Untappd for Business vs Mention: Which is Better in 2026?
Choosing between Untappd for Business and Mention comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Mention is our overall pick for brand monitoring workflows. Pick Untappd for Business if you need menu management.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Untappd for Business
Connect with craft beer enthusiasts and manage your venue's offerings.
Best for you if:
- • You need menu management features specifically
- • Menu management and customer engagement platform for bars, breweries, and restaurants
- • Database of 3M+ beverages with multi-channel publishing to web, digital displays, and Untappd app
Mention
Monitor the web, analyze online conversations, and manage social media with one powerful tool.
Best for you if:
- • You need brand monitoring features specifically
- • Real-time media monitoring across 1 billion+ sources.
- • Comprehensive analytics and customizable reporting for insights.
| At a Glance |  Untappd for Business |  Mention |
|---|---|---|
Starts at | $89.99/mo or $899/yr/moEssentials | $599/month/moCompany |
Best For | Menu Management | Brand Monitoring |
Rating | - | - |
Choose Untappd for Business or Mention?
Choose Untappd for Business if
Connect with craft beer enthusiasts and manage your venue's offerings.
- Massive 3M+ beverage database eliminates manual menu data entry
- Multi-channel publishing reaches customers through app, web, and physical displays
- Analytics on local consumer trends inform inventory purchasing decisions
- Your work is menu management-shaped, not brand monitoring-shaped
Choose Mention if
Monitor the web, analyze online conversations, and manage social media with one powerful tool.
- Social listening
- Media monitoring
- Fair pricing
- Your work is brand monitoring-shaped, not menu management-shaped
| Feature | Untappd for Business | Mention |
|---|---|---|
| Pricing Model | Paid | Paid |
| User Rating | No ratings yet | ★4.3/5 442 reviews |
| Categories | Menu ManagementMarketing | Brand MonitoringSocial Media Management |
In-Depth Analysis
Untappd for Business
Connect with craft beer enthusiasts and manage your venue's offerings.
Strengths
- +Massive 3M+ beverage database eliminates manual menu data entry
- +Multi-channel publishing reaches customers through app, web, and physical displays
- +Analytics on local consumer trends inform inventory purchasing decisions
- +Built-in community engagement leverages Untappd active user base
- +Professional design templates reduce need for external design work
Weaknesses
- -Essentials plan at $89.99/month is steep for small single-location venues
- -Non-beer items capped at 20 on Essentials tier limits full-menu restaurants
- -Effectiveness depends on Untappd app adoption in your geographic area
- -No permanently free tier beyond a 7-day trial
- -Pricing not prominently displayed requiring demo request or trial signup
Key features
Mention
Monitor the web, analyze online conversations, and manage social media with one powerful tool.
Strengths
- +Social listening
- +Media monitoring
- +Fair pricing
- +Good alerts
- +Easy to use
Weaknesses
- -Limited features
- -Accuracy varies
- -Better alternatives exist
- -Data retention limits
- -Support basic
Key features
Pricing: Untappd for Business vs Mention
| Plan | Untappd for Business | Mention |
|---|---|---|
| Tier 1 | $89.99/mo or $899/yr Essentials | $599/month Company |
| Tier 2 | $119.99/mo or $1,199/yr Premium | N/A |
Pricing verified from each vendor's public pricing page. Compare in detail on Untappd for Business pricing and Mention pricing.
Who Should Use What?
On a budget?
Both are paid. Compare plans on their websites.
Go with: Mention
Want the highest-rated option?
Neither has user reviews yet.
Go with: Untappd for Business
Value user reviews?
Neither has user reviews yet.
Go with: Mention
3 Questions to Help You Decide
What's your budget?
Both are paid. Pricing won't help you decide here.
What's your use case?
Untappd for Business is a menu management tool. Mention is in brand monitoring. Pick the category that matches your needs.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
Mention
- Our pick for this comparison
Untappd for Business
- Better fit for menu management
The Bottom Line
Mention is our pick.
Frequently Asked Questions
Is Untappd for Business or Mention better?
Mention is rated in our evaluation. Both are paid.
What are Untappd for Business and Mention used for?
Untappd for Business: Connect with craft beer enthusiasts and manage your venue's offerings.. Mention: Monitor the web, analyze online conversations, and manage social media with one powerful tool..
What does Untappd for Business cost vs Mention?
Untappd for Business is a paid tool. Mention is a paid tool. Visit their websites for detailed pricing.