Microsoft Dynamics 365 vs HubSpot: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Microsoft Dynamics 365 and HubSpot side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, HubSpot leads on lower entry price and a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Microsoft Dynamics 365
Enterprise CRM and ERP cloud solution
Best for you if:
- • You want utilizes AI-driven agents across CRM and ERP applications to enhance business processes and innovation
HubSpot
CRM platform for scaling businesses
Best for you if:
- • You want generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
| At a Glance | ||
|---|---|---|
Starts at | From $65/user/mo, billed monthly Sales Professional plan | Free plan, paid from $7/mo, billed monthly Starter plan |
Category | CRM Sales | CRM Workflow Automation |
Rating | 4.1/5 Capterra 4.4 · G2 3.8 7,475 reviews | 3.9/5 G2 4.4 · Capterra 4.5 · TrustRadius 4.3 19,150 reviews |
Free plan | No | No |
Watch out for | Potential for data storage overage fees | Contact pricing is the biggest trap: Marketing Hub Pro includes only 2,000 marketing contacts. |
Choose Microsoft Dynamics 365 or HubSpot?
Choose Microsoft Dynamics 365 if
- You want utilizes AI-driven agents across CRM and ERP applications to enhance business processes and innovation
- You want offers a comprehensive suite of applications covering sales, service, finance, supply chain, and project operations
Choose HubSpot if
- You want generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
- You want unified platform eliminates data silos between marketing, sales, and service teams
- Budget matters ($7/mo, billed monthly vs $65/user/mo, billed monthly)
In-Depth Analysis
Microsoft Dynamics 365
Enterprise CRM and ERP cloud solution
Microsoft Dynamics 365 offers a competitive pricing structure, particularly for its Enterprise CRM and ERP solutions.
Watch out
Potential for data storage overage fees
Strengths
- Pro: Utilizes AI-driven agents across CRM and ERP applications to enhance business processes and innovation.
- Pro: Offers a comprehensive suite of applications covering sales, service, finance, supply chain, and project operations.
- Pro: Provides significant cost savings, with one customer reporting a 40% reduction in total cost of ownership compared to previous solutions.
- Pro: Improves operational efficiency and productivity through generative AI, automation, IoT, and Mixed Reality capabilities.
- Pro: Highly flexible and adaptable, allowing businesses to customize solutions with apps from Microsoft Marketplace to meet specific industry needs.
Weaknesses
- Con: The extensive range of applications and features might lead to a steep learning curve for new users.
- Con: Implementation and integration with existing systems could be complex and require significant resources.
- Con: Pricing structures are not immediately transparent and require exploring different options for each application, potentially leading to unexpected costs.
Key features
HubSpot
CRM platform for scaling businesses
HubSpot's pricing is the most complex in SaaS, 7 Hubs, 4 tiers each, per-seat AND per-contact charges, plus mandatory onboarding fees.
Watch out
Contact pricing is the biggest trap: Marketing Hub Pro includes only 2,000 marketing contacts.
Strengths
- Pro: Generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
- Pro: Unified platform eliminates data silos between marketing, sales, and service teams
- Pro: Intuitive interface with short learning curve compared to Salesforce
- Pro: Extensive integration marketplace and open API for custom connections
- Pro: HubSpot Academy provides free certifications and high-quality training content
Weaknesses
- Con: Pricing escalates quickly, Professional and Enterprise tiers are expensive for SMBs
- Con: Marketing contacts model means you pay more as your database grows
- Con: CMS is less flexible than WordPress for heavily customized websites
- Con: Reporting and analytics lag behind dedicated BI tools like Looker or Tableau
- Con: Contract terms require annual commitment; no monthly billing on higher tiers
Key features
Plans and prices: Microsoft Dynamics 365 vs HubSpot
| Tool | Plans and prices | Source |
|---|---|---|
| Microsoft Dynamics 365 |
| dynamics.microsoft.com read Oct 7, 2026 |
| HubSpot |
| hubspot.com/pricing read Nov 2, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Microsoft Dynamics 365 pricing and HubSpot pricing.
Key Takeaways
Microsoft Dynamics 365
- Choose if you want enterprise CRM and ERP cloud solution
HubSpot
- Lower entry price: $7/mo, billed monthly vs $65/user/mo, billed monthly
- Has a free plan
What the data shows
On the data below, HubSpot leads on lower entry price and a free plan. We do not name an overall winner for this pair.
- User ratings are within 0.2 points (4.1/5 from 7,475 reviews for Microsoft Dynamics 365, 3.9/5 from 19,150 reviews for HubSpot).
- HubSpot has the lower entry price: $7/mo, billed monthly (Starter) against $65/user/mo, billed monthly (Sales Professional) for Microsoft Dynamics 365.
- Only HubSpot has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Microsoft Dynamics 365 and HubSpot compare in 2026?
On the data below, HubSpot leads on lower entry price and a free plan. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.1/5 from 7,475 reviews for Microsoft Dynamics 365, 3.9/5 from 19,150 reviews for HubSpot). HubSpot has the lower entry price: $7/mo, billed monthly (Starter) against $65/user/mo, billed monthly (Sales Professional) for Microsoft Dynamics 365. Only HubSpot has a free plan.
What are Microsoft Dynamics 365 and HubSpot used for?
Microsoft Dynamics 365: Enterprise CRM and ERP cloud solution. HubSpot: CRM platform for scaling businesses.
What does Microsoft Dynamics 365 cost vs HubSpot?
Microsoft Dynamics 365's cheapest paid plan is Sales Professional at $65/user/mo, billed monthly. HubSpot's cheapest paid plan is Starter at $7/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 2, 2026.
What's the main difference between Microsoft Dynamics 365 and HubSpot?
Microsoft Dynamics 365's main strength: utilizes AI-driven agents across CRM and ERP applications to enhance business processes and innovation. HubSpot's main strength: generous free tier with CRM, forms, email, live chat, and basic reporting at no cost.