HubSpot vs Kommo: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for HubSpot and Kommo side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, HubSpot leads on lower entry price and a free plan; Kommo leads on higher user rating. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
HubSpot
CRM platform for scaling businesses
Best for you if:
- • You want generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
Kommo
Boost sales and manage client communications across all messaging apps in one unified CRM.
Best for you if:
- • You want consolidates all client communication from various messaging apps into one place
| At a Glance | HubSpot | Kommo |
|---|---|---|
Starts at | Free plan, paid from $7/mo, billed monthly Starter plan | From $25/user/mo, billed monthly Base plan |
Category | CRM Workflow Automation | CRM Sales Engagement |
Rating | 3.9/5 G2 4.4 · Capterra 4.5 · TrustRadius 4.3 19,150 reviews | 4.4/5 Capterra 4.5 · G2 4.1 · SourceForge 5.0 349 reviews |
Free plan | No | No |
Watch out for | Contact pricing is the biggest trap: Marketing Hub Pro includes only 2,000 marketing contacts. | Activity limits could incur overage fees |
Choose HubSpot or Kommo?
Choose HubSpot if
- You want generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
- You want unified platform eliminates data silos between marketing, sales, and service teams
- Budget matters ($7/mo, billed monthly vs $25/user/mo, billed monthly)
Choose Kommo if
- You want consolidates all client communication from various messaging apps into one place
- You want offers powerful AI and automation tools to streamline sales and customer service
In-Depth Analysis
HubSpot
CRM platform for scaling businesses
HubSpot's pricing is the most complex in SaaS, 7 Hubs, 4 tiers each, per-seat AND per-contact charges, plus mandatory onboarding fees.
Watch out
Contact pricing is the biggest trap: Marketing Hub Pro includes only 2,000 marketing contacts.
Strengths
- Pro: Generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
- Pro: Unified platform eliminates data silos between marketing, sales, and service teams
- Pro: Intuitive interface with short learning curve compared to Salesforce
- Pro: Extensive integration marketplace and open API for custom connections
- Pro: HubSpot Academy provides free certifications and high-quality training content
Weaknesses
- Con: Pricing escalates quickly, Professional and Enterprise tiers are expensive for SMBs
- Con: Marketing contacts model means you pay more as your database grows
- Con: CMS is less flexible than WordPress for heavily customized websites
- Con: Reporting and analytics lag behind dedicated BI tools like Looker or Tableau
- Con: Contract terms require annual commitment; no monthly billing on higher tiers
Key features
Kommo
Boost sales and manage client communications across all messaging apps in one unified CRM.
The Advanced ($25) and Enterprise ($45) tiers offer increased lead and contact limits, which is a reasonable progression.
Watch out
Activity limits could incur overage fees
Strengths
- Pro: Consolidates all client communication from various messaging apps into one place.
- Pro: Offers powerful AI and automation tools to streamline sales and customer service.
- Pro: Provides a clear visual overview of the sales pipeline.
- Pro: No-code bot builder makes automation accessible without technical skills.
- Pro: Enhances client engagement by meeting them on their preferred communication channels.
Weaknesses
- Con: No free plan available, only a 14-day free trial.
- Con: Pricing is per user, which can add up for larger teams.
- Con: Focus primarily on messaging apps, which might not suit all business communication needs.
Key features
Plans and prices: HubSpot vs Kommo
| Tool | Plans and prices | Source |
|---|---|---|
| HubSpot |
| hubspot.com/pricing read Nov 2, 2026 |
| Kommo |
| kommo.com/pricing read Nov 1, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on HubSpot pricing and Kommo pricing.
Key Takeaways
HubSpot
- Lower entry price: $7/mo, billed monthly vs $25/user/mo, billed monthly
- Has a free plan
Kommo
- Higher user rating: 4.4/5 vs 3.9/5
What the data shows
On the data below, HubSpot leads on lower entry price and a free plan; Kommo leads on higher user rating. We do not name an overall winner for this pair.
- Kommo has the higher user rating (3.9/5 from 19,150 reviews for HubSpot, 4.4/5 from 349 reviews for Kommo).
- HubSpot has the lower entry price: $7/mo, billed monthly (Starter) against $25/user/mo, billed monthly (Base) for Kommo.
- Only HubSpot has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do HubSpot and Kommo compare in 2026?
On the data below, HubSpot leads on lower entry price and a free plan; Kommo leads on higher user rating. We do not name an overall winner for this pair. Kommo has the higher user rating (3.9/5 from 19,150 reviews for HubSpot, 4.4/5 from 349 reviews for Kommo). HubSpot has the lower entry price: $7/mo, billed monthly (Starter) against $25/user/mo, billed monthly (Base) for Kommo. Only HubSpot has a free plan.
What are HubSpot and Kommo used for?
HubSpot: CRM platform for scaling businesses. Kommo: Boost sales and manage client communications across all messaging apps in one unified CRM.
What does HubSpot cost vs Kommo?
HubSpot's cheapest paid plan is Starter at $7/mo, billed monthly. Kommo's cheapest paid plan is Base at $25/user/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 2, 2026.
What's the main difference between HubSpot and Kommo?
HubSpot's main strength: generous free tier with CRM, forms, email, live chat, and basic reporting at no cost. Kommo's main strength: consolidates all client communication from various messaging apps into one place.