Improvado Pricing 2026
Plans, hidden costs, and alternatives compared
Cite this data: Toolradar, Improvado pricing verified Oct 2026, toolradar.com/tools/improvado/pricing
Improvado uses custom pricing.
Verified Oct 2026 from the official pricing page.
Is Improvado worth the price?
Improvado's pricing, while not disclosed publicly, appears to target enterprise-level clients given the extensive feature sets and 'Contact us' model.
The tiers are differentiated by data volume, sync frequency, and customization credits, suggesting a high-value, high-cost solution. This platform is best suited for large marketing teams and agencies with significant data integration and reporting needs.
Pricing Plans
Growth
Contact us
Everything in all plans, plus:
- Up to 200 million unique rows per year
- Up to four times daily data sync frequency
- Max initial historical data per data source
- Unlimited concurrent data destinations
- 960 Customization credits
- 4 Pre-built data pipelines and dashboards
- 960 Customization credits
- 4 Dashboard templates
- Up to 5 Workspaces
- 200 Additional Credits
- 20 hours/month* Managed Services Lite Included
- 6 Concurrent Requests
Advanced
Contact us
Everything in all plans, plus:
- Up to 600 million unique rows per year
- Up to twice daily data sync frequency
- Max initial historical data per data source
- Unlimited concurrent data destinations
- 480 Customization credits
- 2 Pre-built data pipelines and dashboards
- 480 Customization credits
- 2 Dashboard templates
- Up to 3 Workspaces
- Additional Credits
- 10 hours/month* Managed Services Lite Included
- 4 Concurrent Requests
- Premium SLAs
- Named Customer Support Engineer
- 24/7 Support (Add-on)
Enterprise
Contact us
Everything in all plans, plus:
- Up to 1 billion unique rows per year
- Refresh your data daily or increase the update frequency up to once every hour
- 2 years initial historical data per data source
- Direct push to data destination (Add-on)
- 2 Concurrent data destinations
- 240 Customization credits
- 1 Pre-built data pipelines and dashboards
- 240 Customization credits
- 1 Dashboard template
- Up to 2 Workspaces
- Additional Credits
- Managed Services Lite Included
- 3 Concurrent Requests
- Premium SLAs
- Named Customer Support Engineer
- 24/7 Support (Add-on)
Included in all plans
- Unlimited data sources
- Unlimited accounts per data source
- 500+ pre-built data sources
- Custom data sources (Credits apply)
- Intermediate storage (hosted, managed or owned)
- Unlimited data destinations
- 18+ pre-built data destinations
- Custom data destinations (Credits apply)
- Self-service no-code data transformation
- Custom data pipelines and dashboards (Credits apply)
- Marketing Intelligence for Data Warehouses (ELT) (Add-on)
- Complete MDG Package (Add-on)
- Naming Conventions Module Only (Add-on)
- AI Agent (Add-on)
- Custom dashboards (Add-on)
- Improvado Management API
- Unlimited Users
- SSO via Google
- SSO via Azure, Okta (Add-on)
- Multiple instances (Add-on)
- Alerts & notifications
- SOC2 Type II
- HIPPA
- GDPR and CCPA
- Data processing location geo restriction (US or EU)
- Dedicated Customer Success Manager (CSM)
- Customer Help Center & Documentation
- Customer Service Desk
- Standard Customer Support
- Standard SLAs
- 10/5 Support (8-6 M-F)
- Premium Customer Support
- Credits for Professional Services
Hidden Costs & Gotchas
Add-ons for core features
SSO via Azure/Okta is an add-on
How Improvado compares
Starting price from each tool's published plans.
| Tool | Starting price | Free plan |
|---|---|---|
| Improvado | Contact sales | No |
| Supermetrics | $37/month, billing unit not specified | No |
| Adverity | Contact sales | No |
| Datorama | $10,000/month, billing unit not specified | No |
| Oktopost | No public price | No |
Improvado Pricing FAQ
How much does Improvado cost?
Improvado uses custom pricing. Contact Improvado directly for a quote based on your team size and requirements.
Does Improvado have a free plan?
Improvado does not offer a permanent free plan. Paid plans are required from day one.
What are alternatives to Improvado?
Alternatives to Improvado include Supermetrics, Adverity, Datorama, Oktopost. Supermetrics starts at $37/month, billing unit not specified; Datorama starts at $10,000/month, billing unit not specified.
Improvado alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Improvado pricing: improvado.io/pricing (verified Oct 2026)
- Cite this data: Toolradar, Improvado pricing verified Oct 2026, toolradar.com/tools/improvado/pricing

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