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Authority Labs

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Reliable and accurate SEO rank tracking software with comprehensive daily SERP data.

SEO ToolsAnalyticsMarketing
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Reviews onCapterra
1 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Reliable and accurate daily rank tracking data.

Biggest con

No free plan available after the trial.

TL;DR - Authority Labs

  • Automates daily SEO rank tracking for keywords, local, and mobile results.
  • Provides a powerful SEO data API for comprehensive SERP data integration.
  • Offers competitor monitoring, white-label reporting, and unlimited users for agencies and teams.
Pricing: Paid only
Best for: Enterprises & pros

What is Authority Labs?

Editorial review
AuthorityLabs provides industry-leading SEO rank tracking software and an API designed for marketers, agencies, and businesses of all sizes. It automates SEO monitoring, tracks local and mobile rankings, and helps recover "not provided" keywords. The platform offers daily updates on keyword performance across various search engines and locations, allowing users to react quickly to changes in search engine results pages (SERPs). Beyond basic rank tracking, AuthorityLabs offers advanced features like competitor monitoring, white-label reporting, and unlimited user access, making it suitable for teams and client management. Its Data Services provide a powerful SEO data API for integrating comprehensive daily SERP data into internal BI tools, catering to data analytics needs. The tool emphasizes accuracy and reliability, ensuring users have trustworthy data to inform their SEO strategies and prove ROI. AuthorityLabs is part of the Traject suite of digital marketing tools and has been tracking billions of keywords for thousands of businesses since its founding in 2008. It aims to deliver the most accurate SERP data in the market and continuously innovates to adapt to the evolving search landscape.

Available on: Web

how we evaluateSourceauthoritylabs.com ↗

Pros & Cons

Pros

  • Reliable and accurate daily rank tracking data.
  • Comprehensive local and mobile tracking capabilities.
  • White-label reporting and unlimited users are ideal for agencies.
  • Powerful API for integrating SEO data into other tools.
  • No credit card required for the 14-day free trial.

Cons

  • No free plan available after the trial.
  • Support does not include unscheduled phone calls.
  • Google Data Studio Integration is still in Beta.

Ratings Across the Web

5(1 reviews)
Capterra1 reviews
5/5

Ratings aggregated from independent review platforms. Learn more

Key Features

Daily Rank CheckingLocal Rank Tracking (by state, city, postal code)Mobile Specific Rank TrackingGlobal Tracking (Google, Bing, Yahoo! in any country/language)Competitor MonitoringRecover 'Not Provided' Organic Keywords100% White Label ReportingUnlimited Users

Pricing Plans

Free Trial

Pricing checked May 28, 2026

PLUS

$65 / month

Everything in all plans, plus:

  • 250 Keywords
  • 50 Domains

PRO

$129 / month

Everything in all plans, plus:

  • 1000 Keywords
  • 100 Domains

PRO PLUS

$295 / month

Everything in all plans, plus:

  • 2500 Keywords
  • 300 Domains

ENTERPRISE

$585 / month

Everything in all plans, plus:

  • 5000+ Keywords
  • Unlimited Domains

Included in all plans

  • Local Tracking
  • Mobile Tracking
  • Daily Updates
  • Now Provided Reports
  • Unlimited Users
  • White Label
  • Google Data Studio Integration (Beta)
  • Interface API Access
Calculate your costView full pricing

How Authority Labs's pricing compares

At $65/mo, Authority Labs is the most premium of its 2 direct competitors.

Sitebulb
$13.5
Netpeak Spider
$20
Authority Labs
$65

Entry paid plan, monthly. Pricing checked May 28, 2026.

Reviews

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Best Authority Labs Alternatives

Top alternatives based on features, pricing, and user needs.

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SitebulbFreemium

Revolutionary website crawler for better SEO audits, offering both Desktop and Cloud solutions.

4.7
OnCrawl logo
OnCrawlPaid

Industry-leading technical SEO data and AI-powered insights for competitive websites.

4.2
Nozzle logo
NozzlePaid

Unleash enterprise-level SERP data and keyword rank tracking for comprehensive SEO insights.

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Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Authority Labs vs Netpeak SpiderHead-to-head: features, pricing, who winsAuthority Labs vs Pro Rank TrackerHead-to-head: features, pricing, who winsAuthority Labs vs SitebulbHead-to-head: features, pricing, who wins

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Authority Labs FAQ

How does AuthorityLabs help businesses monitor their SEO performance daily?

AuthorityLabs provides daily updates on keyword performance across various search engines and locations. This allows users to quickly react to changes in search engine results pages (SERPs) and adjust their SEO strategies accordingly.

Which teams benefit most from AuthorityLabs' features?

Marketing agencies and businesses that manage multiple clients or large SEO campaigns will find AuthorityLabs particularly beneficial. Its white-label reporting and unlimited user access are designed to support team collaboration and client management.

How is AuthorityLabs priced?

AuthorityLabs is a paid product that does not offer a permanently free tier after the initial trial period. A 14-day free trial is available without requiring a credit card.

Can AuthorityLabs integrate with existing business intelligence tools?

Yes, AuthorityLabs offers a powerful SEO data API through its Data Services. This API allows users to integrate comprehensive daily SERP data directly into their internal business intelligence tools for advanced analytics.

What kind of data does AuthorityLabs provide for local and mobile SEO?

AuthorityLabs offers comprehensive local and mobile tracking capabilities. It provides daily SERP data that includes rankings specific to different geographic locations and mobile search results.

How does AuthorityLabs compare to Pro Rank Tracker for agencies?

AuthorityLabs offers white-label reporting and unlimited user access, which are key features for agencies managing multiple clients. It also focuses on providing reliable and accurate daily rank tracking data for comprehensive SEO monitoring.

What are the current limitations of AuthorityLabs?

AuthorityLabs does not offer a free plan after its trial period. Additionally, direct phone support for unscheduled calls is not included, and its Google Data Studio Integration is currently in a Beta phase.

Source: authoritylabs.com

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