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HeyNews vs ActiveCampaign: Which is Better in 2026?

Choosing between HeyNews and ActiveCampaign comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: ActiveCampaign is our overall pick for email marketing workflows. Pick HeyNews if you need a free tier to start with.

··Methodology
Editor reviewed0 verified reviews comparedPricing checked Jul 2026

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

HeyNews

Create and publish your newsletter in minutes, directly from your browser.

Best for you if:

  • Browser-based newsletter creation and publishing.
  • Enables quick newsletter drafting and sending in minutes.

ActiveCampaign

Autonomous marketing platform with AI-powered email, SMS, and WhatsApp automation.

Best for you if:

  • AI-powered autonomous marketing reduces manual work and accelerates campaign creation.
  • Cross-channel automation across email, SMS, WhatsApp, and social ads.
At a Glance
HeyNewsHeyNews
ActiveCampaignActiveCampaign
Starts at
FreeFree tier available
FreeFree tier available
Best For
Email MarketingEmail Marketing
Rating
3.5/54.5/5
Free plan
Yes Yes

Choose HeyNews or ActiveCampaign?

HeyNews

Choose HeyNews if

Create and publish your newsletter in minutes, directly from your browser.

  • Extremely fast publishing process (5 minutes)
  • Simple and intuitive to use, no technical skills required
  • Accessible directly from a web browser
ActiveCampaign

Choose ActiveCampaign if

Autonomous marketing platform with AI-powered email, SMS, and WhatsApp automation.

  • AI agents dramatically speed up campaign creation and personalization.
  • Excellent email deliverability with dedicated IP management and monitoring.
  • Robust integration ecosystem connects with most major business tools.
FeatureHeyNewsActiveCampaign
Pricing ModelFreemiumFreemium
User Rating
3.5/5
5 reviews
4.5/5
17,159 reviews
Categories
Email MarketingWriting & Content
Email MarketingMarketing Automation

In-Depth Analysis

HeyNewsHeyNews

Create and publish your newsletter in minutes, directly from your browser.

Strengths

  • +Extremely fast publishing process (5 minutes)
  • +Simple and intuitive to use, no technical skills required
  • +Accessible directly from a web browser

Weaknesses

  • -Limited information on advanced features or integrations
  • -No explicit mention of a free tier or trial
  • -Specific customization options are not detailed

Key features

Browser-based publishingQuick newsletter creationFocus on user-friendly interface
Starts at Free

ActiveCampaignActiveCampaign

Autonomous marketing platform with AI-powered email, SMS, and WhatsApp automation.

Strengths

  • +AI agents dramatically speed up campaign creation and personalization.
  • +Excellent email deliverability with dedicated IP management and monitoring.
  • +Robust integration ecosystem connects with most major business tools.
  • +30-day satisfaction guarantee and free 1:1 coaching for new users.

Weaknesses

  • -Pricing can become expensive as contact lists grow, especially with add-ons.
  • -Advanced features like WhatsApp, SMS, and enhanced CRM are paid add-ons.
  • -Some users may find the initial setup and breadth of features overwhelming.

Key features

AI Campaign Builder & Content GeneratorMulti-step marketing automation with 950+ recipesEmail, SMS, WhatsApp, and ad campaignsPredictive sending and conditional contentAdvanced segmentation and AI-suggested segmentsIntegrated CRM with pipeline and sales engagement add-ons
Starts at Free

Pricing: HeyNews vs ActiveCampaign

PlanHeyNewsActiveCampaign
Tier 1
Free
Free
$15
Starter
Tier 2
$10/mo
Basic
$49
Plus
Tier 3
$25/mo
Pro
$79
Pro
Tier 4N/A
$145
Enterprise

Pricing verified from each vendor's public pricing page. Compare in detail on HeyNews pricing and ActiveCampaign pricing.

Who Should Use What?

On a budget?

Both are freemium. Compare plans on their websites.

Go with: HeyNews

Want the highest-rated option?

HeyNews: 3.5/5 (5 reviews). ActiveCampaign: 4.5/5 (17,159 reviews).

Go with: ActiveCampaign

Value user reviews?

HeyNews: 5 reviews (3.5/5). ActiveCampaign: 17,159 reviews (4.5/5).

Go with: ActiveCampaign

3 Questions to Help You Decide

1

What's your budget?

Both are freemium. Pricing won't help you decide here.

2

What's your use case?

Both are email marketing tools. Compare their specific features to decide.

3

How important are ratings?

ActiveCampaign is rated higher: 4.5/5 vs 3.5/5.

Key Takeaways

ActiveCampaign

  • Higher user rating: 4.5/5 vs 3.5/5
  • Larger review base (17,159 reviews)
  • Free tier available
  • Our pick for this comparison

HeyNews

  • Choose if you want create and publish your newsletter in minutes, directly from your browser

The Bottom Line

ActiveCampaign is our pick.

Frequently Asked Questions

Is HeyNews or ActiveCampaign better?

ActiveCampaign is rated in our evaluation. Both are freemium.

What are HeyNews and ActiveCampaign used for?

HeyNews: Create and publish your newsletter in minutes, directly from your browser.. ActiveCampaign: Autonomous marketing platform with AI-powered email, SMS, and WhatsApp automation..

What does HeyNews cost vs ActiveCampaign?

HeyNews is freemium (free tier + paid plans). ActiveCampaign is freemium (free tier + paid plans). Visit their websites for detailed pricing.

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