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Adapty Pricing 2026

Plans, hidden costs, and cheaper alternatives compared

Is Adapty worth the price?

75/10

Adapty's pricing model, based on a percentage of revenue, can be fair for growing businesses but potentially expensive for high-revenue apps.

The Free tier is generous for basic analytics and paywall management. The Pro tier at 1% of revenue (with a $99 monthly minimum) offers good value for advanced features and A/B testing, making it suitable for apps actively optimizing their monetization.

Pricing Plans

Free

$0/month

  • Purchase SDKs for all platforms
  • Subscription analytics
  • Remote paywall editing
  • No-code paywall builder

Pro

$1

  • All from Free
  • Builder advanced features
  • A/B testing for paywalls
  • LTV and advanced analytics
  • Integrations
  • Localization
  • Chat support

Pro+

$1.2

  • All from Pro
  • ETL integrations
  • Prediction of LTV and revenue
  • Priority chat support

Enterprise

Custom

  • All from Pro+
  • Custom pricing
  • Data insights for your app
  • Custom SLA
  • Dedicated support manager in Slack

Hidden Costs & Gotchas

Pro tier has a $99 monthly minimum

Pro+ tier has a $499 monthly minimum

Revenue percentage can scale costs quickly

Enterprise is custom, likely high volume

Which Plan Do You Need?

Mobile app developers

Subscription-based apps

Growth-focused product managers

How Adapty Compares to Competitors

Compared to RevenueCat, which also offers a percentage-based model (e.g., 1% for their Growth plan with a $100 minimum), Adapty's Pro tier is similarly priced at 1% of revenue with a $99 minimum. Adapty's Free tier appears more feature-rich for basic paywall management than some competitors' entry-level offerings, providing a strong starting point before revenue-based pricing kicks in.

Adapty Pricing FAQ

How much does Adapty cost?

Adapty starts at $99/month on the Pro plan. It offers 2 paid tiers ranging from $99/month up to $499/month. A free plan is also available with limited features.

Does Adapty have a free plan?

Yes. Adapty offers a free plan called "Free". It includes: Purchase SDKs for all platforms, Subscription analytics, Remote paywall editing.

What is the cheapest Adapty paid plan?

The cheapest paid plan for Adapty is "Pro" at $99/month. Key features include: All from Free, Builder advanced features, A/B testing for paywalls.

Is there a cheaper alternative to Adapty?

Yes. Popular alternatives to Adapty include Nami ML, Superwall. Free alternatives include Superwall. Compare them side-by-side on Toolradar.

Cheaper alternatives to Adapty

Direct competitors with similar features. Many offer free tiers or lower per-seat pricing.