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IFTTT vs Zapier: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for IFTTT and Zapier side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, IFTTT leads on higher user rating and lower entry price. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 2,263 user reviews compared Pricing checked Oct 31, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

IFTTT

Every thing works better together

Best for you if:

  • • You want easy to use

Zapier

Automate workflows across 10,000+ apps without code

Best for you if:

  • • You want largest app ecosystem (8,000+ integrations)
At a glance: IFTTT vs Zapier
At a Glance
IFTTT IFTTT
Zapier Zapier
Starts at
Free plan, paid from $2.99/mo, billed monthly Pro plan
Free plan, paid from $19.99/mo, billed monthly Professional plan
Category
No-Code Workflow Automation
Workflow Automation AI Agents
Rating
4.4/5 G2 4.4 117 reviews 4.1/5 G2 4.0 · PeerSpot 4.2 2,146 reviews
Free plan
Yes Yes
Watch out for
n/a Every action step counts as a task -- a 5-step Zap uses 4 tasks per run (trigger is free but every action counts)

Choose IFTTT or Zapier?

IFTTT

Choose IFTTT if

  • You want easy to use
  • You want device support
  • Budget matters ($2.99/mo, billed monthly vs $19.99/mo, billed monthly)
  • You work in no-code, not workflow automation
Zapier

Choose Zapier if

  • You want largest app ecosystem (8,000+ integrations)
  • You want genuinely easy for non-technical users
  • You work in workflow automation, not no-code

In-Depth Analysis

IFTTT IFTTT

Every thing works better together

Good value

IFTTT's pricing is generally fair, with the Free tier offering a good starting point for basic automation.

Strengths

  • Pro: Easy to use
  • Pro: Device support
  • Pro: Good free tier

Weaknesses

  • Con: Limited complexity
  • Con: Slower execution

Key features

App automation Smart home control Custom applets Multi-step automations Webhooks 800+ services

Zapier Zapier

Automate workflows across 10,000+ apps without code

Fair value

Zapier is the most expensive workflow automation tool by a wide margin.

Watch out

Every action step counts as a task -- a 5-step Zap uses 4 tasks per run (trigger is free but every action counts)

Strengths

  • Pro: Largest app ecosystem (8,000+ integrations)
  • Pro: Genuinely easy for non-technical users
  • Pro: Generous free tier (100 tasks/month)
  • Pro: Reliable uptime and execution
  • Pro: AI features included in all plans

Weaknesses

  • Con: Task-based pricing gets expensive at scale
  • Con: Free plan limited to single-step Zaps
  • Con: Some triggers have 1-15 min polling delay
  • Con: Complex logic requires higher-tier plans
  • Con: No self-hosted option

Key features

8000+ app integrations Multi-step Zaps Tables (built-in database) Forms AI Agents & Chatbots Canvas (visual workflow builder)

Plans and prices: IFTTT vs Zapier

Plans and prices of IFTTT and Zapier, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
IFTTT
  • Free: Free
  • Pro: $2.99/mo, billed monthly
  • Pro+: $8.99/mo, billed monthly
ifttt.com/pricing read Oct 7, 2026
Zapier
  • Free: Free
  • Professional: $19.99/mo, billed monthly
  • Team: $69/mo, billed monthly
  • Enterprise: Custom pricing
zapier.com/pricing read Oct 31, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on IFTTT pricing and Zapier pricing.

Key Takeaways

IFTTT

  • Higher user rating: 4.4/5 vs 4.1/5
  • Lower entry price: $2.99/mo, billed monthly vs $19.99/mo, billed monthly

Zapier

  • Choose if you want automate workflows across 10,000+ apps without code

What the data shows

On the data below, IFTTT leads on higher user rating and lower entry price. We do not name an overall winner for this pair.

  • IFTTT has the higher user rating (4.4/5 from 117 reviews for IFTTT, 4.1/5 from 2,146 reviews for Zapier).
  • IFTTT has the lower entry price: $2.99/mo, billed monthly (Pro) against $19.99/mo, billed monthly (Professional) for Zapier.
  • Both have a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do IFTTT and Zapier compare in 2026?

On the data below, IFTTT leads on higher user rating and lower entry price. We do not name an overall winner for this pair. IFTTT has the higher user rating (4.4/5 from 117 reviews for IFTTT, 4.1/5 from 2,146 reviews for Zapier). IFTTT has the lower entry price: $2.99/mo, billed monthly (Pro) against $19.99/mo, billed monthly (Professional) for Zapier. Both have a free plan.

What are IFTTT and Zapier used for?

IFTTT: Every thing works better together. Zapier: Automate workflows across 10,000+ apps without code.

What does IFTTT cost vs Zapier?

IFTTT's cheapest paid plan is Pro at $2.99/mo, billed monthly; it also has a free plan. Zapier's cheapest paid plan is Professional at $19.99/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 31, 2026.

What's the main difference between IFTTT and Zapier?

IFTTT's main strength: easy to use. Zapier's main strength: largest app ecosystem (8,000+ integrations).

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