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Branded short links with custom domains and analytics

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Reviews onG2
12 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Good free tier

Biggest con

UI could be better

TL;DR - Short.io

  • Enterprise link shortening platform
  • Custom domains and deep linking
  • Advanced analytics and API access
Pricing: Free plan available
Best for: Growing teams
4.4/5 across review platforms

What is Short.io?

Editorial review
Short.io is a URL shortening and link management platform. Create branded short links with custom domains, QR codes, and detailed analytics for tracking engagement.

Available on: Web, iOS, Android, Chrome

Pros & Cons

Pros

  • Good free tier
  • Custom domains
  • API access

Cons

  • UI could be better
  • Support varies

Ratings Across the Web

4.4(12 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

URL shorteningCustom domainsLink analyticsQR codesCountry/city targetingMobile deep linksPassword protectionLink expirationSSO (Enterprise)API access

Pricing Plans

Pricing checked Jun 19, 2026

Free

Free

  • 1 user
  • 5 custom domains
  • 1,000 branded links
  • 50,000 tracked clicks/month
  • 3 folders
  • QR codes
  • API access
  • SSL

Hobby

$5

  • 7 custom domains
  • 2,500 branded links
  • 100,000 tracked clicks/month
  • 5 folders
  • Country targeting
  • Referrer hiding

Pro

$18

  • 10 custom domains
  • Unlimited branded links
  • Unlimited tracked clicks
  • 10 folders
  • Password protection
  • Link expiration
  • Link cloaking

Team

$48

  • Unlimited users
  • 50 custom domains
  • City/region targeting
  • Mobile deep links
  • End-to-end encryption
  • 99.9% uptime SLA

Enterprise

$148

  • Unlimited custom domains
  • Unlimited link automation
  • Multiple teams
  • SSO
  • Raw data export to S3
  • Dedicated support

Reviews

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4.4/5

Across 12 verified user reviews on G2

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Short.io FAQ

How does Short.io help with marketing efforts?

Short.io enables users to create branded short links and QR codes, which can improve brand recognition and user trust in marketing campaigns. The platform also provides detailed analytics to track engagement, helping marketers understand the performance of their links.

How does Short.io's custom domain feature compare to Bitly?

Short.io allows users to create branded short links using their own custom domains, a feature also offered by Bitly. This capability helps maintain brand consistency across all shared links, enhancing professional presentation.

What are the main limitations of using Short.io?

A primary limitation of Short.io is that its user interface could be improved for a smoother experience. Additionally, the quality and responsiveness of its customer support can vary.

Which teams would benefit most from using Short.io?

Marketing teams, analytics professionals, and those focused on SEO would find Short.io most beneficial. The platform's features for branded links, detailed tracking, and custom domains directly support these areas.

How is Short.io priced?

Short.io is available on a free tier, which offers basic functionality for users. For those requiring more extensive usage and advanced features, paid plans are offered.

Can Short.io integrate with other tools?

Yes, Short.io provides API access, allowing for integration with other applications and workflows. This enables developers to connect Short.io's link management capabilities with their existing systems.

Source: short.io

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