Vidyard vs Wistia: Which Should You Choose in 2026?
Choosing between Vidyard and Wistia comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Vidyard
Video platform for business
Best for you if:
- • You want the higher-rated option (8.3/10 vs 8.1/10)
- • Vidyard is a video hosting platform for sales and marketing teams
- • It provides video creation, hosting, and analytics for business
Wistia
Video marketing for business
Best for you if:
- • Video hosting for businesses
- • Customizable player with your branding
| At a Glance |  Vidyard |  Wistia |
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | Video Hosting | Video Hosting |
Rating | 83/100 | 81/100 |
| Feature | Vidyard | Wistia |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Editorial Score | 83 | 81 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Video HostingSales Enablement | Video HostingLead Generation |
How Vidyard and Wistia Compare
Vidyard
Video platform for business
Free tier available · 83/100 score
Wistia
Video marketing for business
Free tier available · 81/100 score
Who Should Use What?
On a budget?
Both are freemium. Compare plans on their websites.
Go with: Vidyard
Want the highest-rated option?
Vidyard: 83/100. Wistia: 81/100.
Go with: Vidyard
Value user reviews?
Neither has user reviews yet.
Go with: Vidyard
3 Questions to Help You Decide
What's your budget?
Both are freemium. Pricing won't help you decide here.
What's your use case?
Both are video hosting tools. Compare their specific features to decide.
How important are ratings?
Vidyard scores higher: 83/100 vs 81/100.
Key Takeaways
Vidyard
- Higher score: 83/100 vs 81
- Free tier available
- Our pick for this comparison
Wistia
The Bottom Line
Vidyard (83/100) is our pick.
Frequently Asked Questions
Is Vidyard or Wistia better?
Vidyard scores 83/100 in our evaluation. Both are freemium.
What are Vidyard and Wistia used for?
Vidyard: Video platform for business. Wistia: Video marketing for business.
What does Vidyard cost vs Wistia?
Vidyard is freemium (free tier + paid plans). Wistia is freemium (free tier + paid plans). Visit their websites for detailed pricing.