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Grand vs Clay: Which is Better in 2026?

Choosing between Grand and Clay comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: Clay wins this matchup. Our overall Sales Intelligence pick is Apollo. Our free Sales Intelligence pick is Apollo. Pick Grand if you need business intelligence.

··Methodology
Editor reviewed0 verified reviews comparedPricing checked Sep 2026

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Grand

Real-time credit control and business intelligence for trade

Best for you if:

  • You want provides proactive insights to prevent payment issues and mitigate risk
  • You want offers a more comprehensive view of business health than traditional credit bureaus

Clay

Supercharge sales & marketing with enriched lead data

Best for you if:

  • You want 100+ data sources
  • You want aI research agent
At a Glance
GrandGrand
ClayClay
Starts at
Custom
$134/moStarter
Best For
Business IntelligenceSales Intelligence
Rating
-4.6/5
Free plan
No No

Choose Grand or Clay?

Grand

Choose Grand if

Real-time credit control and business intelligence for trade

  • You want provides proactive insights to prevent payment issues and mitigate risk
  • You want offers a more comprehensive view of business health than traditional credit bureaus
  • Your work is business intelligence-shaped, not sales intelligence-shaped
Clay

Choose Clay if

Supercharge sales & marketing with enriched lead data

  • You want 100+ data sources
  • You want aI research agent
  • Your work is sales intelligence-shaped, not business intelligence-shaped
FeatureGrandClay
Pricing ModelPaidPaid
User RatingNo ratings yet
4.6/5
228 reviews
Categories
Business IntelligenceAnalytics
Sales IntelligenceLead Generation

In-Depth Analysis

GrandGrand

Real-time credit control and business intelligence for trade

Starts at Custom

Strengths

  • +Provides proactive insights to prevent payment issues and mitigate risk.
  • +Offers a more comprehensive view of business health than traditional credit bureaus.
  • +Significantly reduces the time required for customer application and account activation.
  • +Integrates seamlessly with existing business systems.
  • +Helps in vendor selection, risk monitoring, and making informed credit decisions.

Weaknesses

  • -Currently focused on UK businesses, limiting use for international trade.
  • -Specific pricing details are not publicly available, requiring a demo request.

Key features

Live business profiles for UK companiesAI-powered analysis of financial, operational, and reputational dataRisk of failure estimation based on multiple signalsCredit capacity assessment with annual and monthly limitsReal-time monitoring and alerts for significant changesEarly signals for events like strike-offs or administration

ClayClay

Supercharge sales & marketing with enriched lead data

Starts at $134/mo
Good value

Clay's pricing starts reasonably with a generous Free tier, but scales up quickly.

Watch out

Credit overages not detailed

Strengths

  • +100+ data sources
  • +AI research agent
  • +Powerful workflows

Weaknesses

  • -Can get expensive

Key features

Data enrichmentLead scoringOutbound automationAI researchCRM sync80+ data sources

Pricing: Grand vs Clay

PlanGrandClay
Tier 1N/A
$0
Free
Tier 2N/A
$134
Starter
Tier 3N/A
$314
Explorer
Tier 4N/A
$720
Pro

Pricing verified from each vendor's public pricing page. Compare in detail on Grand pricing and Clay pricing.

Who Should Use What?

On a budget?

Both are paid. Compare plans on their websites.

Go with: Clay

Want the highest-rated option?

Clay is rated 4.6/5. Grand has no ratings yet.

Go with: Clay

Value user reviews?

Grand: no ratings yet. Clay: 228 reviews (4.6/5).

Go with: Clay

3 Questions to Help You Decide

1

What's your budget?

Both are paid. Pricing won't help you decide here.

2

What's your use case?

Grand is a business intelligence tool. Clay is in sales intelligence. Pick the category that matches your needs.

3

How important are ratings?

Clay is rated 4.6/5; Grand has no ratings yet.

Key Takeaways

Clay

  • Our pick for this comparison

Grand

  • Better fit for business intelligence

The Bottom Line

Clay wins this matchup. Our overall Sales Intelligence pick is Apollo. Our free Sales Intelligence pick is Apollo.

Frequently Asked Questions

Is Grand or Clay better?

Clay is rated in our evaluation. Both are paid.

What are Grand and Clay used for?

Grand: Real-time credit control and business intelligence for trade. Clay: Supercharge sales & marketing with enriched lead data.

What does Grand cost vs Clay?

Grand is a paid tool. Clay is a paid tool. Visit their websites for detailed pricing.

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