Reviews onG2Capterra
2595 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
Most comprehensive media monitoring dataset in the industry
Biggest con
Enterprise pricing with no public rates, expensive for small teams
TL;DR - Meltwater
- Enterprise media intelligence platform covering news, social, print, and broadcast
- AI-powered suite with 8 modules including PR, social listening, and influencer marketing
- Custom pricing starting from Essentials tier, designed for mid-market and enterprise teams
Pricing: enterprise
Best for: Enterprises & pros
4.0/5 across review platforms
What is Meltwater?
Meltwater is an enterprise media intelligence and social listening platform that monitors brand mentions across news, social media, podcasts, print, and broadcast. The suite combines AI-powered analytics with the world's largest editorial database to help PR, comms, and marketing teams track coverage, measure sentiment, identify influencers, and generate actionable reports. Meltwater's AI assistant Mira automates media briefs and trend analysis, while its eight integrated modules span media relations, consumer intelligence, influencer marketing, and sales intelligence. Trusted by 27,000+ organizations globally.
Available on: Web
Pros & Cons
Pros
- Most comprehensive media monitoring dataset in the industry
- AI assistant automates time-consuming reporting tasks
- Strong influencer marketing module integrated into the suite
- Global coverage spanning 270,000+ news sources
- Unified platform replaces multiple point solutions
- Dedicated customer success managers for onboarding
Cons
- Enterprise pricing with no public rates, expensive for small teams
- Contract minimums and annual billing can lock you in
- Boolean search setup has a learning curve for new users
- Social listening data can have gaps for smaller platforms
- UI can feel overwhelming given the breadth of features
Ratings Across the Web
4(2,595 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Real-time media monitoring across news, social, print, and broadcastAI-powered social listening and sentiment analysisMedia contact database with journalist outreach toolsConsumer intelligence and audience behavior insightsInfluencer discovery, management, and campaign trackingAI assistant (Mira) for automated briefs and reportsAI visibility tracking for brand perception in LLMsCustom dashboards and automated reportingSales intelligence with company and contact dataAPI integrations and data export capabilities
Pricing Plans
Pricing checked Jun 14, 2026
Essentials
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- Core media monitoring
- Basic analytics
- 24/7 training access
- Designed for small teams getting started
Suite
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- Multiple integrated modules
- Cross-department reporting
- Scalable user seats
- Advanced analytics and dashboards
Enterprise
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- Custom-built solution
- Managed and premium services
- Unified datasets across all modules
- Global coverage and stakeholder access
Reviews
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4.0/5
Across 2,595 verified user reviews on G2, Capterra
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Meltwater FAQ
How does Meltwater help PR and communications teams?
Meltwater helps PR and communications teams monitor brand mentions across various media types, track coverage, and measure sentiment. It also assists in identifying influencers and generating actionable reports using AI-powered analytics and a vast editorial database.
What kind of user benefits most from Meltwater?
Meltwater is best suited for enterprise PR, communications, and marketing teams within organizations. Its comprehensive features and global coverage are designed to meet the needs of large-scale media intelligence and social listening operations.
How does Meltwater compare to YouScan?
Meltwater offers a more comprehensive media monitoring dataset, spanning news, social media, podcasts, print, and broadcast, compared to YouScan. It also integrates an AI assistant, Mira, to automate media briefs and trend analysis, which is a key differentiator.
What are the main limitations of using Meltwater?
Meltwater's enterprise pricing and annual billing can be a significant investment, making it less suitable for small teams. New users may also experience a learning curve with its Boolean search setup, and the extensive UI can feel overwhelming.
Does Meltwater include a free tier?
Meltwater is available on both free and paid plans. The free plan offers a way to experience some of its capabilities, while paid plans unlock the full suite of enterprise-grade features.
Can Meltwater help with influencer marketing efforts?
Yes, Meltwater includes a strong influencer marketing module integrated into its suite of eight modules. This allows users to identify and engage with relevant influencers as part of their broader marketing strategies.
How does Meltwater utilize AI in its platform?
Meltwater incorporates AI-powered analytics to enhance its capabilities, including its AI assistant Mira, which automates media briefs and trend analysis. This helps teams process large volumes of data and derive insights more efficiently.
Source: meltwater.com