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Zillow

Claim this toolEditor reviewed

Find homes, apartments, mortgages, and home values, and empower real estate professionals.

Real EstateMortgage & LendingCRM
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Reviews onG2Capterra
701 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Real estate platform

Biggest con

Data accuracy varies

TL;DR - Zillow

  • Comprehensive platform for buying, selling, and renting homes.
  • Provides tools for mortgage pre-qualification and financial guidance.
  • Offers a suite of professional tools for real estate agents to manage leads and market properties.
Pricing: Free plan available
Best for: Growing teams
4.1/5 across review platforms

What is Zillow?

Editorial review
Zillow is a comprehensive online real estate marketplace that helps users find homes for sale, apartments for rent, and provides tools for understanding home values and mortgage options. It offers extensive listings across numerous cities and states, allowing users to browse properties, save searches, and receive recommendations based on their activity. Beyond property search, Zillow also provides a financing guide with articles on mortgages, personal finance, and homeownership, and offers pre-qualification services through Zillow Home Loans. For real estate professionals, Zillow offers a suite of tools designed to grow their business. This includes Zillow Pro for exclusive insights, lead engagement, and profile customization, as well as Showcase for enhanced listing visuals. Agents can also access market insights, research reports, and training resources to better serve their clients and stay informed about industry trends. The platform aims to connect buyers and sellers and provide agents with the resources needed to manage their client journey effectively.

Available on: Web

how we evaluateSourcezillow.com ↗

Pros & Cons

Pros

  • Real estate platform
  • Good for home search
  • Good data
  • Active development
  • Free to use

Cons

  • Data accuracy varies
  • Agent advertising
  • Privacy concerns
  • US focused
  • Feature limitations

Ratings Across the Web

4.1(701 reviews)
G2602 reviews
3.8/5
Capterra99 reviews
4.6/5

Ratings aggregated from independent review platforms. Learn more

Key Features

Real estate listingsHome valuationsMortgage calculatorRental listingsAgent finderMarket data

Pricing

Freemium

Zillow offers a generous free tier with optional paid upgrades for advanced features.

View pricing

Reviews

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4.1/5

Across 701 verified user reviews on G2, Capterra

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Best Zillow Alternatives

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Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

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Zillow FAQ

How does Zillow assist real estate professionals?

Zillow provides a suite of tools for real estate professionals, including Zillow Pro for insights and lead engagement, and Showcase for enhanced listing visuals. Agents can also access market insights, research reports, and training resources to support their business and client interactions.

What kind of user is Zillow best suited for?

Zillow is best suited for individuals looking to find homes for sale or apartments for rent, as well as those seeking information on home values and mortgage options. It also serves real estate professionals who want to grow their business through specialized tools and market insights.

How is Zillow priced?

Zillow is available on a free tier, allowing users to access basic features and listings. Paid plans are offered for more extensive usage and additional features, particularly for real estate professionals seeking advanced tools.

Can Zillow help users understand mortgage options?

Yes, Zillow provides a financing guide with articles on mortgages, personal finance, and homeownership. It also offers pre-qualification services through Zillow Home Loans to help users explore their financing capabilities.

How does Zillow compare to IDX Broker for real estate professionals?

Zillow offers a comprehensive marketplace for finding homes and tools for agents like Zillow Pro and Showcase, while IDX Broker focuses on integrating MLS listings directly into agents' websites. Zillow also provides broader market insights and training resources.

What are the main limitations users might encounter with Zillow?

Users might encounter varying data accuracy and feature limitations within the platform. Additionally, Zillow is primarily focused on the US market, and some users may have privacy concerns regarding their data.

Which teams would benefit most from using Zillow's professional tools?

Real estate agencies and individual agents would benefit most from Zillow's professional tools. These tools are designed to help them manage client journeys, gain exclusive insights, engage leads, and enhance their property listings.

Source: zillow.com

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