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Freshsales vs Maximizer: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Freshsales and Maximizer side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Freshsales leads on higher user rating and lower entry price and a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 2,897 user reviews compared Pricing checked Oct 31, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Freshsales

AI-powered Sales CRM to streamline sales, boost conversions, and grow your pipeline.

Best for you if:

  • • You want a free tier before you commit

Maximizer

CRM for sales leaders and financial advisors

Best for you if:

  • • You want AI-powered insights (IQ Boost™) specifically designed for financial advisors to improve client knowledge and relationships
At a glance: Freshsales vs Maximizer
At a Glance
Freshsales Freshsales
Maximizer Maximizer
Starts at
Free plan, paid from $9/user/mo, billed monthly Growth plan
From $65/user/mo Core plan
Category
CRM Sales Engagement
CRM Sales
Rating
4.5/5 G2 4.5 · Capterra 4.5 1,859 reviews 4.0/5 G2 4.0 · Capterra 4.1 1,038 reviews
Free plan
Yes No
Watch out for
n/a 5-user minimum for Sales Leader

Choose Freshsales or Maximizer?

Freshsales

Choose Freshsales if

  • You want a free tier before you commit
  • You want good CRM
  • You want fair pricing
  • Budget matters ($9/user/mo, billed monthly vs $65/user/mo)
Maximizer

Choose Maximizer if

  • You want AI-powered insights (IQ Boost™) specifically designed for financial advisors to improve client knowledge and relationships
  • You want customizable and configurable views without requiring dedicated IT resources or development skills

In-Depth Analysis

Freshsales Freshsales

AI-powered Sales CRM to streamline sales, boost conversions, and grow your pipeline.

Good value

Freshsales offers a very generous Free tier for up to 3 users, making it accessible for small teams.

Strengths

  • Pro: Good CRM
  • Pro: Fair pricing
  • Pro: Good features
  • Pro: Active development
  • Pro: Freshworks ecosystem

Weaknesses

  • Con: Per-user pricing
  • Con: Learning curve
  • Con: Better alternatives exist
  • Con: Feature gaps
  • Con: Support varies

Key features

Sales CRM AI scoring Built-in phone Email sequences Pipeline management Automation

Maximizer Maximizer

CRM for sales leaders and financial advisors

Fair value

This pricing structure is best suited for established small to medium-sized businesses that prioritize robust CRM features and are willing to pay a premium.

Watch out

5-user minimum for Sales Leader

Strengths

  • Pro: AI-powered insights (IQ Boost™) specifically designed for financial advisors to improve client knowledge and relationships.
  • Pro: Customizable and configurable views without requiring dedicated IT resources or development skills.
  • Pro: Offers both cloud-based and on-premise deployment options.
  • Pro: Strong focus on data security and compliance, including Canadian data residency and SOC 2 compliance for IQ Boost.
  • Pro: Provides tools for activity timeline summarization, email/calendar synchronization, lead handling, and dynamic pipeline management.

Weaknesses

  • Con: The AI features (IQ Boost™) appear to be primarily tailored for financial advisors, potentially limiting its direct applicability or specific benefits for other industries.
  • Con: The product has been around for over 35 years, which could imply a legacy interface or technology stack compared to newer CRM solutions, though this is not explicitly stated.

Key features

Contact management Sales automation Wealth management Compliance Reporting

Plans and prices: Freshsales vs Maximizer

Plans and prices of Freshsales and Maximizer, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Freshsales
  • Free: Free
  • Growth: $9/user/mo, billed monthly
  • Pro: $39/user/mo, billed monthly
  • Enterprise: Custom pricing
freshworks.com/crm/sales read Sep 30, 2026
Maximizer
  • Core: $65/user/mo
  • Business: $79/user/mo
  • Business+: $89/user/mo
  • Enterprise: Custom pricing
maximizer.com/pricing read Oct 31, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Freshsales pricing and Maximizer pricing.

Key Takeaways

Freshsales

  • Higher user rating: 4.5/5 vs 4.0/5
  • Lower entry price: $9/user/mo, billed monthly vs $65/user/mo
  • Has a free plan

Maximizer

  • Choose if you want CRM for sales leaders and financial advisors

What the data shows

On the data below, Freshsales leads on higher user rating and lower entry price and a free plan. We do not name an overall winner for this pair.

  • Freshsales has the higher user rating (4.5/5 from 1,859 reviews for Freshsales, 4.0/5 from 1,038 reviews for Maximizer).
  • Freshsales has the lower entry price: $9/user/mo, billed monthly (Growth) against $65/user/mo (Core) for Maximizer.
  • Only Freshsales has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Freshsales and Maximizer compare in 2026?

On the data below, Freshsales leads on higher user rating and lower entry price and a free plan. We do not name an overall winner for this pair. Freshsales has the higher user rating (4.5/5 from 1,859 reviews for Freshsales, 4.0/5 from 1,038 reviews for Maximizer). Freshsales has the lower entry price: $9/user/mo, billed monthly (Growth) against $65/user/mo (Core) for Maximizer. Only Freshsales has a free plan.

What are Freshsales and Maximizer used for?

Freshsales: AI-powered Sales CRM to streamline sales, boost conversions, and grow your pipeline. Maximizer: CRM for sales leaders and financial advisors.

What does Freshsales cost vs Maximizer?

Freshsales's cheapest paid plan is Growth at $9/user/mo, billed monthly; it also has a free plan. Maximizer's cheapest paid plan is Core at $65/user/mo. Prices read on the vendors' pricing pages, latest check Oct 31, 2026.

What's the main difference between Freshsales and Maximizer?

Freshsales's main strength: good CRM. Maximizer's main strength: AI-powered insights (IQ Boost™) specifically designed for financial advisors to improve client knowledge and relationships.

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