
Business text messaging for marketing and communications with two-way SMS, email campaigns, and automation workflows.
Visit WebsiteThe Bottom Line
Entry price
Free, no paid tier
Biggest pro
High SMS read rates (98%) with no app or login required by recipients.
Biggest con
Advanced automation and integrations may require familiarity with APIs or Zapier.
TL;DR - TextMagic
- Send SMS and email campaigns with two-way conversations and automated workflows from a single shared inbox.
- Achieve 98% SMS read rates with full compliance and no app downloads required for recipients.
- Integrates with 1,000+ apps via Zapier and provides a pay-as-you-go model with a free tier to start.
What is TextMagic?
Pros & Cons
Pros
- High SMS read rates (98%) with no app or login required by recipients.
- Flexible pay-as-you-go pricing with a free tier and no long-term contracts.
- Robust compliance support for carrier rules, anti-spam regulations, GDPR, and SOC 2.
Cons
- Advanced automation and integrations may require familiarity with APIs or Zapier.
- Toll-free numbers and sender ID may have additional setup requirements and limited availability outside US/Canada.
Ratings Across the Web
TextMagic holds an aggregate rating of 4.5 out of 5 from 388 reviews across G2 and Capterra, last checked August 18, 2026.
Ratings aggregated from independent review platforms. Learn more
Key Features
Pricing Plans
Free TrialPricing checked Aug 18, 2026
Pay-as-you-go
Free to start
- 10,000 free emails
- Pay only for what you use
- No hidden fees
- Money back guarantee
Is TextMagic worth the price?
TextMagic's pay-as-you-go model is fair for low-volume users, as it starts free with 10,000 emails and no monthly commitment, but the lack of transparent per-SMS or per-email pricing beyond the free tier makes it hard to assess value for high-volume senders.
Compared to competitors like Twilio or SendGrid, it may be more expensive per message for bulk campaigns. Best for small businesses or startups needing occasional two-way SMS and email without a fixed subscription.
Hidden Costs & Gotchas
No per-SMS price listed; could be high
Free emails limited to 10,000 total
Automation workflows may require paid add-ons
Two-way SMS likely costs per message received
Yearly billing discount not specified in data
How TextMagic Compares to Competitors
TextMagic's free email tier undercuts Twilio's pay-as-you-go pricing, which typically charges per email from the start, but Twilio offers more granular per-message rates for SMS. Compared to SendGrid, TextMagic lacks transparent volume pricing, making it less predictable for high-volume senders. Overall, TextMagic is best for low-usage users who want to avoid monthly commitments, while competitors may offer better rates for larger campaigns.
Reviews

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Across 388 verified user reviews on Capterra, G2
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TextMagic FAQ
Can I use my existing business phone number with TextMagic?
How does TextMagic handle opt-ins and consent for SMS campaigns?
Does TextMagic offer two-way SMS capabilities?
Can I automate SMS triggers based on ecommerce events?
How does the shared inbox work for team collaboration?
What types of messages can I schedule with TextMagic?
Does TextMagic provide analytics on message delivery and engagement?
Can I use TextMagic for customer support alongside marketing?
Source: textmagic.com