).

Biggest con

No free tier, only a 14-day free trial.

TL;DR - Informed Repricer

  • Automates Amazon and Walmart product repricing 24/7 to win and maintain the Buy Box.
  • Uses advanced algorithms and machine learning to maximize profit by intelligently raising prices.
  • Offers a variety of proven and customizable strategies for different selling scenarios like private label and arbitrage.
Pricing: Paid only
Best for: Enterprises & pros
4.2/5 across review platforms

What is Informed Repricer?

Editorial review
Informed Repricer is a powerful, automated repricing software designed for professional Amazon and Walmart sellers. It utilizes advanced algorithms, refined over 15 years, to constantly adjust product prices 24/7, ensuring competitiveness, maximizing profit, and increasing Buy Box ownership. The platform aims to prevent price wars by intelligently raising prices when possible, rather than solely driving them down. The software offers a range of automated strategies, from proven algorithms like 'Get The Buy Box' and 'Optimal Price' (using machine learning) to 'Private Label' for maintaining sales velocity without direct competition. Sellers also have the flexibility to build and customize their own repricing strategies. Informed Repricer is suitable for various business models including Online Arbitrage, Private Label, Online Retailers, and Dropshippers, helping them increase revenue, profit, and order volume. Key benefits include significant increases in Buy Box ownership (average 63% in two weeks), revenue (30%), and profit (50%). It integrates with popular tools like InventoryLab and Webscraperapp and supports over 20 international Amazon marketplaces, along with Walmart Marketplace. The platform emphasizes ease of setup, full control over strategies, and dedicated expert support.

Available on: Web

Pros & Cons

Pros

  • Significantly increases Buy Box ownership (average 63%) and profit (50%).
  • Prevents price wars by intelligently raising prices when possible, not just lowering them.
  • Offers both proven automated strategies and full customization options.
  • Supports multiple marketplaces including Amazon (international) and Walmart.
  • Provides unlimited listings and users with its main pricing plan.

Cons

  • No free tier, only a 14-day free trial.
  • The Foundation plan has a revenue cap, limiting its use for growing businesses.
  • Some advanced features like Amazon Business Repricing and Priority Support are add-ons with additional costs.

Ratings Across the Web

4.2(17 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

24/7 Automated RepricingBuy Box Optimization (Get The Buy Box algorithm)Profit Maximization (Optimal Price algorithm, Reprice Upwards)Price Reset and Smart Max features to prevent price warsPrivate Label algorithm for sales velocity maintenanceCustomizable Repricing StrategiesIntegration with InventoryLab, Webscraperapp, and other toolsSupport for 20+ International Amazon Marketplaces and Walmart

Pricing

Paid

Informed Repricer offers paid plans. Visit their website for current pricing details.

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Reviews

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4.2/5

Across 17 verified user reviews on G2, Capterra

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Informed Repricer FAQ

How does Informed Repricer help Amazon and Walmart sellers maximize their Buy Box ownership?

Informed Repricer uses advanced algorithms to constantly adjust product prices 24/7, aiming to increase Buy Box ownership. It offers automated strategies like 'Get The Buy Box' to ensure competitiveness and improve a seller's position.

Which teams would benefit most from using Informed Repricer?

Informed Repricer is best suited for professional Amazon and Walmart sellers, including those engaged in Online Arbitrage, Private Label, Online Retail, and Dropshipping. It helps these businesses increase revenue, profit, and order volume through automated pricing optimization.

How is Informed Repricer priced?

Informed Repricer is a paid product and does not offer a permanently free tier, though it does provide a 14-day free trial. Its Foundation plan includes a revenue cap, and some advanced features like Amazon Business Repricing are available as add-ons for an additional cost.

Can Informed Repricer prevent price wars among sellers?

Yes, Informed Repricer is designed to prevent price wars by intelligently raising prices when possible, rather than solely driving them down. This approach helps maintain profit margins while remaining competitive.

How does Informed Repricer compare to Competera for pricing optimization?

Informed Repricer specifically focuses on automated repricing for Amazon and Walmart marketplaces, utilizing advanced algorithms refined over 15 years to maximize Buy Box ownership and profit. It offers specific strategies for these platforms, whereas Competera may have a broader focus across various retail environments.

What kind of limitations should users be aware of with Informed Repricer?

Users should note that Informed Repricer does not offer a free tier, only a 14-day free trial. Additionally, its Foundation plan has a revenue cap, which might limit growing businesses, and certain advanced features like Amazon Business Repricing incur extra costs.

Does Informed Repricer integrate with other e-commerce tools?

Yes, Informed Repricer integrates with popular tools such as InventoryLab and Webscraperapp. It also supports over 20 international Amazon marketplaces in addition to Walmart Marketplace.

Source: informed.co

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