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Fluency Pricing in 2026

Plans, hidden costs, and alternatives compared

Is Fluency worth the price?

75/10

Fluency's Enterprise tier, with its 'Contact us' pricing, suggests a high-value, customized solution for large organizations.

Given the extensive feature set focused on automating and scaling digital advertising across numerous channels, this pricing model is likely fair for its target market. It's best suited for enterprises with significant ad spend and complex campaign management needs.

Pricing Plans

Enterprise

Contact us

  • Centralize, automate, and scale advertising across search, social, display and programmatic channels
  • Launch and manage 1,000s of campaigns effortlessly
  • Transformational resource savings (90% average time savings)
  • Improved portfolio performance (42% average growth)
  • Increased efficiency (3-5x increase in accounts teams can manage)
  • Unlimited growth potential (2.5B+ in annual spend under management)
  • Connect your data and processes (CRM, DAM integration)
  • Automate omnichannel campaigns - from end to end
  • Build and execute limitless localized content and creatives
  • View and manage entire ad portfolio from a single platform
  • Run any volume of campaigns dynamically from your data sources
  • Precision targeting across channels and locations
  • Data integration and media planning
  • Optimize your media plan
  • Streamline sales and planning
  • Manage every key channel from one place (walled gardens and programmatic media)
  • Build content and creative at scale
  • Eliminate overspend and underspend (automatic pacing)
  • Monitor your portfolio 24/7 (stack-ranked notifications and alerts)
  • Analyze performance instantly (comprehensive, customizable insights)
  • Automate report creation and distribution
  • Run campaigns that adapt in real time—directly from your data
  • Connect creative and campaign execution
  • Collaborate with local clients
  • Professional advertisers support (implementation, on-demand support, lasting partnership)

Hidden Costs & Gotchas

Implementation fees for complex integrations

Potential minimum ad spend requirements

Additional costs for premium support tiers

Which Plan Do You Need?

Large enterprises with high ad spend

Agencies managing many client campaigns

Businesses needing extensive ad automation

How Fluency Compares to Competitors

Compared to platforms like Marin Software or Kenshoo, which also cater to enterprise-level ad management, Fluency's 'Contact us' pricing is standard for this segment. These competitors also typically offer custom pricing based on ad spend and feature requirements, making direct price comparison difficult without a quote.

Alternatives to Fluency