Is Mention worth the price?
Mention consolidated its pricing into a single Company plan starting at $599/month (annual billing, which saves 2 months — effectively $499/month).
The legacy Solo ($49/month), Pro ($99/month), and Pro Plus ($179/month) plans are no longer available to new customers. This means Mention is now firmly a mid-market/enterprise tool — there is no entry-level option for freelancers or small businesses.
At $599/month you get unlimited users, unlimited social accounts, 50,000 monthly mentions, and 5 alerts with advanced boolean search. For teams that actually need this volume, it is competitive with Brandwatch and Talkwalker.
But if you only need basic brand monitoring, you are overpaying significantly compared to Brand24 ($79/month) or Sprout Social ($249/month with social management included).
Pricing Plans
Free TrialCompany
$599/month
- Real-time monitoring across 1 billion sources
- Facebook, Instagram, Twitter/X, Reddit, TikTok, Pinterest, YouTube
- News, blogs, forums monitoring
- Review monitoring across 75+ sites
- Advanced Boolean search up to 2000 chars
- Sentiment analysis and trend identification
- Competitor benchmarking
- Custom reporting and dashboards
- Share of voice metrics
- Influence scoring
- Team collaboration tools
- Multi-user access controls
- White-label reporting
- API access
- Dedicated Account Manager
- Priority technical support
Hidden Costs & Gotchas
The base plan includes only 5 alerts (monitored topics). Additional alerts require contacting sales and increase the monthly cost — heavy monitoring across multiple brands or competitors can push costs well above $599/month.
Monthly mention quota is capped at 50,000. If you monitor high-volume keywords or trending topics, you will hit this limit and need to purchase additional quota at undisclosed per-mention pricing.
Historical data access (up to 2 years) is an add-on, not included in the base $599/month. Expect to pay extra for retroactive monitoring.
As of January 2026, social publishing and direct response features (Publish and Respond) were removed for all users. Mention is now monitoring-only — you will need a separate tool like Hootsuite or Buffer for social posting.
API access is included but rate limits are not publicly documented. Heavy API usage may require an Enterprise tier upgrade.
Annual billing is required for the $599/month price. Month-to-month pricing is higher and only available by contacting sales.
Which Plan Do You Need?
Mid-market marketing teams that need real-time media monitoring across 1 billion+ sources with unlimited users and social accounts ($599/month)
PR agencies managing multiple clients that need advanced boolean searches, competitor benchmarking, and scheduled reporting
Enterprise brands that need dedicated account management, API access, historical data (up to 2 years), and share-of-voice metrics
Our Recommendation
startup
Overpriced for most startups unless media monitoring is core to your business. Brand24 Team ($199/month) covers 90% of the same use cases at one-third the price.
enterprise
Competitive at the $599/month price point compared to Brandwatch ($1,000+/month) and Meltwater ($4,000+/month). The unlimited users model is a genuine advantage for large teams. Negotiate for additional alerts and historical data to be included in your contract.
freelancer
Mention is not a viable option for freelancers at $599/month. Use Brand24 Individual ($79/month) or even free Google Alerts for basic brand monitoring.
small Business
Only justified if you need advanced boolean search, scheduled reporting, and unlimited team access. Most small businesses are better served by Brand24 or Mention alternatives with lower entry points.
How Mention Compares to Competitors
Brand24 is the most direct alternative and significantly cheaper — their Team plan ($199/month) includes 5 users, 25,000 mentions, and AI-powered insights. Sprout Social costs more per-seat but bundles social publishing, analytics, and engagement tools that Mention dropped in January 2026. Brandwatch and Meltwater are enterprise alternatives with deeper analytics but cost 2-5x more. For teams that only need social listening without publishing, Brand24 offers the best price-to-value ratio in the market.
