Brevo vs Constant Contact: Which is Better in 2026?
Choosing between Brevo and Constant Contact comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Brevo is our overall pick for email marketing workflows. Pick Constant Contact if you need a free tier to start with.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Brevo
All-in-one marketing platform for email, SMS, and customer engagement
Best for you if:
- • Formerly Sendinblue, now Brevo
- • 300 free emails/day forever
Constant Contact
Established email marketing for small businesses
Best for you if:
- • Affordable email marketing for small businesses
- • Drag-and-drop email builder with templates
| At a Glance | ||
|---|---|---|
Starts at | $9/moStarter | $12/monthLite |
Best For | Email Marketing | Email Marketing |
Rating | - | - |
Choose Brevo or Constant Contact?
Choose Brevo if
All-in-one marketing platform for email, SMS, and customer engagement
- Very generous free tier (300 emails/day)
- Affordable paid plans
- All-in-one platform
Choose Constant Contact if
Established email marketing for small businesses
- Easy to use
- Good for beginners
- Event marketing
| Feature | Brevo | Constant Contact |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| User Rating | ★4.6/5 5,959 reviews | ★4.2/5 11,849 reviews |
| Categories | Email MarketingMarketing Automation | Email MarketingMarketing Automation |
In-Depth Analysis
Brevo
All-in-one marketing platform for email, SMS, and customer engagement
Strengths
- +Very generous free tier (300 emails/day)
- +Affordable paid plans
- +All-in-one platform
- +Good deliverability
- +GDPR compliant (EU-based)
Weaknesses
- -Interface can be clunky
- -Limited templates
- -Brevo branding on free tier
- -Learning curve for automation
Key features
Constant Contact
Established email marketing for small businesses
Strengths
- +Easy to use
- +Good for beginners
- +Event marketing
- +Templates
- +Phone support
Weaknesses
- -Expensive for features
- -Limited automation
- -Dated interface
- -Competitors better value
- -Per-contact pricing
Key features
Pricing: Brevo vs Constant Contact
| Plan | Brevo | Constant Contact |
|---|---|---|
| Tier 1 | $0 Free | $12 month Lite |
| Tier 2 | $9 Starter | $35 month Standard |
| Tier 3 | $18 Business | $80 month Premium |
| Tier 4 | Custom Enterprise | N/A |
Pricing verified from each vendor's public pricing page. Compare in detail on Brevo pricing and Constant Contact pricing.
Who Should Use What?
On a budget?
Both are freemium. Compare plans on their websites.
Go with: Brevo
Want the highest-rated option?
Neither has user reviews yet.
Go with: Brevo
Value user reviews?
Neither has user reviews yet.
Go with: Brevo
3 Questions to Help You Decide
What's your budget?
Both are freemium. Pricing won't help you decide here.
What's your use case?
Both are email marketing tools. Compare their specific features to decide.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
Brevo
- Higher user rating: 4.6/5 vs 4.2/5
- Free tier available
- Our pick for this comparison
Constant Contact
- Larger review base (11,849 reviews)
The Bottom Line
Brevo is our pick.
Frequently Asked Questions
Is Brevo or Constant Contact better?
Brevo is rated in our evaluation. Both are freemium.
What are Brevo and Constant Contact used for?
Brevo: All-in-one marketing platform for email, SMS, and customer engagement. Constant Contact: Established email marketing for small businesses.
What does Brevo cost vs Constant Contact?
Brevo is freemium (free tier + paid plans). Constant Contact is freemium (free tier + paid plans). Visit their websites for detailed pricing.