PropelAuth
Claim this toolMake authentication your advantage for B2B products with fully managed or self-hosted solutions.
Visit WebsiteReviews onG2
30 reviews trackedThe Bottom Line
Entry price
Free plan available, paid tiers above
Biggest pro
Designed specifically for B2B authentication needs.
Biggest con
Primarily focused on B2B, which might not be suitable for B2C products.
TL;DR - PropelAuth
- Provides B2B authentication solutions with both cloud and self-hosted options.
- Offers features like organization management, RBAC, and enterprise SSO for all growth stages.
- Simplifies integration with client libraries for various tech stacks.
Pricing: Free plan available
Best for: Growing teams
5.0/5 across review platforms
What is PropelAuth?
PropelAuth provides authentication solutions specifically designed for B2B products, aiming to simplify the integration of robust authentication features. It offers both a fully managed cloud solution and a self-hosted "Bring-Your-Own Auth" option, allowing businesses to add advanced authentication capabilities without needing to migrate existing systems.
The platform caters to all stages of a company's growth, from pre-launch startups needing quick integration and hosted UIs to scaling enterprises requiring advanced features like enterprise SSO (SAML), SCIM, and audit logs. PropelAuth emphasizes providing tools for managing user organizations, roles and permissions (RBAC), and user insights, enabling businesses to focus on their core product features while ensuring secure and smooth user experiences. It offers thoughtfully designed client libraries for various tech stacks, making integration straightforward for developers.
Available on: Web
Pros & Cons
Pros
- Designed specifically for B2B authentication needs.
- Offers both cloud and self-hosted deployment options.
- Provides comprehensive features for all stages of growth, from pre-launch to enterprise scaling.
- Easy integration with thoughtfully designed client libraries for various tech stacks.
- Strong focus on customer support and developer experience.
Cons
- Primarily focused on B2B, which might not be suitable for B2C products.
- Advanced features like SCIM and advanced security options are only available in higher-tier plans.
Ratings Across the Web
5(30 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
Hosted UIsOrganization ManagementRoles and Permissions (RBAC)Enterprise SSO (SAML)API Key AuthenticationUser ImpersonationUser ManagementMFA Enforcement
Pricing Plans
Pricing checked Jul 9, 2026
Free
0 / month
- Includes 10,000 MAUs
- Unlimited organizations
- Unlimited waitlist users
- Custom domain
- 2FA & RBAC
- Customizable UIs (including split-screen)
- Passwords
- Passwordless/Magic Links
Growth
150 / month
- Includes everything in Free
- User impersonation
- Unlimited SAML/enterprise SSO connections
- Separate staging environment
- API keys/M2M
- Additional monthly active users: $0.05 per user
- Volume discounts
- 2FA/MFA (SMS)
Growth Plus
500 / month
- Includes everything in Growth
- SCIM/Directory sync
- Advanced organization controls
- Advanced security options
- Shared Slack room support
Enterprise
Contact us
- Volume discounts
- Custom terms
- Feature acceleration
- Custom SLAs
How PropelAuth's pricing compares
At $500/mo, PropelAuth is the most premium of its 5 direct competitors.
Entry paid plan, monthly. Pricing checked Jul 9, 2026.
Reviews
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5.0/5
Across 30 verified user reviews on G2
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PropelAuth FAQ
How does PropelAuth support B2B products specifically?
PropelAuth is designed to meet the unique authentication needs of B2B products, offering features like managing user organizations, roles and permissions (RBAC), and enterprise SSO (SAML). It helps businesses integrate advanced authentication capabilities without disrupting existing systems.
Which deployment options does PropelAuth provide for its authentication solutions?
PropelAuth offers both a fully managed cloud solution and a self-hosted 'Bring-Your-Own Auth' option. This flexibility allows businesses to choose the deployment model that best fits their infrastructure and security requirements.
How does PropelAuth compare to Auth0 for B2B authentication?
PropelAuth is specifically designed for B2B authentication needs, offering features like organization management and enterprise SSO tailored for business clients. While Auth0 provides broad authentication services, PropelAuth's focus is exclusively on the B2B market.
What kind of user or team benefits most from PropelAuth?
PropelAuth is ideal for development teams building B2B products that require robust authentication, organization management, and enterprise features like SAML and SCIM. It caters to companies from pre-launch startups to scaling enterprises.
Does PropelAuth include a free tier?
Yes, PropelAuth is available on a free tier, with paid plans offered for increased usage and access to more advanced features. This allows businesses to start using the platform and scale up as their needs evolve.
When are advanced features like SCIM and advanced security options available?
Advanced features such as SCIM and additional security options are available in PropelAuth's higher-tier plans. These features are designed for growing and enterprise-level businesses with more complex requirements.
Can PropelAuth integrate with existing tech stacks?
Yes, PropelAuth provides thoughtfully designed client libraries for various tech stacks, making integration straightforward for developers. This allows businesses to add advanced authentication without needing to migrate existing systems.
Source: propelauth.com