Hotjar vs Clicky: Which is Better in 2026?
Choosing between Hotjar and Clicky comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Hotjar
Heatmaps and session recordings
Best for you if:
- • You need heatmaps features specifically
- • Behavior analytics tool with heatmaps, session recordings, and user feedback surveys.
- • Visualizes clicks, scrolls, and mouse movements to understand how visitors interact with pages.
Clicky
Real-time web analytics with heatmaps
Best for you if:
- • You need web analytics features specifically
- • Clicky is a real-time web analytics platform focused on privacy and simplicity
- • It provides instant visitor tracking, heatmaps, and uptime monitoring without data sampling
| At a Glance |  Hotjar |  Clicky |
|---|---|---|
Starts at | FreeFree tier available | FreeFree tier available |
Best For | Heatmaps | Web Analytics |
Rating | 4.5/5 | 4.5/5 |
Free plan | Yes | Yes |
Choose Hotjar or Clicky?
Choose Hotjar if
Heatmaps and session recordings
- Easy to use
- Visual heatmaps
- User feedback
- Your work is heatmaps-shaped, not web analytics-shaped
Choose Clicky if
Real-time web analytics with heatmaps
- Real-time analytics
- Privacy friendly
- Heatmaps included
- Budget matters (Free vs Free)
- Your work is web analytics-shaped, not heatmaps-shaped
| Feature | Hotjar | Clicky |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| User Rating | ★4.5/5 878 reviews | ★4.5/5 38 reviews |
| Categories | HeatmapsAnalytics | Web AnalyticsHeatmaps |
In-Depth Analysis
Hotjar
Heatmaps and session recordings
Strengths
- +Easy to use
- +Visual heatmaps
- +User feedback
Weaknesses
- -Limited analytics
- -Can slow site
Key features
Clicky
Real-time web analytics with heatmaps
Strengths
- +Real-time analytics
- +Privacy friendly
- +Heatmaps included
- +Fair pricing
- +Good for small sites
Weaknesses
- -UI dated
- -Less features than GA
- -Limited integrations
- -Reporting basic
- -Updates slow
Key features
Pricing: Hotjar vs Clicky
| Plan | Hotjar | Clicky |
|---|---|---|
| Tier 1 | Free Basic | Free Free |
| Tier 2 | $39 Plus | $9.99 month Pro |
| Tier 3 | $99 Business | $14.99 month Pro Plus |
| Tier 4 | N/A | $19.99 month Pro Platinum |
Pricing verified from each vendor's public pricing page. Compare in detail on Hotjar pricing and Clicky pricing.
Who Should Use What?
On a budget?
Both are freemium. Compare plans on their websites.
Go with: Hotjar
Want the highest-rated option?
Hotjar: 4.5/5 (878 reviews). Clicky: 4.5/5 (38 reviews).
Go with: Hotjar
Value user reviews?
Hotjar: 878 reviews (4.5/5). Clicky: 38 reviews (4.5/5).
Go with: Hotjar
3 Questions to Help You Decide
What's your budget?
Both are freemium. Pricing won't help you decide here.
What's your use case?
Hotjar is a heatmaps tool. Clicky is in web analytics. Pick the category that matches your needs.
How important are ratings?
Both are rated 4.5/5.
Key Takeaways
Hotjar
- Larger review base (878 reviews)
- Free tier available
- Our pick for this comparison
Clicky
- Better fit for web analytics
The Bottom Line
Hotjar is our pick.
Frequently Asked Questions
Is Hotjar or Clicky better?
Hotjar is rated in our evaluation. Both are freemium.
What are Hotjar and Clicky used for?
Hotjar: Heatmaps and session recordings. Clicky: Real-time web analytics with heatmaps.
What does Hotjar cost vs Clicky?
Hotjar is freemium (free tier + paid plans). Clicky is freemium (free tier + paid plans). Visit their websites for detailed pricing.