Spently vs HubSpot: Which is Better in 2026?
Choosing between Spently and HubSpot comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Spently
Transform basic Shopify notifications into branded, sales-driving emails with product recommendations.
Best for you if:
- • You need e-commerce features specifically
- • Customizes Shopify transactional emails with branding and dynamic content.
- • Increases repeat purchases through product recommendations and urgent discounts.
HubSpot
CRM platform for scaling businesses
Best for you if:
- • You need CRM features specifically
- • All-in-one CRM platform covering marketing, sales, service, content, and operations with a shared contact database
- • Free CRM and tools for unlimited users; paid Starter plans begin at $15/seat/month with Marketing Professional at $890/month
| At a Glance |  Spently |  HubSpot |
|---|---|---|
Starts at | FreeFree tier available | FreeFree tier available |
Best For | E-commerce | CRM |
Rating | - | 4.2/5 |
Free plan | Yes | Yes |
Choose Spently or HubSpot?
Choose Spently if
Transform basic Shopify notifications into branded, sales-driving emails with product recommendations.
- Boosts sales and customer engagement through automated follow-up emails.
- Customizable email templates align with brand without requiring coding.
- User-friendly interface and easy setup.
- Your work is e-commerce-shaped, not CRM-shaped
Choose HubSpot if
CRM platform for scaling businesses
- Generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
- Unified platform eliminates data silos between marketing, sales, and service teams
- Intuitive interface with short learning curve compared to Salesforce
- Your work is CRM-shaped, not e-commerce-shaped
| Feature | Spently | HubSpot |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| User Rating | No ratings yet | ★4.2/5 13,321 reviews |
| Categories | E-commerceEmail Marketing | CRMMarketing Automation |
In-Depth Analysis
Spently
Transform basic Shopify notifications into branded, sales-driving emails with product recommendations.
Strengths
- +Boosts sales and customer engagement through automated follow-up emails.
- +Customizable email templates align with brand without requiring coding.
- +User-friendly interface and easy setup.
- +Seamless integration with Shopify.
- +Commended customer support.
Weaknesses
- -Some users experienced issues and loss of previous settings after the transition from Spently to UpOrder.
- -Pricing model can become costly for stores with high order volumes.
Key features
HubSpot
CRM platform for scaling businesses
Strengths
- +Generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
- +Unified platform eliminates data silos between marketing, sales, and service teams
- +Intuitive interface with short learning curve compared to Salesforce
- +Extensive integration marketplace and open API for custom connections
- +HubSpot Academy provides free certifications and high-quality training content
Weaknesses
- -Pricing escalates quickly, Professional and Enterprise tiers are expensive for SMBs
- -Marketing contacts model means you pay more as your database grows
- -CMS is less flexible than WordPress for heavily customized websites
- -Reporting and analytics lag behind dedicated BI tools like Looker or Tableau
- -Contract terms require annual commitment; no monthly billing on higher tiers
Key features
Pricing: Spently vs HubSpot
| Plan | Spently | HubSpot |
|---|---|---|
| Tier 1 | Free to install Free | Free Free Tools |
| Tier 2 | Contact us Custom | $15 /seat/month Starter |
| Tier 3 | N/A | $890 /month Professional |
| Tier 4 | N/A | $3600 /month Enterprise |
Pricing verified from each vendor's public pricing page. Compare in detail on Spently pricing and HubSpot pricing.
Who Should Use What?
On a budget?
Both are freemium. Compare plans on their websites.
Go with: Spently
Want the highest-rated option?
HubSpot is rated 4.2/5. Spently has no ratings yet.
Go with: HubSpot
Value user reviews?
Spently: no ratings yet. HubSpot: 13,321 reviews (4.2/5).
Go with: HubSpot
3 Questions to Help You Decide
What's your budget?
Both are freemium. Pricing won't help you decide here.
What's your use case?
Spently is a e-commerce tool. HubSpot is in CRM. Pick the category that matches your needs.
How important are ratings?
HubSpot is rated 4.2/5; Spently has no ratings yet.
Key Takeaways
HubSpot
- Free tier available
- Our pick for this comparison
Spently
- Better fit for e-commerce
The Bottom Line
HubSpot is our pick.
Frequently Asked Questions
Is Spently or HubSpot better?
HubSpot is rated in our evaluation. Both are freemium.
What are Spently and HubSpot used for?
Spently: Transform basic Shopify notifications into branded, sales-driving emails with product recommendations.. HubSpot: CRM platform for scaling businesses.
What does Spently cost vs HubSpot?
Spently is freemium (free tier + paid plans). HubSpot is freemium (free tier + paid plans). Visit their websites for detailed pricing.