Real-time personalization engine for search, feeds, and AI agents.
Uses ShapedQL for SQL-like queries to build multi-stage ranking pipelines.
Offers rapid experimentation and deployment of personalized experiences with enterprise-grade features.
Pricing: Free plan available
Best for: Growing teams
Pros & Cons
Pros
Extremely low query latency (<50ms)
Significant improvements in conversion rates, engagement, and retention reported by users
Rapid experimentation velocity (deploy new models in days, not months)
Unified model for cross-surface learning and optimization
Handles cold-start problems for users and items effectively
Cons
Requires some SQL knowledge for ShapedQL
Specific pricing details are not publicly available, requiring contact for enterprise plans
May have a learning curve for complex multi-stage ranking configurations
Preview
Key Features
ShapedQL (SQL-like query language for relevance)Hybrid search (keyword and semantic)Multi-stage ranking pipelinesReal-time retrieval and ranking (<50ms latency)ML models and embeddings for continuous learning30+ data connectors (Snowflake, BigQuery, Kafka, etc.)Exploration and diversity optimizationUser-item graph for rich relational context
Pricing Plans
Starter
$300/month of free use
Shaped Data Layer (upload, cache and query your data)
Shaped Intelligence Layer (train models and encode embeddings)
Shaped Query Layer (serve results for a target use-case)
Console access
Community support
Standard
$500/month minimum use
Everything in Starter
Pay-as-you-go for Data, Intelligence and Query Layer usage
Shaped is an end-to-end relevance engine designed for real-time personalization and agent memory. It allows users to connect their data, train machine learning models, and query text, user, or session context to retrieve relevant results in milliseconds. The platform utilizes ShapedQL, a SQL-like interface, to compile queries into optimized, multi-stage ranking pipelines, enabling hybrid search, filtering, ML-driven scoring, and reordering for diversity and exploration.
This engine is built for product and engineering teams looking to enhance engagement and revenue through personalized experiences. It supports a wide range of use cases including personalized content feeds, hybrid search and discovery, AI agent retrieval, similar item recommendations, and dynamic email content. Shaped aims to replace traditional document retrieval with a system that treats user context as a first-class input, offering faster experimentation velocity and rapid deployment of new ranking models.
Shaped integrates with over 30 data connectors, including data warehouses, analytics applications, and streaming platforms, allowing for the unification of batch and real-time data. It provides enterprise-grade security and compliance (SOC 2 Type II, GDPR/HIPAA) and is designed for scalability and reliability, handling billions of requests and millions of users and items with low latency.
Shaped Personalization is a real-time retrieval engine that powers personalized search, feeds, and AI agents. It allows businesses to connect their data, train machine learning models, and use a SQL-like query language (ShapedQL) to deliver highly relevant results to users in milliseconds, improving engagement and conversions.
How much does Shaped Personalization cost?
Shaped offers a freemium model. Users can get started for free with $300 in credits and no credit card required. For specific enterprise pricing, users need to contact Shaped directly.
Is Shaped Personalization free?
Yes, Shaped Personalization offers a free tier with $300 in credits to get started, and no credit card is required to sign up for the free trial.
Who is Shaped Personalization for?
Shaped Personalization is designed for product and engineering teams at companies that need to implement real-time, AI-driven personalization for their search, recommendation feeds, and AI agents. This includes e-commerce platforms, marketplaces, media companies, and any business looking to enhance user engagement and revenue through tailored experiences.