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Apollo vs Salesflare: Which is Better in 2026?

Choosing between Apollo and Salesflare comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: Apollo wins this matchup. HubSpot is our overall CRM pick. HubSpot is our free CRM pick. Pick Salesflare if you need its specific feature set.

··Methodology
Editor reviewed0 verified reviews comparedPricing checked Sep 2026

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Apollo

Unify sales data, outreach, and CRM to fill your calendar

Best for you if:

  • • You want a fully free tool (Salesflare requires payment)
  • • You want replaces multiple sales tools, reducing cost and complexity
  • • You want large, searchable B2B contact database for prospecting

Salesflare

B2B sales CRM with automatic contact and activity capture for less CRM admin and easier follow-up.

Best for you if:

  • • You want less manual CRM upkeep through automatic data capture
  • • You want shared relationship context across the sales team
At a Glance
ApolloApollo
SalesflareSalesflare
Starts at
FreeFree tier available
$29/monthGrowth
Best For
CRMCRM
Rating
4.7/54.8/5
Free plan
Yes No

Choose Apollo or Salesflare?

Apollo

Choose Apollo if

Unify sales data, outreach, and CRM to fill your calendar

  • You want a fully free tool (Salesflare requires payment)
  • You want replaces multiple sales tools, reducing cost and complexity
  • You want large, searchable B2B contact database for prospecting
Salesflare

Choose Salesflare if

B2B sales CRM with automatic contact and activity capture for less CRM admin and easier follow-up.

  • You want less manual CRM upkeep through automatic data capture
  • You want shared relationship context across the sales team
FeatureApolloSalesflare
Pricing ModelFreePaid
User Rating
★4.7/5
9,826 reviews
★4.8/5
438 reviews
Categories
CRMSales Engagement
CRMSales Engagement

In-Depth Analysis

ApolloApollo

Unify sales data, outreach, and CRM to fill your calendar

Starts at Free
Great value

The pricing is exceptionally generous as the entire platform is free, making it an unbeatable value for any budget.

Watch out

Overage fees for exceeding contact storage limits

Strengths

  • +Replaces multiple sales tools, reducing cost and complexity.
  • +Large, searchable B2B contact database for prospecting.
  • +Automates repetitive outreach tasks to save time.

Weaknesses

  • -Free tier has limited credits and features.
  • -Data accuracy can vary for some contacts.

Key features

B2B contact database with advanced search and filtersMultichannel outreach sequences (email, phone, LinkedIn)Built-in dialer for calling prospectsLead enrichment and data refreshIntegrated CRM for pipeline management

SalesflareSalesflare

B2B sales CRM with automatic contact and activity capture for less CRM admin and easier follow-up.

Starts at $29/month

Strengths

  • +Less manual CRM upkeep through automatic data capture
  • +Shared relationship context across the sales team
  • +Follow-up reminders and engagement signals
  • +Email and LinkedIn sidebars connect daily work to the CRM
  • +AI assistance grounded in captured customer context

Weaknesses

  • -Purpose-built for B2B relationship sales; less suited to high-volume transactional B2C
  • -No permanently free plan after the trial
  • -Multi-email workflows, permissions and custom dashboards require Pro or Enterprise
  • -Enterprise requires at least five users
  • -LinkedIn messages are not automatically logged; relevant details can be added as notes

Key features

Automatic contact and company data captureShared email, meeting and relationship timelinesVisual sales pipelines and follow-up remindersPersonalized email campaigns and automated sequencesEmail, link and website engagement trackingAI summaries, next steps, meeting preparation and email writing

Pricing: Apollo vs Salesflare

PlanApolloSalesflare
Tier 1
Free
Starter
$29 per user per month, billed annually month
Growth
Tier 2N/A
$49 per user per month, billed annually month
Pro
Tier 3N/A
$99 per user per month, billed annually month
Enterprise

Pricing verified from each vendor's public pricing page. Compare in detail on Apollo pricing and Salesflare pricing.

Who Should Use What?

On a budget?

Apollo is free. Salesflare is paid.

Go with: Apollo

Want the highest-rated option?

Apollo: 4.7/5 (9,826 reviews). Salesflare: 4.8/5 (438 reviews).

Go with: Salesflare

Value user reviews?

Apollo: 9,826 reviews (4.7/5). Salesflare: 438 reviews (4.8/5).

Go with: Apollo

3 Questions to Help You Decide

1

What's your budget?

Apollo is free. Salesflare is paid. Go with Apollo if free matters most.

2

What's your use case?

Both are crm tools. Compare their specific features to decide.

3

How important are ratings?

Salesflare is rated higher: 4.8/5 vs 4.7/5.

Key Takeaways

Apollo

  • Larger review base (9,826 reviews)
  • Completely free
  • Our pick for this comparison

Salesflare

  • Higher user rating: 4.8/5 vs 4.7/5

The Bottom Line

Apollo wins this matchup. HubSpot is our overall CRM pick. HubSpot is our free CRM pick.

Frequently Asked Questions

Is Apollo or Salesflare better?

Apollo is rated in our evaluation. Apollo is free and Salesflare is paid.

What are Apollo and Salesflare used for?

Apollo: Unify sales data, outreach, and CRM to fill your calendar. Salesflare: B2B sales CRM with automatic contact and activity capture for less CRM admin and easier follow-up..

What does Apollo cost vs Salesflare?

Apollo is completely free. Salesflare is a paid tool. Visit their websites for detailed pricing.

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