Pulley starts at $100/month on the Starter plan.
Verified Sep 2026 from the official pricing page.
Is Pulley worth the price?
Pulley's Starter tier at $1200/year is fair for early-stage startups needing essential cap table management and 409A valuations.
The 'Custom' pricing for Growth suggests it can become expensive quickly for larger or more complex needs. This pricing is best for startups with up to 25 stakeholders who need core equity management without immediate advanced features.
Pricing Plans
Free TrialStarter
$1,200/year
- Up to 25 stakeholders
- Cap table management
- 409A valuations
- Scenario modeling
Growth
Custom
- More stakeholders
- All Starter features
- Fundraising tools
- Audit-ready reporting
How Pulley compares
2 of 4 direct competitors offer a free plan.
Pulley Pricing FAQ
How much does Pulley cost?
Pulley starts at $100/month on the Starter plan.
Does Pulley have a free plan?
Pulley does not offer a permanent free plan. A free trial is available.
Does Pulley offer a free trial?
Yes. Pulley offers a free trial.
What are alternatives to Pulley?
Alternatives to Pulley include Carta, Mercury, Crux, Ledgy. Carta starts at $299/month, billing unit not specified; Mercury starts at $20/month, billing unit not specified.
Pulley alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Pulley pricing: pulley.com/pricing (verified Sep 2026)
- Cite this data: Toolradar, Pulley pricing verified Sep 2026, toolradar.com/tools/pulley/pricing

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