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Phlanx

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Measure influencer engagement and manage campaigns

Influencer MarketingAnalyticsWriting & ContentMarketing Automation
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Reviews onG2Capterra
6 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Comprehensive engagement auditing across multiple social platforms

Biggest con

Starting price of $49/month may be high for individual creators

TL;DR - Phlanx

  • Influencer marketing platform with engagement auditing across Instagram, TikTok, and YouTube
  • Includes 400K+ influencer directory, campaign management, and AI content tools
  • Brand monitoring and social listening across news, blogs, forums, and social media
Pricing: Paid only
Best for: Enterprises & pros
3.4/5 across review platforms

What is Phlanx?

Editorial review
Phlanx is an influencer marketing and social media analytics platform designed for PR professionals and marketers to collaborate with influencers and measure engagement. Its core Influencer Auditor analyzes Instagram, TikTok, and YouTube accounts for engagement rates, active vs. inactive followers, brand mentions, and audience demographics. The platform includes an influencer directory of 400,000+ profiles, campaign management tools, contract generation, and AI-powered content creation features.
how we evaluateSourcephlanx.com ↗

Pros & Cons

Pros

  • Comprehensive engagement auditing across multiple social platforms
  • Large influencer directory with 400K+ profiles for discovery
  • Built-in contract generator saves legal overhead
  • AI-powered content tools add value beyond analytics
  • Brand monitoring covers news, blogs, forums, and social media
  • Affordable entry price compared to enterprise influencer platforms

Cons

  • Starting price of $49/month may be high for individual creators
  • Engagement metrics can lag behind real-time platform changes
  • Directory of 400K profiles is smaller than some competitors
  • Limited free tier functionality compared to alternatives
  • Social listening depth may not match dedicated monitoring tools

Ratings Across the Web

3.4(6 reviews)
G21 reviews
3.5/5
Capterra5 reviews
3.4/5

Ratings aggregated from independent review platforms. Learn more

Key Features

Influencer Auditor analyzing engagement rates across Instagram, TikTok, and YouTubeInfluencer directory with 400,000+ searchable profilesEngagement Manager measuring metrics across six major social platformsCampaign Manager for end-to-end influencer campaign trackingContract Generator for streamlined influencer agreementsAI-powered caption generators, content improvers, and SEO optimizersBrand monitoring and social listening across news, blogs, forums, and social mediaAudience demographics and active vs. inactive follower analysisBrand mention tracking and competitor monitoringMulti-platform support for Instagram, TikTok, YouTube, Facebook, Twitch, and Twitter

Pricing Plans

Pricing checked Jun 17, 2026

Solo

$49 / mo

  • Full platform access
  • Single user account
  • Influencer auditor
  • Campaign manager
  • Contract generator

Team

Custom

  • 3 user accounts
  • All Solo features
  • Team collaboration
  • Shared campaigns
Calculate your costView full pricing

Reviews

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3.4/5

Across 6 verified user reviews on Capterra, G2

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Best Phlanx Alternatives

Top alternatives based on features, pricing, and user needs.

CreatorIQ logo
CreatorIQPaid

The operating system for creator-led growth, unifying AI, governance, and workflows for measurable impact.

4.6
Traackr logo
TraackrPaid

Discover, manage, and measure global influencer campaigns

4.4
Upfluence logo
UpfluencePaid

AI-powered platform for influencer and affiliate marketing, streamlining campaigns from discovery to payment.

4.5
GRIN logo
GRINPaid

The #1 AI-powered creator marketing platform for brands to discover, manage, and scale influencer programs.

4.4
Klear logo
KlearPaid

AI-powered influencer marketing software to discover, manage, and scale creator partnerships for maximum ROI.

4.4
See all influencer marketing tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Phlanx vs CreatorIQHead-to-head: features, pricing, who winsPhlanx vs TraackrHead-to-head: features, pricing, who winsPhlanx vs UpfluenceHead-to-head: features, pricing, who wins

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Phlanx FAQ

How does Phlanx help with influencer campaign management?

Phlanx offers campaign management tools that allow PR professionals and marketers to organize their influencer collaborations. It also includes a built-in contract generator to streamline legal processes for these campaigns.

Which social media platforms can Phlanx analyze for engagement?

Phlanx's Influencer Auditor is capable of analyzing engagement rates, follower activity, and brand mentions across Instagram, TikTok, and YouTube accounts. This provides a multi-platform view of influencer performance.

What kind of user benefits most from Phlanx?

Phlanx is best suited for PR professionals and marketers who need to identify and collaborate with influencers, as well as measure the effectiveness of their social media campaigns. Its features support both discovery and analytical needs for these roles.

How does Phlanx compare to CreatorIQ in terms of influencer directory size?

Phlanx provides an influencer directory with over 400,000 profiles, which is a substantial resource for discovery. While comprehensive, this directory is smaller than what some competitors like CreatorIQ may offer.

Does Phlanx include a free tier for users to try its features?

Phlanx does not offer a permanently free tier; it is a paid product. While there might be limited free tier functionality, its full capabilities are accessible through a subscription.

What are the primary limitations of Phlanx's social listening capabilities?

Phlanx includes brand monitoring across news, blogs, forums, and social media, but its social listening depth may not be as extensive as dedicated monitoring tools. Additionally, its engagement metrics can sometimes lag behind real-time platform changes.

How does Phlanx support content creation for marketing campaigns?

Phlanx includes AI-powered content creation features designed to add value beyond its core analytics. These tools assist marketers in developing content for their campaigns.

Source: phlanx.com

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