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Reviews on G2 Capterra
1,038 reviews tracked

The Bottom Line

Price
From $65/user/mo, free trial. Compare plans

Key facts

  • Maximizer is a CRM software with an AI-powered feature called IQ Boost™ designed to support financial advisors.
  • It offers customizable configurations, robust reporting, and tools for managing sales pipelines and client interactions.
  • The platform emphasizes data security, compliance, and provides both cloud and on-premise deployment options.

Pros

  • AI-powered insights (IQ Boost™) specifically designed for financial advisors to improve client knowledge and relationships.
  • Customizable and configurable views without requiring dedicated IT resources or development skills.
  • Offers both cloud-based and on-premise deployment options.
  • Strong focus on data security and compliance, including Canadian data residency and SOC 2 compliance for IQ Boost.
  • Provides tools for activity timeline summarization, email/calendar synchronization, lead handling, and dynamic pipeline management.

Cons

  • The AI features (IQ Boost™) appear to be primarily tailored for financial advisors, potentially limiting its direct applicability or specific benefits for other industries.
  • The product has been around for over 35 years, which could imply a legacy interface or technology stack compared to newer CRM solutions, though this is not explicitly stated.

What is Maximizer?

Maximizer CRM is a customizable CRM designed for sales teams and financial advisors. Features contact management, sales automation, and wealth management compliance.

Available on: Web, iOS, Android

Ratings Across the Web

4 (1,038 reviews)

Maximizer holds an aggregate rating of 4 out of 5 from 1,038 reviews across G2 and Capterra, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

  • Contact management
  • Sales automation
  • Wealth management
  • Compliance
  • Reporting

Pricing Plans

Free Trial

Pricing checked Oct 31, 2026. Source: maximizer.com/pricing, read Oct 31, 2026

Maximizer plans and prices, checked October 2026
Plan Price Details
Core

$65/user/month

Billing term not stated.

Business

$79/user/month

Billing term not stated.

Business+

$89/user/month

Billing term not stated.

Enterprise

Custom

Is Maximizer worth the price?

Fair value

This pricing structure is best suited for established small to medium-sized businesses that prioritize robust CRM features and are willing to pay a premium.

Hidden Costs & Gotchas

5-user minimum for Sales Leader

Full Maximizer pricing: every plan, hidden costs and alternatives

How Maximizer's pricing compares

At $65/user/mo, Maximizer is mid-range of its 4 comparable direct competitors ($9 to $68/mo across the set).

Entry paid plan, monthly price, per user. Pricing checked Oct 31, 2026.

Email me when Maximizer changes its price

One email per change, found on the vendor's own pricing page. Unsubscribe any time.

Recent pricing updates

Changes we detected on the Maximizer pricing page.

  • Core is $65 per user per month (was $55); Business $79, Business+ $89.

Maximizer by the numbers

Toolradar data: Maximizer's entry paid plan ($65/user/mo) ranks #25 of 30 for price among the Sales Engagement tools with a verified entry price per user, where the median is $29/user/mo. As of Nov 2026.

Maximizer compared with 163 Sales Engagement tools on Toolradar, as of Nov 2026
Metric Maximizer Peer median Position (1 is best)
Entry paid plan $65/user/mo $29/user/mo #25 of 30 tools priced per user, verified price
Free plan No 34% have one n/a
User rating 4.0/5 (across the web, 1,038 ratings) 4.6/5 #93 of 102 (joint) tools with 20+ reviews

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Sales Engagement data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “Maximizer by the numbers”, Nov 2026.

Reviews

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4.0/5

Across 1,038 verified user reviews on G2, Capterra

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Maximizer FAQ

How does Maximizer pricing compare with other Sales Engagement tools?

Maximizer's entry paid plan ($65/user/mo) ranks #25 of 30 for price among the Sales Engagement tools with a verified entry price per user, where the median is $29/user/mo. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Nov 2026.

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