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Feature flags and experimentation at scale

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Reviews onG2Capterra
700 reviews tracked·2 press mentions

The Bottom Line

Entry price

Paid plans only

Biggest pro

Very reliable

Biggest con

Expensive

TL;DR - LaunchDarkly

  • Enterprise feature flag management at scale
  • Sophisticated targeting for progressive rollouts
  • Experimentation to measure feature impact
Pricing: Paid only
Best for: Enterprises & pros
4.7/5 across review platforms

What is LaunchDarkly?

Editorial review
LaunchDarkly is a feature flag management platform enabling teams to control feature releases, run A/B experiments, and safely deploy code with 30 idiomatic SDKs and unlimited feature flags.

Available on: Web

Pros & Cons

Pros

  • Very reliable
  • Powerful targeting
  • Enterprise features

Cons

  • Expensive
  • Overkill for simple needs
  • Learning curve

Ratings Across the Web

4.7(700 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

Feature flagsA/B testingProgressive rollouts30 SDKsSession replayError trackingUser targetingRelease automation

Pricing Plans

14-day Free Trial

Developer

Free

  • 1 project
  • 3 environments
  • Basic feature flags

Starter

$10/user/month

  • Multiple projects
  • All environments
  • Team collaboration

Pro

$325/month

  • Advanced targeting
  • Experimentation
  • Premium support

Reviews

4.7/5

Across 700 verified user reviews on G2, Capterra

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LaunchDarkly FAQ

What is LaunchDarkly?

LaunchDarkly is a feature flag management platform that lets teams control feature releases without deploying new code. It supports A/B testing, gradual rollouts, and instant feature toggles.

How does LaunchDarkly pricing work?

LaunchDarkly offers a free Developer tier with unlimited flags. Foundation is $12/service connection + $10/1K client-side MAUs monthly. Enterprise and Guardian tiers require custom pricing.

What are feature flags?

Feature flags (or feature toggles) let you enable or disable features without deploying code. This allows testing in production, gradual rollouts, and instant rollback if issues arise.

Does LaunchDarkly support experimentation?

Yes, LaunchDarkly includes A/B testing and experimentation in all tiers. You can run controlled experiments, measure feature impact, and make data-driven decisions about releases.

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