Lookback Pricing 2026
Plans, costs, and free options for Lookback
Last updated: February 4, 2026
TL;DR: Lookback Pricing
Pricing Model
Paid
Starting Price
$299 /year
Free Option
60-day Trial
Paid
Pricing Model
Lookback is a paid tool with various pricing tiers based on features and team size. Contact them or visit their website for detailed pricing.
Visit Lookback's website for current pricing
Free trial available (60 days)
Available Plans
Freelance
$299 /year
- 10 sessions - moderated or unmoderated
- Add 10 session packages for $299/package ($29.90 per session)
- 1 panel participant included
- Bring your own participants for free
- Recruit additional Pay-as-you-go participants for $49/ each
- All core features
- +3 more features
Team
$1,782 /year
- 100 moderated sessions
- Add 10 session packages for $178/package ($17.80 per moderated session)
- Unlimited unmoderated sessions
- 10 panel participants included
- Bring your own participants for free
- Recruit additional participants for $38/each
- +5 more features
Popular
Insights Hub
$4,122 /year
- 300 moderated sessions
- Add 10 session packages for $137/package ($13.70 per moderated session)
- Unlimited unmoderated sessions
- 30 panel participants included
- Bring your own participants for free
- Recruit additional participants for $31/each
- +5 more features
Enterprise
Contact us
- Unlimited moderated and unmoderated sessions
- 200 panel participants included
- Bring your own participants for free
- Recruit additional participants for $25/each
- All core features
- Custom seat configuration
- +7 more features
Free Alternatives to Lookback
Looking for a free option? Here are some alternatives with free plans:
Mouseflow
FreemiumSession replay and behavior analytics
Lucky Orange
FreemiumWebsite analytics with heatmaps and recordings
Lookback vs Competitors: Pricing Comparison
See how Lookback pricing compares to similar tools in User Research
| Tool | Free Tier | Starting Price | Score | |
|---|---|---|---|---|
LookbackCurrent Build better products faster with AI-pow... | No | $299 /year | —/100 | Details → |
Sprig In-product user research platform | Yes | $175/mo | 80/100 | Pricing → |
PendoTop Rated Product experience platform | Yes | — | 83/100 | Pricing → |
MouseflowBest Value Session replay and behavior analytics | Yes | $25/month | 78/100 | Pricing → |
Lucky Orange Website analytics with heatmaps and reco... | Yes | $39/mo | 76/100 | Pricing → |
Prices shown are starting prices. Actual pricing may vary based on features and team size.
See all alternatives →Lookback Pricing FAQ
How much does Lookback cost?
Lookback offers the following plans: Freelance ($299 /year), Team ($1,782 /year), Insights Hub ($4,122 /year), Enterprise (Contact us). A 60-day free trial is offered.
Is there a free version of Lookback?
Lookback does not have a permanent free plan, but offers a 60-day free trial to test the product.
Does Lookback offer a free trial?
Yes, Lookback offers a 60-day free trial so you can test before committing.
What are cheaper alternatives to Lookback?
Free or freemium alternatives include Mouseflow, Lucky Orange. View our full comparison to find the best value.
How much does Lookback cost?
Specific pricing details are not provided on the landing page, but it offers a free sign-up option, suggesting a freemium model or a free trial before paid plans.
Is Lookback free?
Yes, Lookback offers a free sign-up option with no credit card required, indicating a free tier or a free trial period.