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Superwall Pricing 2026

Plans, hidden costs, and cheaper alternatives compared

Is Superwall worth the price?

85/10

Superwall's pricing model is fair, especially with a generous free 'Indie' tier.

The 'Startup' tier at $49/month + 1% of MAR offers good value for growing apps, while the 'Scale' tier at $199/month + 1% of MAR provides advanced features for established businesses. This structure is best for mobile app developers and businesses looking for flexible paywall management and experimentation.

Pricing Plans

Indie

$0/month

  • Charts
  • Webhooks
  • Integrations
  • IAP SDK
  • Paywalls
  • Campaigns
  • Audiences
  • Templates

Startup

$49/month + 1% of MAR

  • Everything in Indie, plus:
  • Surveys
  • Localization
  • AI Powered Localization
  • Collaborators

Scale

$199/month + 1% of MAR

  • Everything in Startup, plus:
  • Dedicated Account Manager
  • Demand Score
  • Refund Protection
  • Transaction Abandon AI
  • Audience Gen
  • Saved Snippets

Enterprise

Contact Us

  • Everything in Scale, plus:
  • Implementation Support
  • Dedicated Slack Support Channel
  • Monthly Syncs
  • SSO
  • Custom SLA
  • Signed Contract

Hidden Costs & Gotchas

1% of Monthly App Revenue (MAR) on paid tiers

Enterprise tier requires custom quote

Potential for higher costs with high MAR

Which Plan Do You Need?

Indie developers needing free tools

Startups optimizing app monetization

Scaling apps with advanced needs

How Superwall Compares to Competitors

Compared to platforms like RevenueCat, which also offers a free tier up to a certain revenue threshold and then charges a percentage, Superwall's 1% MAR on paid tiers is competitive. Adapty also has a similar revenue-share model, making Superwall's pricing align with industry standards for paywall experimentation platforms.

Superwall Pricing FAQ

How much does Superwall cost?

Superwall starts at $49/month on the Startup plan. It offers 2 paid tiers ranging from $49/month up to $199/month. A free plan is also available with limited features.

Does Superwall have a free plan?

Yes. Superwall offers a free plan called "Indie". It includes: Charts, Webhooks, Integrations.

What is the cheapest Superwall paid plan?

The cheapest paid plan for Superwall is "Startup" at $49/month. Key features include: Everything in Indie, plus:, Surveys, Localization.

Is there a cheaper alternative to Superwall?

Yes. Popular alternatives to Superwall include Appcues, Pendo, VWO, Split. Free alternatives include GrowthBook. Compare them side-by-side on Toolradar.

Cheaper alternatives to Superwall

Direct competitors with similar features. Many offer free tiers or lower per-seat pricing.