SerpPal
ClaimedSEO writing tool that finds the NLP terms and entities of the top Google results and scores your article as you write
From $19/mo, billed monthly (free plan available) Visit WebsiteThe Bottom Line
- Best for
- Bloggers, affiliate site owners and small marketing teams or agencies that publish SEO articles every week
- Price
- From $19/mo, billed monthly (free plan available). Compare plans
Key facts
- Free plan with no card; paid plans from $19 a month
- Publishes to WordPress, Shopify, Ghost and Webflow, or any site through a webhook
- Works from Claude, Cursor and other AI assistants through its MCP server
Pros
- Brief, AI writer, live score, humanizer and AI detector in one editor
- Free plan, plus a 30-day free trial of the Starter plan
- Works in 80+ languages with Google data from 90+ countries
Cons
- Web app only, no desktop or mobile app
- Newer product, so there are few user reviews so far
What is SerpPal?
Available on: API, Web
Preview
Key Features
- Content brief from the top Google results: terms with target counts, headings, questions and word count
- Live content score in the editor, compared with the pages that rank
- AI writer for full articles or single sections, based on the brief
- Humanizes text and checks for AI-generated patterns
- Publishes and schedules content to WordPress, Shopify, Ghost, and Webflow
- Content planner that groups keyword ideas into topics
- Rank tracking and Google Search Console data per project
- NLP terms and entities from the top 30 Google results, each with a recommended range
Pricing Plans
14-day Free TrialPricing checked Nov 11, 2026. Source: serppal.com/pricing, read Nov 11, 2026
| Plan | Price | Details |
|---|---|---|
| Free | $0 |
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| Starter | $19/month |
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| Pro | $39/month |
+3 more Show less
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| Agency | $89/month |
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Is SerpPal worth the price?
SerpPal's pricing is fair for an SEO-focused writing tool, with the Free tier offering a generous trial and the Pro tier at $39/month providing strong value for serious users.
The Agency tier at $89/month is competitive for teams needing high volume. Best for content marketers and SEO professionals who want data-driven writing guidance.
How SerpPal's pricing compares
At $19/mo, billed monthly, SerpPal is the most affordable of its 4 comparable direct competitors.
Not ranked, different unit or currency: Surfer SEO $49/mo, billed yearly; Frase $39/mo, billed yearly.
Entry paid plan, monthly price, billed monthly. Pricing checked Nov 11, 2026.
SerpPal by the numbers
Toolradar data: SerpPal's entry paid plan ($19/mo, billed monthly) ranks #6 of 30 (joint) for price among the Content Marketing tools with a verified entry price and no stated unit, where the median is $42/mo. As of Nov 2026.
| Metric | SerpPal | Peer median | Position (1 is best) |
|---|---|---|---|
| Entry paid plan | $19/mo, billed monthly | $42/mo | #6 of 30 (joint) tools with no stated price unit, verified price |
| Free plan | Yes | 25% have one | n/a |
| Integrations listed | 3 | 3 | #4 of 12 (joint) tools with at least one integration recorded |
Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Content Marketing data · How we compute this. Advertising and placement fees are not inputs to any position.
Cite this: Toolradar, “SerpPal by the numbers”, Nov 2026.
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SerpPal FAQ
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Source: serppal.com