Equity management for startups
Visit WebsiteWhat is Pulley?
Pulley is a workflow automation tool. Pulley manages equity for startups. Cap table management, 409A valuations, and equity planning—equity administration for growing companies. The cap table is accurate. The 409A integration helps. The modeling assists planning. Startups managing equity use Pulley for cap table and equity administration. Pulley ships a free plan plus paid tiers that unlock as usage grows. Buyers most often compare Pulley against Carta, Mercury.
TL;DR - Pulley
- Pulley is a cap table and equity management platform for startups
- It manages stock options, 409A valuations, and equity transactions
- Free for up to 25 stakeholders, paid plans from $99/month
Pros & Cons
Pros
- Modern cap table management
- More affordable than Carta
- Good UX
- 409A valuations
- Transparent pricing
Cons
- Smaller than Carta
- Less features
- Newer platform
- Limited integrations
- US focused
Ratings Across the Web
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Key Features
Pricing Plans
Free TrialStarter
$1,200/year
- Up to 25 stakeholders
- Cap table management
- 409A valuations
- Scenario modeling
Growth
Custom
- More stakeholders
- All Starter features
- Fundraising tools
- Audit-ready reporting
About Pulley
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Source: pulley.com