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Authority Labs

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Reliable and accurate SEO rank tracking software with comprehensive daily SERP data.

From $65/mo, billed monthly, free trial
Paid SEO Tools Analytics Marketing
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Reviews on Capterra
12 reviews tracked

The Bottom Line

Price
From $65/mo, billed monthly, free trial. Compare plans

Key facts

  • Automates daily SEO rank tracking for keywords, local, and mobile results.
  • Provides a powerful SEO data API for comprehensive SERP data integration.
  • Offers competitor monitoring, white-label reporting, and unlimited users for agencies and teams.

Pros

  • Reliable and accurate daily rank tracking data.
  • Comprehensive local and mobile tracking capabilities.
  • White-label reporting and unlimited users are ideal for agencies.
  • Powerful API for integrating SEO data into other tools.
  • No credit card required for the 14-day free trial.

Cons

  • No free plan available after the trial.
  • Support does not include unscheduled phone calls.
  • Google Data Studio Integration is still in Beta.

What is Authority Labs?

AuthorityLabs provides industry-leading SEO rank tracking software and an API designed for marketers, agencies, and businesses of all sizes. It automates SEO monitoring, tracks local and mobile rankings, and helps recover "not provided" keywords. The platform offers daily updates on keyword performance across various search engines and locations, allowing users to react quickly to changes in search engine results pages (SERPs). Beyond basic rank tracking, AuthorityLabs offers advanced features like competitor monitoring, white-label reporting, and unlimited user access, making it suitable for teams and client management. Its Data Services provide a powerful SEO data API for integrating comprehensive daily SERP data into internal BI tools, catering to data analytics needs. The tool emphasizes accuracy and reliability, ensuring users have trustworthy data to inform their SEO strategies and prove ROI. AuthorityLabs is part of the Traject suite of digital marketing tools and has been tracking billions of keywords for thousands of businesses since its founding in 2008. It aims to deliver the most accurate SERP data in the market and continuously innovates to adapt to the evolving search landscape.

Available on: Web

Data compiled by Toolradar Pricing checked · How we evaluate
Source authoritylabs.com

Ratings Across the Web

4.8 (12 reviews)

Authority Labs holds an aggregate rating of 4.8 out of 5 from 12 reviews across Capterra, last checked September 17, 2026.

Capterra 12 reviews
4.8/5

Ratings aggregated from independent review platforms. Learn more

Key Features

  • Daily Rank Checking
  • Local Rank Tracking (by state, city, postal code)
  • Mobile Specific Rank Tracking
  • Global Tracking (Google, Bing, Yahoo! in any country/language)
  • Competitor Monitoring
  • Recover 'Not Provided' Organic Keywords
  • 100% White Label Reporting
  • Unlimited Users

Pricing Plans

Free Trial

Pricing checked Oct 17, 2026. Source: authoritylabs.com/pricing, read Oct 17, 2026

Authority Labs plans and prices, checked October 2026
Plan Price Details
PLUS

$65 / month

  • 250 Keywords
  • 50 Domains
PRO

$129 / month

  • 1000 Keywords
  • 100 Domains
PRO PLUS

$295 / month

  • 2500 Keywords
  • 300 Domains
ENTERPRISE

$585 / month

  • 5000+ Keywords
  • Unlimited Domains

Included in all plans

  • Local Tracking
  • Mobile Tracking
  • Daily Updates
  • Now Provided Reports
  • Unlimited Users
  • White Label
  • Google Data Studio Integration (Beta)
  • Interface API Access
Calculate your cost View full pricing

Is Authority Labs worth the price?

Good value

Authority Labs offers a competitive pricing structure for its robust SEO rank tracking.

The PLUS tier at $65/month for 250 keywords is a good entry point for small businesses, while the PRO tier at $129/month for 1000 keywords offers solid value for growing agencies. This pricing is best for businesses and agencies that prioritize accurate daily SERP data and comprehensive tracking capabilities.

Full Authority Labs pricing: every plan, hidden costs and alternatives

How Authority Labs's pricing compares

At $65/mo, billed monthly, Authority Labs is the most premium of its 2 comparable direct competitors.

Sitebulb
$13.50
Netpeak Spider
$20
Authority Labs
$65

Entry paid plan, monthly price, billed monthly. Pricing checked Oct 17, 2026.

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Authority Labs by the numbers

Toolradar data: Authority Labs's entry paid plan ($65/mo, billed monthly) ranks #112 of 162 for price among the SEO Tools tools with a verified entry price and no stated unit, where the median is $39/mo. As of Oct 2026.

Authority Labs compared with 268 SEO Tools tools on Toolradar, as of Oct 2026
Metric Authority Labs Peer median Position (1 is best)
Entry paid plan $65/mo, billed monthly $39/mo #112 of 162 tools with no stated price unit, verified price
Free plan No 47% have one n/a
Listed as an alternative to 3 tools 1 #82 of 268 (joint)

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All SEO Tools data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “Authority Labs by the numbers”, Oct 2026.

Reviews

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4.8/5

Across 12 verified user reviews on Capterra

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Best Authority Labs Alternatives

Top alternatives based on features, pricing, and user needs.

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4.8
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4.7
OnCrawl logo
OnCrawl Paid

Industry-leading technical SEO data and AI-powered insights for competitive websites.

4.5
Nozzle logo
Nozzle Paid

Unleash enterprise-level SERP data and keyword rank tracking for comprehensive SEO insights.

See all SEO tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Authority Labs vs Netpeak Spider Head-to-head: features, pricing, who wins Authority Labs vs Sitebulb Head-to-head: features, pricing, who wins Authority Labs vs OnCrawl Head-to-head: features, pricing, who wins

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Authority Labs FAQ

How does AuthorityLabs help businesses monitor their SEO performance daily?

AuthorityLabs provides daily updates on keyword performance across various search engines and locations. This allows users to quickly react to changes in search engine results pages (SERPs) and adjust their SEO strategies accordingly.

Which teams benefit most from AuthorityLabs' features?

Marketing agencies and businesses that manage multiple clients or large SEO campaigns will find AuthorityLabs particularly beneficial. Its white-label reporting and unlimited user access are designed to support team collaboration and client management.

How is AuthorityLabs priced?

AuthorityLabs is a paid product that does not offer a permanently free tier after the initial trial period. A 14-day free trial is available without requiring a credit card.

Can AuthorityLabs integrate with existing business intelligence tools?

Yes, AuthorityLabs offers a powerful SEO data API through its Data Services. This API allows users to integrate comprehensive daily SERP data directly into their internal business intelligence tools for advanced analytics.

What kind of data does AuthorityLabs provide for local and mobile SEO?

AuthorityLabs offers comprehensive local and mobile tracking capabilities. It provides daily SERP data that includes rankings specific to different geographic locations and mobile search results.

How does AuthorityLabs compare to Pro Rank Tracker for agencies?

AuthorityLabs offers white-label reporting and unlimited user access, which are key features for agencies managing multiple clients. It also focuses on providing reliable and accurate daily rank tracking data for comprehensive SEO monitoring.

What are the current limitations of AuthorityLabs?

AuthorityLabs does not offer a free plan after its trial period. Additionally, direct phone support for unscheduled calls is not included, and its Google Data Studio Integration is currently in a Beta phase.

How does Authority Labs pricing compare with other SEO Tools tools?

Authority Labs's entry paid plan ($65/mo, billed monthly) ranks #112 of 162 for price among the SEO Tools tools with a verified entry price and no stated unit, where the median is $39/mo. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Oct 2026.

Source: authoritylabs.com

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